Microsoft forecasts significant portion of Fortune 500 and millions of users to adopt Windows Phone 8.1 in the next few months

Microsoft forecasts significant portion of Fortune 500 and millions of users to adopt Windows Phone 8.1 in the next few months
One area where Windows Phone has been effective at gaining market share, and mind share, is in business. At the expense of BlackBerry, Microsoft has been able to leverage its other enterprise products and according to Senior Director Stella Chernyak, hundreds of business customers are participating in the Windows Phone 8.1 enterprise adoption program.

Some folks might think of that and say, “Well of course, Microsoft products are so deeply entrenched in business that it was just a matter of time for Microsoft’s mobile shoe to drop.”

Ms. Chernyak says that is not the whole reason, noting that in modern business, it takes a great consumer device.  More and more companies are becoming "BYOD" (bring your own device) environments anyway.  “A great enterprise phone starts by being a great phone for everyone. To achieve this with Windows Phone 8.1 we did a lot of things to improve the user interface and make it more customizable. We also added our Cortana voice assistant. These additions mean companies will see more Windows Phone 8.1 devices coming in as employees’ personal devices.”

The development of “Universal Applications” is another strong driver. Now, 90% of APIs are uniform across Windows and that means more exposure for developers. Ms. Chernyak expects that based on the participation thus far, millions of employees of these Fortune 500 companies will be adopting Windows Phone 8.1 over “the next few months.”

That is a tall order, and a heck of a forecast. If that does turn out to be accurate, the industry reports are going to be very interesting to read in the coming quarters. Given the prevalence of Windows in the workplace, Windows Phone may reaffirm Microsoft as the king for the worker, and the king over the consumer.

sources: V3.co.uk via WMPoweruser

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24 Comments

1. sgodsell

Posts: 7437; Member since: Mar 16, 2013

Of course that's what they want everyone to believe. Great forecast Microsoft. And the last 4 years of WP were just waiting for now.

7. NokiaFTW

Posts: 2072; Member since: Oct 24, 2012

C'mon dude, stop with the blind hating. Applaud MS where its due. They've done a great job with WP8.1, and brought it with many new features than you Android & iOS users complained about. Cortana for me is a killer feature and I hope MS market the hell out of it. Now I don't like Android at all, but that doesn't mean I hate on it blindly. I appreciate Google where its due, eg: Search and Project Ara. Now you don't like WP. Its ok. Many don't. But don't hate on it blindly. And with the introduction of the low cost L630, many people with flock towards WP8.1. I wish MS the best. Can't wait for the Cyan update on my L1520. :)

8. Cicero

Posts: 1137; Member since: Jan 22, 2014

You like wp I like android. You think wp is beter for you I think android is better for me. Choices. At the end android is liked (fited their behavior) by far more.

13. Finalflash

Posts: 4063; Member since: Jul 23, 2013

Problem is that MS is late by at least 2 years on all of that. They should have caught up by now but they are leagues behind Android still and they somewhat equal iOS but only because Apple doesn't really care to compete. You can only applaud something that impresses you and MS is too big to be applauded for such minor milestones.

24. rodneyej1

Posts: 3576; Member since: Jul 06, 2013

You're wasting your time with these guys... Just enjoy your WP device, and know that its awesome..

14. sip1995

Posts: 1771; Member since: Feb 07, 2014

Google want us to believe that Android works "smooth" on 512 ram....i don't think so.

2. alterecho

Posts: 1106; Member since: Feb 23, 2012

"noting that in modern business, it takes a great consumer device" Which WP is not and which invalidates his previous denial that "Microsoft products are so deeply entrenched in business (Microsoft Office)". These are just statements to get the press talking, so consumers keep seeing WP articles and it registers in their thoughts.

3. itsdeepak4u2000

Posts: 3718; Member since: Nov 03, 2012

Yes this is possible if they nil the app gap with Android and iOS.

4. 0xFFFF

Posts: 3806; Member since: Apr 16, 2014

Maybe Microsoft would sell more phones if they embraced alternative advertising: "We successfully destroyed one of the world's most beloved mobile companies. Fear us. Buy our phones or we are coming after you next!" "We copy from everyone, so our phone is the best. Remember, Embrace, Extend, and Extinguish? It's back, baby, it's back. We are going to E-E-E Android, iOS, BlackBerry, Tizen, Meego, and RaspberryPi... ALL AT ONCE. Can you beat that? No you can't. WindowsPhone. One Phone to EEE Them All". "You've heard of the Borg? Well, we are the Borg. You know what's coming. Resistance is futile. Just make it easy for us and buy WP today, okay?"

5. VLaRueC

Posts: 189; Member since: Dec 18, 2012

You lost me when you paused your cartoon to type this message...

6. 0xFFFF

Posts: 3806; Member since: Apr 16, 2014

How did you know I was looking at the Microsoft Windows Phone web site?

10. Jinto

Posts: 436; Member since: Jan 15, 2014

Did you see their Super Bowl Ad for 2014?

9. tigermcm

Posts: 861; Member since: Sep 02, 2009

hasnt android, ios, blackberry taken some hints from windows mobile.....which was first? yet windows phone just copys everyone else? really? i believe its a full circle, everyone copys everyone

11. 0xFFFF

Posts: 3806; Member since: Apr 16, 2014

That would be a good alternative advertisement too: "Everyone copies everyone. But you know who is the very best at copying, don't you? Microsoft. As our dear friend Steve used to say, 'Redmond, Start Your Copiers!' Windows Phone. We copy from the rest to be the best."

12. tigermcm

Posts: 861; Member since: Sep 02, 2009

if you are trying to create humor or intellectual convo you seriously failed however good attempt....not

15. sip1995

Posts: 1771; Member since: Feb 07, 2014

The best at copying is...........Samesung.

21. PBXtech

Posts: 1032; Member since: Oct 21, 2013

The best at copying is Apple, they have their customers believing Apple invented all the technology they make.

16. papss unregistered

I'm truly shocked that fandroids spam up another WP article with retarded comments. You all are truly lower life forms and I'm glad you idiots aren't on the WP side as you all sound complete stupid. On to the article now... M$ show us why you are a leader in the tech world and crush the comp..

17. Liveitup

Posts: 1798; Member since: Jan 07, 2014

Sometimes I wonder what's wrong with these Frandroids, Microsoft WP is being copied by everyone, Flat UI which MS started within software has been copied by everyone else, these droids must be asleep.

19. sprockkets

Posts: 1612; Member since: Jan 16, 2012

Flat ui isn't something ms invented, they are just following style trends. Big deal. Just like all the stupid car makers moving the headlamps and tailamps out to the ends past the sides, making it near impossible to change the bulbs without removing them.

23. jroc74

Posts: 6023; Member since: Dec 30, 2010

Flat UI...oh boy... Again....see WebOS, especially 2.0 See when Google hired the former WebOS guru... And I found this out recently....Xperia X1...panel UI - Sony and SPB Shell. Running on Win Mo....but not a Win Mo feature..

18. sprockkets

Posts: 1612; Member since: Jan 16, 2012

Yeah, please tell us again with a straight face all those mythical businesses who bought win8 computers.

20. thealphageek1

Posts: 942; Member since: Feb 02, 2013

At the expense of BlackBerry, Microsoft has been able to leverage its other enterprise products and according to Senior Director Stella Chernyak, hundreds of business customers are participating in the Windows Phone 8.1 enterprise adoption program. Don't know why these writers on PA like taking pot shots at BlackBerry. Anyway, while there are hundreds of businesses taking advantage of this program, there was just recently 800,000 clients that have migrated to BlackBerry software and services. I don't think that, comparing mobile to mobile, BlackBerry has anything to worry about on that front in ENTERPRISE. That being said: I think Microsoft is making great strides in mobile, especially as of late. I really like where Microsoft is headed as of late, and look forward to see how things will unfold. The better EACH and EVERY OS does, the better it is for us, the consumer and prosumer.

22. SemperFiV12

Posts: 949; Member since: Nov 09, 2010

Definitely a platform that works well for business users. I know it is a difference maker in my workplace. Couldn't go back to my Nexus 5 and go about my day comfortably without organization of Windows Phone. (There are many more aspects that make WP great for enterprise, ie. security, apps like Office, Lync, Skype, GotoMeeting, Adobe Reader...) But organization tops the list for me (love the UI... And battery life, and reliability, and stable/consistent user experience.... AHHHH!)

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