First Google Glass, now Google Sneaks?

First Google Glass, now Google Sneaks?
Google has already turned glasses into a high-tech product, so what can it do with sneakers? At SXSW, which just opened on Friday, Google revealed sneakers that have received the "Google" treatment. Part of a new program called "Art, Copy and Code," the sneakers have a microcontroller embedded in the tongue and a speaker above it. It features an accelerometer and a gyroscope and has sensors at the bottom of the sneaker. The footwear connects to your smartphone via Bluetooth.

Google gave the sneakers some personality. If you start running, you might find it cheering as you run. If  the sneaker gets lazy, it will cheer you on if you sit on the couch. Although Google does have backing from Adidas (who is the manufacturer of the original sneaker before it was 'Google-ized'), the Mountain View company is not getting into the sneaker business no matter how many fans tell them to just do it. The idea of all of this is to show how tons of data can be analyzed to tell a story "in new and different ways."

source: Engadget



1. RaKithAPeiRiZ

Posts: 1488; Member since: Dec 29, 2011

Google my foot

2. KFear

Posts: 170; Member since: Feb 06, 2012

Have fun with it in the rain! But seriously, this is like google glasses and i'm not sure there is strong enough market for all this...well, cyber-junk. Seems like we are in the day in age when A LOT of good tech is coming out, but also a lot of bad tech. Though this could have potential, it just seems like a bad idea.

3. windroid unregistered

Nothing very exciting, basic hardware many people have the ability to do that at home (myself have made some projects using arduino chips and boards). What I see: Arduino Board: Bluetooth Modem: Triple Axis Accelerometer: Audio-Sound:

4. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

What's next, Google Underpants?

5. reindeer_nation

Posts: 14; Member since: Jan 31, 2013


7. soshi

Posts: 154; Member since: Mar 08, 2012

it is going to have noise and smell canceling so we can fart everywhere without notice.


Posts: 66; Member since: Mar 11, 2013

..nw imagine a shot circuit.....loll

11. _Bone_

Posts: 2155; Member since: Oct 29, 2012

Google Condoms

12. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

WOAH WOAH, not that x(


Posts: 66; Member since: Mar 11, 2013

if it broke....!!! congrats mr.Bone its aaa NEXUS baby lol

6. TheMan

Posts: 494; Member since: Sep 21, 2012

That's one shoe that's never getting on a plane...

8. haseebzahid

Posts: 1853; Member since: Feb 22, 2012

google underwear coming soon i guess -_- oh no they are becoming fashion and garments company then moblie and software company or they planing to turn the mankind into cyborgs

9. sagemda

Posts: 34; Member since: Dec 20, 2012

Connected to your ass

10. MartianMe unregistered

It might work well with a workout app maybe to monitor your daily runs.

13. haseebzahid

Posts: 1853; Member since: Feb 22, 2012

MS would say Adidas is scrogoogled

14. XPERIA-KNIGHT unregistered

The shoes look dope! Lol

15. Droiddoes unregistered

LOL, someone finally built that pair of sneakers from season 2 or 3 of The Simpsons. Their one weakness? Rescued greyhounds.

16. microsoftnokiawin

Posts: 1268; Member since: Mar 30, 2012

i think google glasses is enough also imagine your smartphone connected via bluetooth to both these things the battery would drain faster then usaine bolt also idk why but the 1st thing that popped in my mind when i read this was getting tracked i think i watched too many spy movies :/

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