LG G7 ThinQ promises better photos through AI, and here's the difference

LG G7 ThinQ promises better photos through AI, and here's the difference
Artificial intelligence – is it the future of smartphone photography, or just a fad bound to fade away? We're not quite sure yet, but LG is definitely optimistic about AI and its potential to bring the smartphone experience to the next level. 

The LG G7 ThinQ – the company's latest flagship phone – comes with multiple AI-based tricks in its arsenal, and one of them is the AI CAM mode, accessible with a tap from within the camera app. What does it do? In a nutshell, AI CAM scans the frame for objects that it can recognize – from pets and people to food and flowers. Then it tweaks the camera settings as it sees fit, based on the situation – so your foodie pics and sunset shots have that extra pop to make them stand out. 

But enough theory. We know you want to see some photos of AI CAM in action. Well, here are several that we took during our preview of the LG G7 ThinQ. The image on the left in each slide was shot in full auto mode, while AI CAM was enabled for the one on the right. 

Keep in mind that the software running on our LG G7 demo unit wasn't final, so image quality out of a retail unit may differ. But based on what you see here, do you like the results LG's artificial intelligence algorithms help to achieve? Let us know!

Related phones

G7 ThinQ
  • Display 6.1" 1440 x 3120 pixels
  • Camera 16 MP / 8 MP front
  • Processor Qualcomm Snapdragon 845, Octa-core, 2800 MHz
  • Storage 64 GB + microSDXC
  • Battery 3000 mAh(20h talk time)



1. danny_a2005

Posts: 365; Member since: Oct 06, 2011

Just adds saturation? really?

2. Furkan

Posts: 552; Member since: Feb 25, 2017

AI versions are better except 5

3. Sparkxster

Posts: 1247; Member since: Mar 31, 2017

Camera isn't bad although it is adding some saturation to the photos.

4. piyath

Posts: 2445; Member since: Mar 23, 2012

It's like a saturation filter. Looks good though...

5. Humanoid

Posts: 1226; Member since: Dec 11, 2017

Another thing other copy from Sony. Then korean boy will come to say korean companies create while japanese copy

9. pepsecoke

Posts: 10; Member since: Dec 20, 2017

Yeah your right and apple barrowed there.display

6. Pabliell

Posts: 187; Member since: Mar 22, 2016

More HDR plus saturation. You call it AI? I call it a filter.

7. Cat97

Posts: 1981; Member since: Mar 02, 2017

So increasing color saturation by 10% is now called "AI" ? Useless gimmicks...LG would have better replaced their 1 micron sensors with 1.4-1.5 micron sensors used in all proper flagships.

8. ijuanp03

Posts: 661; Member since: Dec 30, 2014

Sony IMX351 sensors on the rear which is the same as in the midrange HTC U Play. You are getting robbed by LG! lol

10. An.Awesome.Guy

Posts: 636; Member since: Jan 12, 2015

If it was increasing saturation only on some places like on the pizza and not on the table then that would be awesome AI, but for now, I think it is better to use a photo editing app which could control saturation level.

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