Goldman Sachs now expects Google to sell 1 million Nexus One phones this year

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Goldman Sachs now expects Google to sell 1 million Nexus One phones this year
One thing you might not see as much in commercials is the Google Nexus One Android phone – which of course takes a rather slight nontraditional approach to the way its being offered. Generally good word of mouth would spread about this handset, but it looks like things may not be in line with sales expectations. Goldman Sachs dropped a bombshell to the Wall Street Journal saying that the Nexus One's initial sales figures were not where they expected it to be – going as much as saying that it was disappointing with expectations now set at 1 million units to be sold this year. Now that's in stark contrast to the initial 3.5 million sales figure that the firm first thought about when it was unveiled back in January with much anticipation. Even though it was definitely a learning experience for Google, Goldman Sachs stated that “limited marketing and customer service challenges” were key factors to the disappointing sales figure. Additionally Goldman Sachs went to say, "We forecast that Google sells 1.0 million Nexus One units in FY2010, benefiting from US carriers other than T-Mobile, and non-US carriers such as Vodafone, promoting the device too, but suffering from limited marketing activity."

HTC Nexus One Specifications | Review

source: The Wall Street Journal via Mobileburn

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