Apple Live Photos official demo surfaces

One of the most impressive new features that Apple introduced with the iPhone 6s is the new Live Photos functionality.

It's not that Live Photos is a brand new idea per se, but it is the way Apple has seamlessly integrated it in the stock camera experience that really makes a difference this time around.

What Live Photos does (if enabled) is create a short, fast-motion video of the moment right before you take a picture and you get a short preview of that Live Photo as you browse the images. You can also 3D touch a photo to play the full animation and you can even use it as a live wallpaper of sorts on your lock screen. 

Take a look at how elegant it's all implemented in the video above.

source: Apple

Related phones

iPhone 6s
  • Display 4.7" 750 x 1334 pixels
  • Camera 12 MP / 5 MP front
  • Processor Apple A9 APL0898, Dual-core, 1840 MHz
  • Storage 128 GB
  • Battery 1715 mAh(14h 3G talk time)



1. guest

Posts: 372; Member since: Jun 13, 2012

I think this was called the Zoe by HTC

6. bugsbunny00

Posts: 2267; Member since: Jun 07, 2013

what is HTC?

12. TSMan2

Posts: 363; Member since: Aug 20, 2015

The only company that made contract with Apple. Check it out.

24. neela_akaash

Posts: 1239; Member since: Aug 05, 2014

Now there was a time when they were complaining about the gimmicky features in other flagships...

19. engineer-1701d unregistered

samsung had one as well anyone remember the name i just recall that it records 5sec before and after

2. atbaan

Posts: 15; Member since: Dec 13, 2012

copy of lumias "living images"

21. yann

Posts: 614; Member since: Jul 15, 2010

IMO the live photos on Lumia 930 was better and smoother.

3. MojoDojo

Posts: 102; Member since: Jul 11, 2013

Living images by Nokia a year ago :)

5. CanYouSeeTheLight

Posts: 1122; Member since: Jul 05, 2012

Zoe by HTC two and half years ago :)

9. MojoDojo

Posts: 102; Member since: Jul 11, 2013

Didn't know that but that's even worse for Apple :)

17. Penny

Posts: 1871; Member since: Feb 04, 2011

Nothing's bad for Apple. Do you think the people who are going to be buying these know about HTC Zoe or Nokia's living images? Nope, just like everything else, this is the first time this feature will matter to them. That said, you do have to give credit to Apple in that whenever they do finally getting around to copying a feature like this, they implement it well and thoroughly. It makes sense to use in the way they implement it, and they go all the way and make it an integral part of the usage.

20. engineer-1701d unregistered

the layers will

16. Martin_Cooper

Posts: 1774; Member since: Jul 30, 2013

Unlike ZOE this can be shared and used through all iOS devices, added to facebook or as live wallpaper. Implementing badly something first isnt always the best path to take.

7. bugsbunny00

Posts: 2267; Member since: Jun 07, 2013

no more nokia so who cares?

4. nenadmitrovic

Posts: 64; Member since: Aug 01, 2014

Lumia old stuff

8. sip1995

Posts: 1771; Member since: Feb 07, 2014

Lumia Living Images

10. mistercarter

Posts: 360; Member since: Sep 01, 2011

yeah always the same story... somebody has done it before but Apple has made it popular, so who's to take credit for it? Apple, of course

11. KickRocks

Posts: 283; Member since: Mar 22, 2011

But to all the apple fans because apple gave it some "New" name, they will swear its another great revolutionary and innovative idea from their beloved tech giant. Apple fans have never heard or pay attention to tech that has been out already until Apple does it because it their minds, apple did it right.

13. TSMan2

Posts: 363; Member since: Aug 20, 2015

How this could be a magic??? This is like gif file And how could you use in on the start screen of iPhone with this lame battery????

14. joevsyou

Posts: 1093; Member since: Feb 28, 2015

my phone can do this, but no websites support it... HOWEVER apple got facebook on board to support it = wins

15. pwnarena

Posts: 1129; Member since: Feb 15, 2013

impressive? seriously?

18. LionStone

Posts: 1048; Member since: Dec 10, 2010

Typical Victor giving Apple a pass on something that's already been "seamlessly integrated...", ala HTC

22. engineer-1701d unregistered

wellhtc said ok use everything we have without paying us, like the design and the camera features. auto tracking focus coming next year new name samsung people pissed lol

23. rubertus

Posts: 57; Member since: Oct 07, 2014

Plenty of Android apps offer the same ability.

25. Martin_Cooper

Posts: 1774; Member since: Jul 30, 2013

Fingerprint scanner was done long time before apple did it on other phones. It was terrible, and no one ever used it again. Apple made it nice, safe and easy to use, That's what apple does 90% of time. It takes failed ideas from Android and others and make them work instead of being a failure. Please tell me who and how many people know about those apps and why they never became famous and mainstream? It was more a gimmick than being useful and it worked in those apps too. After you needed to convert it to video or gif for it to work anywhere else. This works out of the box anywhere and can be added to facebook too for which it has most of its use anyway.

26. jgalaxy815

Posts: 16; Member since: Jul 16, 2015

like what? ive never heard of anything doing it like this and I follow Android pretty closely

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