Here are the main reasons why US customers are buying Samsung's Galaxy S5
posted by Florin T.
/ Jul 30, 2014, 9:18 AM
According to Kantar, the large 5.1-inch 1080p Super AMOLED display of the S5 was the feature that attracted 67% of its buyers. The smartphone’s LTE capability and its superior battery life were the next two reasons why consumers got an S5, being important to more than 50% of them. It looks like the 16MP rear camera of the new Galaxy and its water-resistance aren’t among the main reasons why customers are buying the handset.
Reportedly, Samsung’s marketing power is essential when it comes to the success of the Galaxy S5. Kantar Worldpanel strategic insight director Dominic Sunnebo says that, from all the Galaxy S5 buyers in the US, about 61% remember seeing TV commercials for it, while 40% saw online ads. Moreover, 64% of customers who received in-store brand recommendations were recommended a Samsung device. Knowing this, plus the fact that Apple’s brand recognition is strong no matter what, it’s hard for any other manufacturer to have a top-selling smartphone in the US - at least for now.
Do you own a Samsung Galaxy S5? If yes, drop a comment below to tell us what made you bought it. If you don't have an S5, but want to learn more about it, you should read our review of it here.
Samsung Galaxy S5
source: Kantar Worldpanel
Related phones
- Display 5.1" 1080 x 1920 pixels
- Camera 16 MP / 2.1 MP front
- Processor Qualcomm Snapdragon 801, Quad-core, 2500 MHz
- Memory
- Storage 32 GB + microSDXC
- Battery 2800 mAh(21h 3G talk time)
75 Comments
1. Tommy1960i
Posts: 144; Member since: Oct 11, 2013
Big screen. That is why i choosed the Note 3 too.
posted on Jul 30, 2014, 9:21 AM 15
4. Arte-8800
Posts: 4562; Member since: Mar 13, 2014
I choosed the Note3 Exynos for the Cpu and Mali Gpu and a true Hnp 8xcpu , for great powerful device.
posted on Jul 30, 2014, 9:38 AM 2
59. SuperMaoriBro
Posts: 533; Member since: Jun 23, 2012
My reasons for getting S5 is to upgrade from S4 and because of the AMOLED screen, battery life, & camera, however for me I also hate S5 because of the annoying waterproof flap on the bottom, touchwiz has gotten worse, the bezels are large, & they got rid of the temp/humidity sensor from S4 which I liked to use a lot and instead put in a next to useless heart rate monitor and finger print scanner.
posted on Jul 30, 2014, 5:40 PM 1
17. Synack
Posts: 688; Member since: Jul 05, 2011
Screen quality, camera is best, removable battery, longgg battery life, water resistance has saved me several times. I've filmed a few videos underwater....
posted on Jul 30, 2014, 10:03 AM 17
45. mistertimi
Posts: 77; Member since: May 28, 2014
Note 4 isn't a phone.. but I take your point
posted on Jul 30, 2014, 1:22 PM 0
2. sgodsell
Posts: 6703; Member since: Mar 16, 2013
I bought it because its the swiss army knife of smart phones. Its a great tool in an ultralight as well. Its a speedometer, altimeter, weather station, camera, music, and so much more.
posted on Jul 30, 2014, 9:26 AM 9
3. nohatenofanboy
Posts: 515; Member since: Jul 15, 2014
why are they buying korean phone while there is US brands such as apple , moto ?
posted on Jul 30, 2014, 9:33 AM 1
5. itsdeepak4u2000
Posts: 3718; Member since: Nov 03, 2012
Sammy offers many things that Apple and Moto doesn't offer.
posted on Jul 30, 2014, 9:38 AM 11
6. BobbyDigital
Posts: 2123; Member since: May 29, 2014
So because they're NOT a US brand means no one in the US should buy them? Bias much? Racist much? Maybe Apple with its mediocre and limited product that's masquerading as a smartphone isn't what they CHOOSE to buy. Maybe they don't like Motorola's hardware. But it's THEIR CHOICE to buy what THEY LIKE. If you can't understand that then maybe you need to go back to first grade. And I hate to tell ya buddy, that American company called Motorola is soon to be owned, if it's not already, by a Chinese company.
posted on Jul 30, 2014, 9:40 AM 22
24. nohatenofanboy
Posts: 515; Member since: Jul 15, 2014
so much hate in one comment thx. dont use your caps lock open next time cuz I dont like it. and last thing try to calm down Im very clever than you think( if you able to think )
posted on Jul 30, 2014, 10:30 AM 4
40. nohatenofanboy
Posts: 515; Member since: Jul 15, 2014
grammar nazi ?
posted on Jul 30, 2014, 12:01 PM 3
53. meanestgenius
Posts: 21323; Member since: May 28, 2014
BobbyDigital has a point, though. What's wrong with buying from a Korean company? Are you a racist? That's a valid question, considering what you posted previously. I read no "hate" in his response. He just pointed out that people have a right to spend THEIR MONEY on what THEY WANT TO. If you were so clever, I don't think you would have PHRASED your question a way that had you come off like a RACIST. My apologies for the caps lock. You did say you don't like it....ah, who am I kidding? I could CARE LESS whether you LIKE IT or NOT.
posted on Jul 30, 2014, 2:57 PM 5
63. BobbyDigital
Posts: 2123; Member since: May 29, 2014
I don't give a flying rats *** if you don't like caps. WHAT ARE YOU GOING TO DO ABOUT IT? And judging from your grammar, THINKING is NOT and NEVER WILL BE your strong suit, let alone being clever.
posted on Jul 30, 2014, 6:58 PM 5
66. AfterShock
Posts: 4146; Member since: Nov 02, 2012
Guess you let the cat out of the bag there.
posted on Jul 30, 2014, 7:49 PM 1
8. tech2
Posts: 3487; Member since: Oct 26, 2012
Because the citizens are receiving no special benefit from Apple or Moto to buy their phone.
To pay the same price for a non-HD 4 inch phone over a 5.1 inch full HD is a bit unreasonable unless you're heavily invested in Apple's eco-system.
posted on Jul 30, 2014, 9:45 AM 13
9. bestmvno
Posts: 251; Member since: Mar 07, 2014
Moto is now a Chinese brand
posted on Jul 30, 2014, 9:46 AM 2
25. nohatenofanboy
Posts: 515; Member since: Jul 15, 2014
good for them now they sell millions of device in US
