Apple may launch iPhone trade-in program next month

Apple may launch iPhone trade-in program next month
If new rumors are true, Apple may be getting ready to offer a new trade-in program in its retail stores which would allow users to trade in an old iPhone for a new one. There have been rumors about this for a couple months now, and it seems that Apple might start offering the program with the launch of the iPhone 5S and iPhone 5C.

During Apple's last earnings call, CEO Tim Cook didn't rule out the strategy, saying he was "not opposed" to a trade-in program. The program would have two major benefits to Apple. First, it would help to boost iPhone sales in Apple Stores, which is something that Tim Cook has wanted to do, although such a plan is somewhat flawed because of how few Apple Stores there are. Second, the trade-in program would help to lure customers into Apple Stores in general, which opens the door to plenty of other purchases.

It's unclear exactly when the program would start, but with the new iPhones expected to be announced on September 10th and launched on September 20th, it seems reasonable that the program would begin once the new devices are on the store shelves.

source: 9to5Mac

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5 Comments

1. zackh121556

Posts: 133; Member since: Feb 01, 2012

Who would want to trade their phone in for something the exact same?......ohh wait, it had an "s" at the end

2. quakan

Posts: 1419; Member since: Mar 02, 2011

Well people who have the 4 and 4S would be more than happy too.

3. Cdota

Posts: 2; Member since: Aug 27, 2013

Oh I'm sorry please tell me the difference between a Samsung S 3 and a S 4. Wait let me guess they upgraded their phone to a better plastic material? Yeah that must be it. @zackh121556

4. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

clueless Apple fan... if you truly want to know search the internet yourself.

5. Cdota

Posts: 2; Member since: Aug 27, 2013

The problem is that I could care less but you on the other hand as a android geek fanboy apparently care about apple products otherwise why would u be on this page? Right right because your intrigue about apple products.

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