Deal: Motorola officially drops the price of the Moto X Pure Edition for a limited time

Though everybody has their own checklist when it comes to deciding on a new smartphone, the Moto X Pure Edition ticks three key boxes; it's a very nice handset with strong specs, it's good value for money, and owners get a close-to-stock Android experience sans the usual bolt-ons and bloatware. 

If you look hard enough, you can probably find the Moto X Pure online for the same price that Motorola is currently charging. But by taking advantage of this official deal, you can use the Moto Maker tool to completely customize your handset with different covers, frames, engraving and even a tailored welcome message. 

Packed with the Qualcomm Snapdragon 808 SoC and 3 GB of RAM, the device is IP 52 certified for splash and dust-proofing. The 5.7-inch display is crisp at 1440 x 2560 pixels, though its size does mean that the Moto X Pure is only for phablet fans. There's a 3000 mAh battery to keep the lights on, and the strong, 21-megapixel rear-facing camera is allied to a 5-megapixel sensor at the front. 

Even though the device does include a microSD expansion slot, you may find it worthwhile to bump native storage up to 32 GB. This will incur an extra $50 charge, but it means that your $399.99 will get you double the usual allotted real estate. 

An all-round great handset, we were incredibly impressed with the Moto X Pure in our review. Our readers tend to agree, having so far scored it a whopping 9.4/10 on average. If you're not too fussed about purchasing a device from last year, you could do a great deal worse for $350. 

If you would like to snag the discounted Moto X Pure Edition, please hit the source link below. 

source: Motorola via AndroidCentral