Samsung's latest Galaxy S7 edge commercial is all about virtual reality

Samsung's latest Galaxy S7 edge commercial is all about virtual reality
Samsung today released a new Galaxy S7 edge commercial that's more about one of its accessories rather than the smartphone itself. Titled "Dreams", the commercial - embedded below - reminds us that humans have an inherent desire to dream (both literally, and figuratively). We sometimes want to escape reality, and, according to Samsung, the Galaxy S7 edge and the Gear VR headset are the perfect solution for that, as they enable us to be immersed into virtual reality - there are various games and videos specifically made for this, all available via Samsung's Gear VR control center app.

"If you could experience anything in a dream just by putting a phone on your face, why wouldn't you get that phone?", Samsung asks at the end of the new commercial, suggesting that the Galaxy S7 has an advantage over other high-end smartphones which don't allow users to experience virtual reality.

As you may remember, for a limited time (during the pre-order period, and a few weeks after launch), the Galaxy S7 and S7 edge came with free Gear VR headsets in the US. Now, however, if you want a Gear VR, you have to pay $99.99 for it - so you can't enjoy virtual reality if you're buying just a Galaxy S7.

Have you tried the Gear VR with any of Samsung's smartphones? If yes, did you like the experience?

source: Samsung

Related phones

Galaxy S7 edge
  • Display 5.5" 1440 x 2560 pixels
  • Camera 12 MP / 5 MP front
  • Processor Qualcomm Snapdragon 820, Quad-core, 2200 MHz
  • Storage 32GB + microSDXC
  • Battery 3600 mAh(36h 3G talk time)



1. therealestmc

Posts: 680; Member since: Jul 23, 2012

I have the gear VR and the experience is terrible because it does not work as advertised. It's very blurry and the picture quality is not HD.

10. isaias

Posts: 14; Member since: Aug 15, 2011

Sometimes you need to read instructions before using it. Did you know that there is a focus slider on the top just like when you focus a DSLR camera to get a clearer view? Also slow internet connection makes the online videos and picture quality blur.

16. Stranded87

Posts: 53; Member since: Sep 30, 2014

He's not entirely wrong though, mess with the focus slider all you want, the picture quality still won't be that great because even at QHD the screen just isn't high-res enough for optimal VR. I still love it, but other than lack of content that's the Gear VR's biggest issue imo.

22. isaias

Posts: 14; Member since: Aug 15, 2011

I have been using this and there are always updates and new contents added to the Oculus store.

21. HomerS

Posts: 419; Member since: Sep 19, 2014

Then you likely don't wear the Gear VR correctly on your head, as your eyes should be as close to the lenses as possible so that the outer parts of the lenses dont look blurry and the field of view is bigger. You should also adjust the vertical position on your head a bit, to get the best result. But it is recommended that you turn your head more to look around than just withyour eyes. Also there are difference in quality of the content. 360 videos look often low res even when they are in 4k, as that is still not enough to look sharp in 360 view and additional they are compressed to save space. Games and especially 360 photos look sharp tho, check out the 3D images from OTOY in the Oculus 360 photos app.

2. oozz009

Posts: 520; Member since: Jun 22, 2015

Seriously Samsung I'm disappointed to see such an exaggerated commercial from you! I mean seriously, are actually suggesting that people use a VR headseat inside a public bus!! Really!!! What kind of a freak would a person look like doing that in a public place. Seriously!! Make things more realistic next time!

3. ihearlivepplz

Posts: 80; Member since: Jul 06, 2015

Extremely freaky yes! But I remember back in 2006 when I had a 2.8 Inch HTC. People would be like "Whoah, thats almost as big as a TV screen!" Who knows, maybe someone will come up with something even freakier that makes using VR in a bus comparatively normal! XD

8. oozz009

Posts: 520; Member since: Jun 22, 2015

Perhaps in the future it will occur, but for now, this remains real ackward. If I were to sit in a bus nearby a person using this thing, I would most likely be thinking to myself "jeez, have people become robots nowadays?" Not to mention that it would be extremely impolite and uncivilized, I mean imagine if the ticket collector comes by, he would look at the person startled and he would literally have to touch that person just to get his/her attention. I like tech and all, VR also seems cool but I surely hope that the future does not turn out that tech ultimately manages to dehumanize people.

5. ibend

Posts: 6747; Member since: Sep 30, 2014

why not? I used VR on plane to watch some movies :-/

9. isaias

Posts: 14; Member since: Aug 15, 2011

Actually it is not meant to be use in public. It is like a home theatre, you wouldn't bring your entire home theater with you inside a public bus, would you?

20. HomerS

Posts: 419; Member since: Sep 19, 2014

Maybe not a bus, but my bedroom, couch, toilet :), a plane, backseet of a car, camping trip, ect.

12. AlikMalix unregistered

Screw all your comments, the commercial is EPIC!!! This is a good one Samsung!! I enjoyed it....

14. Brewski

Posts: 736; Member since: Jun 05, 2012

Seriously, seriously seriously? Seriously seriously; seriously! (srsly)

15. SumDumFuq

Posts: 10; Member since: Mar 31, 2016

Six Flags are using it right?

18. sherman0422

Posts: 11; Member since: Apr 03, 2015

Is it every ones fear to look and be different? I see so many of you say I would not be able to wear that in public and look like a fool. You all are missing the big picture, every new and inovative product ever produced looked awkward and weird because it was not the norm. Samsung kudos on being inovative and creative and being the first to produce a cost effective new tech that a person like me who cares less what people think when I wear them in public. I enjoy the emersive experiance!!! Keep moving forward!!!

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