PhoneArena's Retro-Rewind: Motorola v70
The Motorola v70 was first made known back in 2002 when the cell phone market was dominated by the vast mix of flip and candybar phones. Up until that point, there were few that decided to go outside of the box and venture on with some unorthodox designs. Luckily Motorola's designers meticulously crafted one of the most recognizable luxury devices with the v70 – and it truly was able to distinctly separate itself so that it was in a class of its own. The biggest thing to stand out with the phone was its face plate's swiveling motion to get the handset open and exposed – plus the chrome ring surrounding the circular display supplemented its luxury status. At the same time, the buttons on the numeric keypad had this blue glow surrounding the outer edges of each key to enchant people to its subtle aura. Despite having a serious focus on the construction and unique design of the Motorola v70, it did not embody its luxury status under the hood – it lacked some refinements such as Bluetooth and InfraRed. On top of that, most consumers were not yet adjusted in forking out the cash (as much as $400 on contract) for a luxury branded phone – which obviously could've been its Achilles heel.
However, the Motorola v70 distinguishes itself even to this day as some kind of phone that came from the future – it was just so different and you couldn't resist taking a closer look. Fortunately the swiveling faceplate design did not die off with the v70, as most recently Motorola decided to take another punch at the luxury segment. If you really want to see how well Motorola's designers took the v70 to a whole new level, one just needs to check out the Motorola AURA which utilizes a lot of the design elements that the v70 established. When it comes down to it, the Motorola v70 was yet another stepping stone that ultimately had a part in the rise of Motorola's reign as being a true innovator in the mobile space – as it was ultimately evident when they started rolling out the RAZR.
Motorola v70 Specifications