Bose products officially gone from Apple’s retail channels

Bose products officially gone from Apple’s retail channels
After acquiring Beats Electronics, it might come as no surprise that Apple has stopped selling audio products made by Bose, but that reality was not a foregone conclusion.

Of course, in light of Bose suing Beats over several alleged patent infringements, and the fact that the NFL recently signed an exclusive deal with legendary audio component company, fining NFL players if they were caught on camera using another product, we suspect Apple spared no effort to sweep the deck clean.

Apple’s brick-and-mortar retail locations, along with its online store are now devoid of any Bose products. While it would make sense to entertain the idea that Apple did not want to promote a competitor alongside its own product line, that notion simply does not wash. The iPhone maker still offers audio products from Bowers & Wilkins, JayBird, Marshall, Bang & Olufsen, and others in its catalog.

That simply smacks of sour grapes between the two companies, as Apple has not announced any plans to remove any of the other audio accessory options from its stores and inventory. Of course, it could also be a move to put Beats products in a better standing quality-wise. Bose is among the best in consumer and industrial audio products. If that is the case, we may yet see further adjustments in the audio accessory offerings from Apple.

source: Redmond Pie

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62 Comments

1. SuperAndroidEvo

Posts: 4888; Member since: Apr 15, 2011

I think that's a mistake. Bose makes quality stuff, & you never want to alienate companies. I know Apple wants to sell it's own stuff, but Apple fans might like Bose... Choice is good, but Apple always wants to limit their customer choices to just one... Apple. Also Bose has been around WAY longer than Beats... They might have something against Beats... This will be interesting...

5. vincelongman

Posts: 5628; Member since: Feb 10, 2013

Can these moves be considered anti-competitive/anti-consumer?

25. Topcat488

Posts: 1411; Member since: Sep 29, 2012

Well, I can't go to "McDonalds"... And order a "WHOPPER". Ummm wanna Big Mac.

45. zinger69

Posts: 86; Member since: Feb 13, 2014

Yeah but if you go to the Apple Store website you'll still see a several other brands of headphones besides Beats. Seems that Apple is just being their typical douchey selves.

30. quakan

Posts: 1418; Member since: Mar 02, 2011

No. It would have to affect the headphone market at large not just Apple stores.

49. Doakie

Posts: 2478; Member since: May 06, 2009

I think these moves would be considered more along the lines of butt hurt....

11. quakan

Posts: 1418; Member since: Mar 02, 2011

More than likely, the Bose products were not selling well. Also, Apple not selling Bose products doesn't stop other stores from carrying it. The consumers still have a choice in where they shop at.

12. amats69

Posts: 1527; Member since: Nov 12, 2012

i read somewhere that Bose sued Beats for some "patent" reason..and beats s now owned by apple..so maybe this is the reason..correct me if im wrong

18. Napalm_3nema

Posts: 2236; Member since: Jun 14, 2013

That is correct. It was over some noise cancellation patents, but they settled out of court a couple of weeks ago.

50. Doakie

Posts: 2478; Member since: May 06, 2009

Grats you said something that was in the article. Obviously you didn't read it. You get an F in Article Reading.

54. amats69

Posts: 1527; Member since: Nov 12, 2012

lol i honestly didnt read the full article..its kinda boring..well congrats also you got an F for noticing that..lol

21. chunky1x

Posts: 270; Member since: Mar 28, 2010

Bose doesn't make quality stuff. More like over-hype, overpriced and less durable than their mainstream counterparts.

23. Awalker

Posts: 1962; Member since: Aug 15, 2013

You could say the same of Beats.

26. ihavenoname

Posts: 1693; Member since: Aug 18, 2013

Applies to both. How many times have I seen somebody hating Beats and after that recommending Bose... Smh. (Bose is miles better than Beats though, so the Bose guy is doing the right thing)

27. ArtSim98

Posts: 3535; Member since: Dec 21, 2012

I don't have much experience of bose, but I know that their car stereos and noice cancelling headsets are superb.

33. romeo1

Posts: 807; Member since: Jan 06, 2012

Their caraudio is really pathetic same goes for their home audio. But it is better than standard speakers that come without a brand.

36. ArtSim98

Posts: 3535; Member since: Dec 21, 2012

At least in high end Nissans and Infinitis the audio is just simply outstanding. And they have Bose audio.

46. romeo1

Posts: 807; Member since: Jan 06, 2012

That probably means you've never heard good quality car audio. A €500,- car audio system could blow that away with better highs/mids/lows. Only system im really interested in is the new burmester in the new s class the rest isn't good no bose no Harmon kardon or even b&o

47. ArtSim98

Posts: 3535; Member since: Dec 21, 2012

Lol yeah ok. Those after market audio systems just give you huge subwoofer and super loud speakers. Acoustics and stuff are way off.

51. Doakie

Posts: 2478; Member since: May 06, 2009

After market car stereo tuning always sounds like crap. Tuned by Joe in the local Stereo Shop is never as good as some Sound Engineer who works for a major stereo or car company.....

60. romeo1

Posts: 807; Member since: Jan 06, 2012

Nope you are so wrong. Try some quality brands and fine tuning could be done by yourself or computers. Infinity kappa series destroys every "premium" sound system. The sound systems by engineers from nissan or whatever. Don't go for the highest quality as the egineers are the carspeaker makers them self. If they did that their own market would fall. Its like saying sony gives you some headphones with your phone that are better than the onse you could buy for a couple of $100,- , hell even $50,- Upgrading you car stereo can be done in different ways. Some just like the big bass that its shaking from here to where ever. Others just go for the quality of the sound wich could go very high but not as high as home audio ;)

29. clearblack

Posts: 59; Member since: Sep 04, 2014

bose quility??? bose headphones are as crappy as beats they are over hyped sennheiser ftw

34. romeo1

Posts: 807; Member since: Jan 06, 2012

Yes so true i also like the ones from sony.

48. ojdidit84

Posts: 462; Member since: Jul 16, 2011

"No high's, no low's, must be Bose" Honestly, I think it's a good move. The other audio brands that were mentioned that they still sell offer better audio quality anyway. Bose is just as overpriced as Beats and is (much better quality than Beats by a long shot but not enough to justify their price over competitors) only better in audio quality if you consider good quality, all mid-range sound and terribly configured and bland EQ's that all sound similar industry leading consumer and industrial audio.

62. thxultra

Posts: 439; Member since: Oct 16, 2014

Bose and hi quality shouldn't ever be used in the same sentance. You will never see Bose in an audiophiles house. Apple doesn't sell grado headphones but they sound better then anything bose makes. If you have to buy your headphones at Apple also give the B&W P7 a listen they are better then anything Bose makes. BOSE= Buy Other Sound Equipment, No highs no lows just bose :)

2. Wiencon

Posts: 2278; Member since: Aug 06, 2014

"...fining NFL players if they were caught on camera using another product" This is so pathetic, just some company signs contract and they can't use headphones they like...

8. Gawain

Posts: 432; Member since: Apr 15, 2010

That's why NFL stands for "No Fun League"...

13. quakan

Posts: 1418; Member since: Mar 02, 2011

This isn't pathetic, it's business. Bose paid for an exclusive headphone deal for the league and part of the terms is that they would be the only headphone brand featured during aired programming. The NFL players must only wear Bose headphones when they're on tv for NFL games and events. After they go off air, it doesn't matter then.

20. Napalm_3nema

Posts: 2236; Member since: Jun 14, 2013

Pro athletes in the U.S. are generally overpaid, and amateurs get paid in college scholarships to get an education if they are good enough. That being said, these athletes don't belong to the professional teams or colleges they play for, but licensing deals by the leagues, teams, conferences, and schools they play for sure make it seem that way. Nobody is paying Roger Goodell, Jerry Jones, or university presidents to play these sports. The fact that the NFL can sign a deal with Microsoft, Nike, Bose, etc., then force players to abandon their own endorsement deals is just wrong. Nobody gives a damn about the NFL/NBA/NHL/MLB/MLS/etc. front offices, they care about their teams and the players. Forcing them to use one product, or none at all, given that these sports are protected monopolies, is just plain anti-competitive behavior. I honestly don't give two sh#ts what players use or endorse, since I still have to pay for my gear and I buy what I like (Never owned a pair of Beats, for instance, even though my favorite NFL team's QB, Kap, endorses them). Some people do care, though, and these players should be allowed to endorse whatever products they like, since they are what we pay to see.

31. quakan

Posts: 1418; Member since: Mar 02, 2011

Technically the players can get away with wearing the beats headphones as long as they block out the logo. If I was being paid millions of dollars per year, I wouldn't mind what headphones I could wear for only a few hours.

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