In Indonesia, BlackBerry adds a multi-platform mobile payment system to BBM Money

In Indonesia, BlackBerry adds a multi-platform mobile payment system to BBM Money
In Indonesia, BBM is the most popular messaging app, especially on Android devices. Back in 2013, BlackBerry took advantage of this popularity  by starting a money transferring business which pit it against highly entrenched companies like Western Union. Now, with Indonesia trailing only China in the pace of e-commerce, BBM Money has been updated to allow BBM users on iOS, Android and BlackBerry to make mobile payments online and in stores.

Indonesia appears like the perfect place for BlackBerry to start expanding BBM Money. Less than 20% of the adults in the country have a bank account, less than 11% have a debit card and just 3% own a credit card. In that kind of environment, a mobile payment system must seem like manna from heaven.

Will BBM Money eventually make it to the states and challenge Apple Pay and Android Pay? Not likely. BlackBerry is looking to expand the service in other countries, but only those with "traits similar to Indonesia." For now, sticking to those few regions where BlackBerry is still a revered and relevant name is probably the smartest thing that John Chen can do with BBM Money.


source: BlackBerry via Crackberry

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