Bose products officially gone from Apple’s retail channels

After acquiring Beats Electronics, it might come as no surprise that Apple has stopped selling audio products made by Bose, but that reality was not a foregone conclusion.

Of course, in light of Bose suing Beats over several alleged patent infringements, and the fact that the NFL recently signed an exclusive deal with legendary audio component company, fining NFL players if they were caught on camera using another product, we suspect Apple spared no effort to sweep the deck clean.

Apple’s brick-and-mortar retail locations, along with its online store are now devoid of any Bose products. While it would make sense to entertain the idea that Apple did not want to promote a competitor alongside its own product line, that notion simply does not wash. The iPhone maker still offers audio products from Bowers & Wilkins, JayBird, Marshall, Bang & Olufsen, and others in its catalog.

That simply smacks of sour grapes between the two companies, as Apple has not announced any plans to remove any of the other audio accessory options from its stores and inventory. Of course, it could also be a move to put Beats products in a better standing quality-wise. Bose is among the best in consumer and industrial audio products. If that is the case, we may yet see further adjustments in the audio accessory offerings from Apple.

source: Redmond Pie