RIM books the HTC Sense creators YOU i Labs for work on BlackBerry OS

RIM books the HTC Sense creators YOU i Labs for work on BlackBerry OS
RIM is firmly on the prowl for fellow Canadian companies to help it transition into the world of expensive smartphones from the world of, well, expensive smartphones.

After nabbing the stable QNX for its basic OS needs and booking Teknision to work on the PlayBook UI, now it is looking to score some creativity from Ontario-based YOU i Labs, the guys behind the early days of HTC's Sense UI. The only exclusion from that trend is TAT (The Astonishing Tribe), which RIM acquired for UI development duties as well, who happen to be from Sweden.

YOU i Labs (even the name is inventive) is a user interface design company, which will now help develop the next BlackBerry OS looks, in a "significant partnership" with RIM, which has stopped just short of buying YOU i Labs. Have a look at a conference video from the interface designers that reveals their dreams and aspirations, and might hint at what's in store for the future editions of RIM's mobile OS.

source: GigaOM

FEATURED VIDEO

3 Comments

1. SuperAndroidEvo

Posts: 4888; Member since: Apr 15, 2011

Hey anything that RIM does at this point is better than what they had. I just hope RIM can bounce back from this ugly hole they jumped into. Let’s see what the future brings for RIM!

2. snowgator

Posts: 3621; Member since: Jan 19, 2011

Anyone else get the feeling RIM is positioning itself for a hard charging 2012? They have entered into partnerships or outright bought developers to assist in gaming, their "super apps" development, NFC, an "industrial best" web browser, QNX tech, and now UI. It can be argued that early sense on HTC wasn't great, but it developed into a very high sell point for HTC. RIM may be looking at it's product and finally realizing why they are losing market share. I always hoped after the Playbook was out, Blackberry would declare war on the competition and get after the consumer again. Now, a little less patience, RIM, and a little more URGENCY ....

3. Whateverman

Posts: 3295; Member since: May 17, 2009

This is a good start, but the entire platform needs this level of attention. Better hardware, better specs, better apps and more for factors. You can't just keep putting out the same old phones with different model numbers and last year's specs.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.