Apple's 10 minute YouTube video shows off how iOS and apps on the platform, both improve lives globally

Apple's 10 minute YouTube video shows off how iOS and apps on the platform, both improve lives globally
Apple released a video on its YouTube channel entitled Making a difference. One app at a time. It is 10 minutes of Apple showing how iOS and apps on the platform have helped change people's lives. The video harkens back to something that CEO Tim Cook said at WWDC. The Apple executive said that the company's future marketing would concentrate less on showing off products and focus more on showing the effects of Apple's work.

We see a Doctor in an African village use an Apple iPad and the SkyScape app to help him bring healthcare to a remote part of the world. We see a double-amputee and rower use the Galileo app to control her prosthetic legs. The app even allows her to wear high heels. It doesn't matter what platform you're a fan of. When technology like this exists that can make people whole again, does it really matter that the devices used in the video are made by Apple?

Check out the video below. If you don't feel some emotion stirring inside of you, then you might be too far gone. 

source: Apple via electronista



1. Topcat488

Posts: 1415; Member since: Sep 29, 2012

I tried watching got to 6minutes 27seconds... Only Michael Jackson is allowed to make 10 minute videos... Sorry.

3. james004

Posts: 486; Member since: May 15, 2013

Apple is taking credit for apps now? :/ this video is more about giving props to current generation technology rather than apple itself.

4. Daftama

Posts: 641; Member since: Nov 03, 2012

Apple will take credit for anything..they r in that state ...sad...

10. PhoneArenaUser

Posts: 5498; Member since: Aug 05, 2011

It is just PATHETIC, Apple making advertisement from humans tragedy...

2. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

if they use android they could do even more and still have enough for donuts and coffee.

5. palmguy

Posts: 978; Member since: Mar 22, 2011

Wow, what kind of income those 3rd world countries have these days? I can't afford an iPad. I only have a TouchPad from the firesale.

6. bugsbunny00

Posts: 2262; Member since: Jun 07, 2013

this red fruit is amazing.go apple.

7. JMartin22

Posts: 2369; Member since: Apr 30, 2013

Too bad third world countries like Africa can't afford overpriced, luxurious Apple products.

8. Shatter

Posts: 2036; Member since: May 29, 2013

Typical Apple taking credit for other peoples work.

9. faisolbauuz

Posts: 121; Member since: Jan 05, 2013

Lol apple using youtube to promote his own product is apple forgeting the owner ?

11. siryan

Posts: 3; Member since: Jun 13, 2013

Apple - Making a difference. One lawsuit at a time.

12. garz_pa

Posts: 154; Member since: Nov 03, 2011

This is ridiculous!!! They could have used charts and cardboards. Instead they used iPads, because only iPads are capable of spreading the word. So yeah, credits go to Apple.

13. jacko1977

Posts: 428; Member since: Feb 11, 2012

at 1:00 mark looks like shes rubbing one off lol

14. Leo_MC

Posts: 7190; Member since: Dec 02, 2011

[sarcasm] Wow, there must be some crazy people that, instead of rooting and tweeaking and personalizing a device, they use it to change their and other people's life... And Apple must be a monster, making an os that allows people to do just that. A 4" display? lool, so what if you control your prosthetics with it, it doesn't have widgets... [/sarcasm]

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