Motorola DROID makes it to the Sunday comics page
In the current story, Dick Tracy's adoptive son Junior is wearing a new, updated two-way wrist gadget while doing undercover work. One of the bad guys spots it and tells his partner about it. The latter shrugs it off as being "just a DROID phone or somethin'". It seems that the bad guys aren't really up to date on the latest in smartphone news or else the dialogue might have gone something like, "Nah, it's just the Motorola DROID 3, which is expected to hit Verizon stores on July 14th".
Another way to look at it is that criminal is using "Droid" to mean all Android phones, something that many people uneducated in cell phone knowledge do. Regardless, it is still a acknowledgement of how smartphones have become a common part of today's lifestyle. After all, as we just reported, one out of every three people in the U.S. are currently toting a smartphone wherever they go.