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Microsoft promises 100,000 apps in the Windows 8 Store by February, adult-rated video games needn't apply

By Daniel Petrov

Published: Oct 12, 2012, 2:44 AM

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Microsoft promises 100,000 apps in the Windows 8 Store by February, adult-rated video games needn't apply

Microsoft's VP of sales and marketing Keith Lorizio said that Redmond realizes how important a strong app ecosystem is for gaining traction, and Microsoft will be agressively pursuing to populate the Windows 8 Store with 100,000 apps in the first three month after launch, i.e. around February.

By July, he said, we should have about 400 million Windows 8 devices roaming around, representing a healthy base for developers to monetize their app efforts.

Those apps, specifically tailored for Win 8's interface won't include video games rated Adult Only, apparently, just the way it is with such titles on consoles. The section 6.2 of Microsoft’s Dev Center, states: “Apps with a rating over PEGI 16, ESRB Mature, or a corresponding rating under other rating systems…are not allowed”.

source: BeetTV & Forbes

Microsoft Expects 100K Apps for Windows 8 in 90 Days, 400 Million Users by July BeetTV

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Daniel, a devoted tech writer at PhoneArena from 2010 to 2025, has been engrossed in mobile technology since the Windows Mobile era. His expertise spans mobile hardware, software, and carrier networks, and he's keenly interested in the future of digital health, car connectivity, and 5G. Beyond his professional pursuits, Daniel finds balance in travel, reading, and exploring new tech innovations, while contemplating the ethical and privacy implications of our digital future.