HTC posts revenue decline for April as its U phones failed to catch on
by Luis D. / May 08, 2017, 5:54 PM
HTC hasn't shared its financial results for the first quarter, but it published its revenue for April and things aren't looking up. The company sees a 9% decrease in revenue, with a 6% drop in total revenue year-over-year. This is an indicator that sales of HTC's newest smartphones, the U Ultra and the U Play, came lower than expected.
Indeed, the devices failed to excite customers and reviewers, leaving both to expect a more memorable and intriguing product. The company has a big launch this month, unveiling the supposedly named HTC U 11 smartphone on May 16. As far as we know, its 'killer feature' is letting you gently squeeze the sides or glide your fingers onto them to select and launch apps. Hopefully, it won't turn out as gimmicky as it sounds.
In the meantime, HTC hopes to reduce its losses by selling a second smartphone factory, the one it has in Shanghai. However, the financial injection from the sale is going into its VR business – a more promising niche than the saturated and difficult smartphone market.
- Display 5.7" 1440 x 2560 pixels
- Camera 12 MP / 16 MP front
- Processor Qualcomm Snapdragon 821, Quad-core, 2150 MHz
- Storage 64 GB + microSDXC
- Battery 3000 mAh(26h 3G talk time)
Posts: 6879; Member since: Feb 10, 2012
Give us the same design as the m7, with 2017 specs, and DON'T take off the 3.5mm, and that will get you back on track HTC. When will they learn to stop all this stubbornness and listen to their fans? It's like they're doing their best to fail.
posted on May 08, 2017, 6:01 PM 17
Posts: 2478; Member since: May 06, 2009
Thanks could hire any 10 of us commenters on here for the day to give them what's important to be competitive in the smartphone market and we would steer them along a more profitable line than this cluster f**k.
posted on May 08, 2017, 8:46 PM 0
Posts: 29; Member since: Apr 19, 2014
M9 had almost the same design as M8 and people were outraged. It's not that simple.
posted on May 09, 2017, 1:43 AM 0
Posts: 595; Member since: May 13, 2016
Of course why get this over an s8? and two the reviews everywhere are awful
posted on May 08, 2017, 6:05 PM 0
Posts: 886; Member since: Oct 15, 2014
HTC doesn't have anything special at its disposal like Samsung or even Apple. They doesn't command brand loyalty like Apple or even Samsung. Simply put they have to be very generous to win. HTC 10 well received by reviewers, but its sales was a fail.
posted on May 08, 2017, 7:25 PM 0
Posts: 3106; Member since: Sep 01, 2014
Remember the "hero phone" anyone? I wonder whatever happened to it.
posted on May 08, 2017, 7:55 PM 1
Posts: 10; Member since: Mar 25, 2015
HTC U11 will be a great phone with top end specs, a great camera, it will have the best speakers on the market. But what will kill the U11 before it even arrives is the lack of marketing and advertising that HTC never seems to put into there phones. I see tons of commercials and banners for Samsung, LG,and Apple but HTC doesn't have the money to properly advertise and market the phone. So the average consumer doesn't know about it and they don't know that it's on par with all the other flagships because they don't see the commercials or hear about it
posted on May 08, 2017, 8:16 PM 0
Posts: 1354; Member since: Oct 05, 2011
Oh well, HTC's time is over in the mobile space. Its so sad as they had every opportunity to deliver but failed. The same ultra pixel camera on the M8 ( they got cut some slack on the M7 as it was a beautiful design) the black bar never got removed and then the dump BooM sound speakers the very thing that gave them and edge. I said it befor and will say it again. there was a render done a poster on this site that showed what the new M9 could look like and everyone here cried that HTC should contact this guy and use his design ( I went as so far as to e-mail the jpeg to HTC America) as it was what everyone was raving about. Yet HTC came out with the same design again and the M9 got that fatal SoC the SD810 which was really the beginning of the end for HTC. Well I cant see how they will ever recover in the smartphone sector but I wish them well in the VR sector
posted on May 09, 2017, 12:34 PM 0
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