One month after launch, Pokemon Go has taken in over $200 million in revenue
Pokemon Go has generated over $200 million in revenue in its first month
According to analytical firm Sensor Tower, Pokemon Go is raking in the dough. One month after its electrifying launch, the game has grossed more than $200 million in revenue. To put this figure in prospective, the $200 million is twice the amount generated by hit game Clash Royale after its first 30-days. And it also is twice the revenue earned by Candy Crush Soda Saga during that game's first month of availability.
The revenues come from in-app purchases Pokemon Go players make. Among the items offered for sale are Poke Balls, which are tossed at Pokemon in an attempt to catch them. Players are also paying for a couple of items that attract Pokemon, like Lures and Incense.
As the game launched in more countries, the amount of revenue brought in continue to rise. But it was the launch in Japan in the middle of last month that really steepened the trend. New countries continue to join the Pokemon Go universe, including 15 new Asian markets that were added last week. And Pokemon fans in other countries where you know demand for the game is going to be huge, like China, Korea and India, are still awaiting the word from Niantic that Pokemon Go has launched in their area. In other words, Pokemon Go should remain a huge cash generator for some time.
source: SensorTower via TechCrunch
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