New Lumia commercial in the UK shows that a drunken stupor is no match for wireless charging

New Lumia commercial in the UK shows that a drunken stupor is no match for wireless charging
One thing that has been a sore spot with a lot of consumers in the United States is how many of our devices get some features cut out of them for seemingly no reason (or no “good” reason) at all.

Take the Samsung Galaxy S5 as an example. Samsung introduces a nifty Download Booster feature, only to have be notably absent from the features list with the AT&T, Sprint and Verizon models.

Another prime example is wireless charging. There are three, large, competing standards for wireless charging, two of which have teamed up to ensure interoperability. Alliance for Wireless Power (A4WP) and Power Matters Alliance (PMA) are taking on Qi. It is like a battle between VHS and Betamax, Blu-Ray and HD DVD.

How it will all shake out in the end is not certain, but Nokia lovers that happen to be AT&T customers in the US find themselves frustrated by the fact that AT&T is backing PMA when Nokia (and Microsoft) are backing Qi. The result? No wireless charging capable Nokia Lumias on AT&T since the Lumia 920. If you want it bad enough, you need to go full retail and third party.  Verizon customers have no such worries as Big Red is backing Qi.

How cool is wireless charging? It is all in the eye of the beholder, but Nokia UK has one new ad that shows the indispensability of wireless charging: coming home after a hard night out on the town (and reminds AT&T customers of what they do not have, thus commercial for the UK). You know how it is, you have been taking drunken Instagram shots of yourself and buddies, drunk-texting your boss, and you have used all your battery. What could be easier than simply placing the phone on the night table just before you pass out?

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23 Comments

1. PhoneArenaUser

Posts: 5498; Member since: Aug 05, 2011

It depends on how much you are drunk in some cases even wireless charging won't help. :D

14. SemperFiV12

Posts: 949; Member since: Nov 09, 2010

@PAuser LMAO those are the NIGHTS... Wake up with a nasty headache... Recharge... Photos, SMS, and Call History check!!!

2. sip1995

Posts: 1771; Member since: Feb 07, 2014

I love the wireless charging on my Nokia lumia 920.....

3. NokiaFTW

Posts: 2072; Member since: Oct 24, 2012

Same here. I use it quite a lot on my 1520.

16. rodneyej1

Posts: 3576; Member since: Jul 06, 2013

Waiting patiently for the "1530".... I want a 6.5" screen, QHD display, Photovoltaic tech., 4000MAH battery, SD805 processor, Faster ram, Upgraded camera, Better flash, Louder speakers, More, More, More,........ ................. WP8.1 can handle anything you throw at it!

6. akki20892

Posts: 3902; Member since: Feb 04, 2013

Soon with 930.....

7. sip1995

Posts: 1771; Member since: Feb 07, 2014

Yeah soon.......OMG can't wait any more...

8. akki20892

Posts: 3902; Member since: Feb 04, 2013

Me too...June is near....orange one

20. Odiin

Posts: 373; Member since: Apr 23, 2013

Yup, my 920 to 930 When its going to release? Only worry is about battery :(

11. Arte-8800

Posts: 4562; Member since: Mar 13, 2014

I love the wireless charging on my Z2

13. akki20892

Posts: 3902; Member since: Feb 04, 2013

Looks like u have phone store...lol u have every single phones....

18. Arte-8800

Posts: 4562; Member since: Mar 13, 2014

HTC one Z2 L1020 Note3

19. akki20892

Posts: 3902; Member since: Feb 04, 2013

Dam u forgot one phone...guess what...

22. Arte-8800

Posts: 4562; Member since: Mar 13, 2014

And what is that

23. akki20892

Posts: 3902; Member since: Feb 04, 2013

What's your username. Simple

21. dongk14

Posts: 3; Member since: Oct 09, 2013

My Z2 doesn't have wireless charging... are you referring to the magnetic dock?

15. rodneyej1

Posts: 3576; Member since: Jul 06, 2013

I love it on my 920 as well... To bad Nokia won't offer it built in on any other device in the US.. 1520!!!

4. noler

Posts: 326; Member since: Aug 19, 2013

I am a big fan of wireless charging.

12. Arte-8800

Posts: 4562; Member since: Mar 13, 2014

I myself. To

5. UglyFrank

Posts: 2191; Member since: Jan 23, 2014

Let's endorse heavy drinking, it is a new point we can use to sell our camera centric devices and our extremely low end devices.

9. 0xFFFF

Posts: 3806; Member since: Apr 16, 2014

While Nokia was a proponent of Qi, it looks like Microsoft Mobile has switched horses to PMA. http://www.reuters.com/article/2014/04/22/microsoft-joins-pma-idUSnPn9WwRP0+96+PRN20140422

10. Maxwell.R

Posts: 218; Member since: Sep 20, 2012

As of the time we wrote this, Microsoft is a member of both, with Microsoft and Samsung joining as board members of WPC in March.

17. rodneyej1

Posts: 3576; Member since: Jul 06, 2013

Windows Phone Central?

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