So long, OnePlus X, we knew thee well: OnePlus will not revive the X line this year

So long, OnePlus X, we knew thee well: OnePlus will not revive the X line this year
Back in 2015, OnePlus decided to experiment with its portfolio a bit and launched not one, but two smartphones — the rugged-but-powerful "flagship killer" OnePlus 2, and the shiny midranger, OnePlus X. The latter was received with a generally warm reaction from users and critics — it was a modestly-priced handset that looked elegant and shiny, and was powered by the flagship SoC of yesterday – the Qualcomm Snapdragon 801.

At the OnePlus 3 launch event in Shenzhen, CEO of OnePlus Pete Lau talked about the future of the X line. In short – there is none. While the handset was loved by fans and generally considered a smart buy by techies worldwide, it seems OnePlus decided that investing resources in another midranger is not worthwhile.

Instead of diluting its product line, the company will focus its full effort into producing one flagship device per year, development of its own Oxygen OS, and investing in more after-sale products and services.

The OnePlus 3 is the first OnePlus smartphone to be sold without the dreaded invite system. If the choice to reallocate resources away from the X line played a part in this, we'd say it was a good one.



source: Engadget

Related phones

X
  • Display 5.0" 1080 x 1920 pixels
  • Camera 13 MP / 8 MP front
  • Processor Qualcomm Snapdragon 801, Quad-core, 2300 MHz
  • Storage 16 GB + microSDXC
  • Battery 2525 mAh

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11 Comments

1. vuyonc

Posts: 1090; Member since: Feb 24, 2014

Good riddance. The Oneplus X wasn't exactly amazing.

2. xperian

Posts: 418; Member since: Apr 10, 2014

It had great design and 801 is still more powerful than midrange socs

10. vuyonc

Posts: 1090; Member since: Feb 24, 2014

The Oneplus One is way more compelling. The X was decent.

3. rocketman1

Posts: 99; Member since: May 07, 2016

neither was the oneplus two.

4. WAusJackBauer

Posts: 455; Member since: Mar 22, 2015

Lame, was a really good mid range phone

5. fly2click

Posts: 41; Member since: Oct 19, 2012

OP is a company with good vision. They dont speak but their products speaks. One thing I appreciate with OP is that how they can constantly bring high end devices to Asian markets where the cost matters. OP may have reasons to stop x series. I have personally seen most people holding X and they are happy for what they have got. If their plan is to make money(I assume that their current policy not hurting them) they would have released 5 series by now. Devices for different set of people. Low budget, Mid, High end devices. They made one devices which is affordable by most of the margins.The title and the article both looks very lame and in my opinion the best reason i could see why they want to abandon X line purely because they dont want their focus shifting. I dont know if its a good decision. I still respect OP reasons though!

6. Ordinary

Posts: 2454; Member since: Apr 23, 2015

If they made it with 805SD it would have been great on 1080p display

7. jellmoo

Posts: 2588; Member since: Oct 31, 2011

I doubt that they would have been able to offer it at that price with an 805. It was a limited run chipset and largely tied to two devices, as opposed to the 801 which was much more widely produced. They likely struck a deal to purchase already made 801s that were collecting dust.

8. MichiGo

Posts: 173; Member since: Sep 09, 2014

SD801 wasnt enough...

9. JoshN

Posts: 202; Member since: Apr 01, 2015

Loved that phone

11. vishnu_ramesh

Posts: 38; Member since: Mar 01, 2016

Is it ditching OPX line or ditching OPX phone too? Will OPX get any update in the future?

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