Did Microsoft post a deceptive video ad for its tablet accessory bundles?

Did Microsoft post a deceptive video ad for its tablet accessory bundles?
At Microsoft's brick and mortar stores, the software giant is running a 12 Days of Deals sales. The 12 days start on Monday with a sale on the Dell Venue 8 Pro priced at $199 ($99 for the first 20 customers). On day 6, December 14th, the items on sale will be the Microsoft Surface 2 and the Microsoft Surface Pro 2. If you go through the video ad for the sale, posted  on the Microsoft Store's YouTube site, you might get the idea that you're really getting quite a deal.

The Microsoft Surface 2 bundle costs just $149 ($99 for the first 20 customers) and the Microsoft Surface Pro 2 bundle is priced at $249 ($199 for the first 20 customers). The problem, though, is trying to define what a bundle exactly consists of. If you watch the video, you sort of get the idea that the tablet itself is tossed into each deal.

But let's examine the bundles. The one for the Surface 2 includes an Incipio case, Type Cover 2 and a $25 gift card to the Windows Store. The Surface Pro 2 bundle has the Incipio screen protector, Office 365, Surface Pro 2 and Type Cover. The former has a retail value of $254 while the latter adds up to $349. So with a sale price respectively of $149 and $249, how could Microsoft include the appropriate tablet with each bundle?

Yet, if you watch the video, that is exactly what Microsoft would have you believe. If you already have the Microsoft Surface 2 or the Microsoft Surface Pro 2 and need some accessories, December 14th should be circled on your calendar. While we don't know for sure what each bundle consists of, Microsoft is not in a position to give away its tablets for nothing.




source: MicrosoftStore via WPCentral

Related phones

Surface 2
  • Display 10.6 inches 1080 x 1920 pixels
  • Camera 5 MP (Single camera) 3.5 MP front
  • Hardware NVIDIA Tegra 4 2GB RAM
  • Storage 32GB, microSDXC
  • OS Windows RT 8.1
Surface Pro 2
  • Display 10.6 inches 1080 x 1920 pixels
  • Camera (Single camera) front
  • Hardware Intel Core i5 8GB RAM
  • Storage 64GB, microSDXC
  • OS Windows 8.1 Pro

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