OnePlus owner BBK Electronics launching a new company to make an “educational smartphone"

BBK might not be a familiar name in the West, but it's been around for a while in China. Founded in 1995, the company first began manufacturing off-brand clones Of popular consoles. Then it moved on to educational products for children and finally began investing in smartphone makers.
It shows one side of a slim gold-colored device with a SIM card tray and what looks like a “record” button beneath. The background shows glimpses of some text in both English and Chinese, the majority of which consists of superlatives such as “perfect”, “brilliant”, “clever”, “fantastic” and so on. In the upper left-hand corner of the image, there is the imoo brand logo is prominently featured above a caption in Chinese that roughly translates to “mobile phone for learning”.