Google's official word: Waze cost $966M

Google's official word: Waze cost $966M
The official numbers had been kept a secret until now. Early estimates for what Google paid to acquire social mapping/navigation company Waze had put the purchase in the $1.1 to $1.3 billion range. But, it turns out Google beat out Facebook and Apple with a bid that came in under $1 billion.

According to Google, the final bill to purchase Waze and acquire the development team behind the app is just $966 million. That may seem like a deal compared to the amounts that were rumored, but to be fair, Google had the inside track on the acquisition. The CEO of Waze had been on record as far back as January saying that he thought Google would be the best fit for an acquisition. 

Google has said that it plans to integrate some Waze features into Google Maps, and integrate Google search (and likely ads) into Waze, while keeping the company somewhat separate and autonomous. 

source: AP via BGR

FEATURED VIDEO

8 Comments

1. xtremesv

Posts: 299; Member since: Oct 21, 2011

Google is trying to devour competition... this wouldn't be the first time a monstrous company buys a lesser one to suck its life. I really liked Waze without ads and privacy invasion :(

2. milesboy5

Posts: 179; Member since: Nov 07, 2012

I totally agree with you. I think that google was worried about waze and therefore being the behemoth google is they bought out waze. Which stinks because now privacy will go out the window.

3. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

If you are worry stop using waze/google. So far google is the lesser evil between M$ and Apple. Nevertheless still evil. HAHAHAA!!...

5. marbovo

Posts: 658; Member since: May 16, 2013

I completely agree with you, Waze was way better by themselves

4. _Bone_

Posts: 2155; Member since: Oct 29, 2012

Google is interested in the community building of Waze and not necessarily in destroying competition, Google Maps is already the most popular anyway and Waze was never going to be a billion device service. This is similar to buying patents, the method of user live map update is essential for Google's future and all will benefit from it while Waze will go on at least for a couple of years separately.

6. Killifornia

Posts: 1; Member since: Jul 28, 2013

First of all if you are worried about privacy you really shouldn't own a cell phone let alone a smartphone. No amount of changes to your settings will ever stop an app or the government from accessing you information. Secondly the aquisition of Waze will do nothing but improve both programs. Conspiracy theorys on these things are a useless waste of time.

8. Stuntman

Posts: 843; Member since: Aug 01, 2011

Google actually improved Waze by adding Google search. Instead of using crappy Bing, I can actually find most of the places I am searching for with Google.

7. buccob

Posts: 2956; Member since: Jun 19, 2012

Money well spent... unlike Moto...

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.