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Google has been asked by the EU to revise its privacy policy

Posted: , by Maxwell R.

Google has been asked by the EU to revise its privacy policy
You may remember a disturbance in the force when Google announced a new privacy policy earlier this year. Google consolidated 60 distinct privacy policies into on across all its services from which, users could not opt out.

There was a lot of discussion about what these changes meant. However, given the ubiquity of Google’s services, most people accepted the “cost” of these free products, email, YouTube, Google+, Google Docs, Google Play, Android, and beyond, and the data collection continued.

Well, 24 of the EU’s 27 data regulators, plus administrators in Croatia and Liechtenstein, wrote a letter to Google suggesting Google reevaluate its policy of all this combined personal data. The regulators did not call Google’s data collection illegal, but it does follow an investigation which has begun by France’s Commission Nationale de l’Informatique. Oddly, France’s investigation began before Google’s new privacy policy was even introduced, so the letter may address broader questions about data being collected.

“Combining personal data on such a large scale creates high risks to the privacy of users…Therefore, Google should modify its practices when combining data across services for these purposes.”

The letter makes twelve recommendations as to how Google might refine its policy. The first five outline how the internet search and ad company might tell its users about how information and browsing records are kept and used, as well as location data and credit card data. The rest is asking Google to clearly and simply outline to users what the company’s intentions are and allow people to opt out from bundling data.

Of course, this data is collected to provide hyper-accurate demographic data to businesses that want to sell you stuff. Google Ads are the main source of revenue for the company, and some think Google may test the EU’s resolve on the matter.

"Google is being very aggressive and are playing for high stakes because these (privacy policy) changes are very valuable to their advertising business. They may be prepared to test the legal position in Europe to see what they can get away with."
 -Chris Watson, CMS Cameron McKenna LLP

The timing of this letter is probably not a coincidence, since Google is already discussing with the EU questions being raised about the company’s business practices with regards to search advertising versus its competitors.

source: Reuters

  • Options

posted on 16 Oct 2012, 02:30

1. Pings (Posts: 304; Member since: 19 Dec 2008)

Always watching... Yeah it's how their whole search thing works. Even adds come from your search history. You can opt-out of it.

posted on 16 Oct 2012, 02:41 3

2. XPERIA-KNIGHT (unregistered)

this is conspiracy.........question is, has google done us wrong by doing so? has anyone lost or been hurt by these policies? if not then why are these other countries sticking there neck where it dont belong?

posted on 16 Oct 2012, 03:03 3

3. Danre (Posts: 85; Member since: 02 Sep 2012)

I don't mind if Google is watching me..........................

posted on 16 Oct 2012, 03:18 3

4. Kostas_13 (Posts: 43; Member since: 07 Sep 2012)

Well, you actually should.
They are able to know everything about you and your life.
You are being filed in high detail...
Plus, when your every step is being "watched", you are no longer a free man.

posted on 16 Oct 2012, 05:38 5

8. GUNDAM (Posts: 63; Member since: 20 Jul 2012)

google is bad??? what about our governments???

posted on 16 Oct 2012, 10:05

13. Googlethis (Posts: 179; Member since: 05 Jul 2012)

great comment the government is always watching.

posted on 16 Oct 2012, 11:28

14. Danre (Posts: 85; Member since: 02 Sep 2012)

Why should

Its not like they are going to stole from you.

They are watching because they want to provide better service to us.(What we want)

and only Google will know about our privacy not the whole world. They are watching billions of people and it is not possible for any human to watch billions of people.

Actually the machine or program ..whatever ....is watching us.
and I really don't mind this.........

posted on 16 Oct 2012, 13:54 1

15. Zero0 (Posts: 592; Member since: 05 Jul 2012)

You're right. Only Google will know. And the governments who are legally allowed to search their servers. And anyone who hacks the servers.

Really disturbing stuff. Now, I don't really care that much. The privacy invasion ends up giving me an improved service. Since Google knows that I have searched for scores of Miami Heat games, Heat games will show up in Google Now.
However, I think people should have a right to be able to tell Google to delete pieces of information from their servers.

posted on 16 Oct 2012, 22:18

16. Danre (Posts: 85; Member since: 02 Sep 2012)

Great thought............

If Google show every user what information they have about them and give them right to delete.

Then it will be Awsome

posted on 16 Oct 2012, 07:41 3

10. aveese (Posts: 22; Member since: 12 Oct 2012)

i don't mind too...
it's not like i'm doing something illegal!

posted on 16 Oct 2012, 03:28 2

5. youmadbro (Posts: 9; Member since: 06 Apr 2012)

I always feel like somebody's watching me!!!

posted on 16 Oct 2012, 03:47 2

6. ScottSchneider (Posts: 336; Member since: 06 Dec 2011)

Gooooogle... Watch Me Watch Me...

posted on 16 Oct 2012, 03:51 1

7. shuaibhere (Posts: 1986; Member since: 07 Jul 2012)

I don't mind...cuz of this am getting some good products(google now)...
if am not baddie then why should i bother????

posted on 16 Oct 2012, 06:23 1

9. soshi (Posts: 154; Member since: 08 Mar 2012)

It is good that google use it to improve their service. I don't really care since I dont upload any info that google really need to do something harm to user. Although ads is everywhere, as long as I dont click it and they not slowing down my browsing experience than it is okay. If not there are some other service to choose if you okay with result mix with junk information that user do not really need

posted on 16 Oct 2012, 08:48

11. ZEUS.the.thunder.god (unregistered)

well its a very small price to pay for such great services. Google is a company which I can trust. and anyway all goverments can spy on people whenever and how they want. the goverments and all the secret agencies dont even has a privacy policy. They can spy on us without even telling. Atleast google is telling us what data they collect and how do they use it. Without data there wont be great maps, search and intelligent services like GOOGLE NOW. if Google dont know anything about me, how the hell they are suppose to provide me with such great services. its just GIVE AND TAKE.

posted on 16 Oct 2012, 09:53

12. rusticguy (Posts: 2828; Member since: 11 Aug 2012)

Nothing wrong with thier model unless they sell all data to spammers like AOL did a decade or so back. Isn't this better than scanned by those machines at AIRPORT where you lose all your proivacy completely to prying human eyes ... here's it's just data mining and s/w involved by and large.

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