Apple has ordered up to 4 million OLED displays from LG

Apple has ordered up to 4 million OLED displays from LG
Just like last year’s iPhone X, the majority of displays for this year’s second-generation model and the upcoming iPhone X Plus are expected to come from Samsung. In a bid to reduce its reliance on the company, however, a new report from Bloomberg claims Apple has now added LG as a secondary supplier.

To be specific, the Silicon Valley-based giant has reportedly ordered somewhere between 2 and 4 million OLED panels for an unconfirmed device, although the larger iPhone X Plus seems to be the most likely candidate. After all, this would coincide with reports that appeared earlier this year claiming LG would supply 6.5-inch panels. It’s claimed LG’s ultimate goal is to become the sole supplier of one of Apple’s iPhones but, at this moment in time, LG’s production capacity is holding it back significantly, hence the relatively small order that has been placed. Regardless of this, though, Apple is said to be pretty keen on the idea due to the fact that it will reduce its dependence on Samsung significantly and also increase competition in the OLED market. This itself is expected to accelerate the adoption of the displays in the smartphone market and should eventually lead to a drop in the price of OLED panels.

As LG continues to ramp up its production levels, the iPhone giant is said to be keeping a close eye on the manufacturer. In fact, the display supplier will be subject to two different approval stages over the course of the next few months, with the first expected to take place next month. This is due to the $2.7 billion the company has invested in a production line for LG dedicated to OLED production. If the company is pleased with the rate of progress, however, it could eventually lead to a much larger order for LG.

source: Bloomberg

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44 Comments

1. SamsungNewbie

Posts: 143; Member since: Jul 06, 2013

Ooooh they're going to regret that after the Pixel 2 XL disaster of a screen. Should've stuck with Samsung, they know what they're doing.

2. MANOFSTEEL

Posts: 127; Member since: Nov 25, 2015

LG has done it for Ipads Shamesung is not the only player in town

3. aegislash

Posts: 1499; Member since: Jan 27, 2015

His point was that LG's OLED panels aren't as good as Samsung's. Reading is fundamental.

5. iushnt

Posts: 3105; Member since: Feb 06, 2013

Since he spelled Samsung as ‘Shamesug’, it seems that he hates Samsung anyway.

7. midan

Posts: 2910; Member since: Oct 09, 2017

LG is currently doing best OLED screen for TV, i can't see why they can't do that for phones too, with phones there's also calibration and software where Apple shines. So i don't think the screen will be any worse than what market currently offers.

14. maherk

Posts: 6887; Member since: Feb 10, 2012

TV panels and panel made for smartphones are two completely different things, and this is apparent with the quality issues the Pixel 2 XL and even the V30 faced.

24. midan

Posts: 2910; Member since: Oct 09, 2017

That's only part of the story, just like Sony makes best phone cams tech in the market and yet their own phone cameras aren't among them.

25. Humanoid

Posts: 1226; Member since: Dec 11, 2017

Samsung produces ufs and ram memories and their phones are not among the fastest.. It happens ...

26. maherk

Posts: 6887; Member since: Feb 10, 2012

How's this even related? Lol

30. Trex95

Posts: 2381; Member since: Mar 03, 2013

What best OLED are you talking about it! LG OLED one of the worst OLED ever made.I saw the lg OLED TV in the store couple of month ago there’s no comparsion between lg OLED and lg IPS screen OLED are really bad and it does has a lot of burn in unless Apple going to fix this issue with there clabration and hope Apple not going to kill the brightness like google did with pixel 2 xl to avoid burn in.

37. worldpeace

Posts: 3135; Member since: Apr 15, 2016

Best OLED TV screen, but still not the best TV screen..https://www.rtings.com/tv/learn/permanent-image-retention-burn-in-lcd-oled

41. ebilcake

Posts: 1230; Member since: Jul 16, 2016

In terms of image quality it is. But yes if users are careless they will get burn in. My LG B6 is two years old and there is no burn in.

40. ebilcake

Posts: 1230; Member since: Jul 16, 2016

They're different types of OLED, put simply one doesn't work well with larger displays and the other doesn't work well with smaller displays. So no, having a good TV and or mobile display doesn't automatically mean they can scale up or down and it will just work.

4. iushnt

Posts: 3105; Member since: Feb 06, 2013

iPads don’t have OLED displays and Samsung has about 98% market share in OLED panels.

6. maherk

Posts: 6887; Member since: Feb 10, 2012

Since when do iPads have OLED screens? Lol

11. cameraguy2

Posts: 6; Member since: Nov 07, 2017

So I guess you used the Pixel 2XL, and your opinion after using is it's trash? Or is this something you read on the interweb, cause EVERYTHING must be true if someone said it right?

15. maherk

Posts: 6887; Member since: Feb 10, 2012

A quick hands-on in the store, or a visit to xda and reddit confirms that ;)

19. Panzer

Posts: 282; Member since: May 13, 2016

I broke my work S8 and was given a Pixel 2XL as a replacement. Huge step backwards from my previous S8's, Note 8 and even the gf's S7 Edge. Really sucks using it out in the sun.

23. SamsungNewbie

Posts: 143; Member since: Jul 06, 2013

It’s as easy as driving down to Best Buy and taking a look at how washed out and not-uniform the display on the Pixel 2 XL looks to the Samsung made panels such as the S9, Note 8, and iPhone X. The difference is night and day.

12. Good-Is-Better

Posts: 105; Member since: Nov 12, 2015

Yes, good for Apple and their fans. Apple is good at getting cheap parts to sell at exorbitant prices. Cheap OLED from LG are going to make the next iPhone cost a fortune.

27. srgonu

Posts: 554; Member since: Feb 13, 2012

may be they are making only 40% profit on X with samsung oled. To get 50% or more profit they need to move to cheaper providers.

42. ebilcake

Posts: 1230; Member since: Jul 16, 2016

Yep. Apple care more about profit than quality, it's what they do.

20. perry1234

Posts: 646; Member since: Aug 14, 2012

I have heard that the recently manufactured batch of Pixel 2 XL devices have significantly better displays than the previous batches. Also, LG V30 screen is pretty good too. Samsung remains the best, obviously.

21. franklin919

Posts: 9; Member since: May 02, 2014

Also remember the washed out screen the G6 had and was very dimmed, I agree they should have stuck with Samsung.

32. kartik.07

Posts: 73; Member since: May 04, 2015

Unlike google, Apple main business is mobile industry and apple would and should have set high and almost equal standard for both companies. So, it’s unlikely that google situation would also happen to apple but yes samsung mobile displays are generally better then LG’s display and LG tv display is better then samsung. Lets see what would happen.

8. iPhoneFanboy

Posts: 286; Member since: Apr 21, 2018

The Pixel 2's screen is trash. Blue shift at the slightest angles, near-instant burn in, faded and washed out display. Obviously, at the time, Apple managed to design a screen better than Samsung's very own flagship (Note 8) so it wouldn't be far fetched to say Apple has LG in check with manufacturing to their specific needs. If Apple designed the worlds best smartphone screen on their first OLED phone, maybe we shouldn't be too worried. Also, correct me if I'm wrong, but the first gen and forward (OLED) Apple Watch screens are already made by LG? Idk.

44. j2001m

Posts: 3061; Member since: Apr 28, 2014

Note8 screen was somewhat bigger and all s9 as better screens, also making the screen bend does make it go down

9. Plasticsh1t

Posts: 3108; Member since: Sep 01, 2014

This year is going to be one hell of a year for Apple. More competition = happy customer.

10. cameraguy2

Posts: 6; Member since: Nov 07, 2017

Somehow I don't think it matters to an Apple customer who makes the display. They are going to buy the phone anyway....They are used to having inferior displays since, well, they started making Iphones.

16. apple-rulz

Posts: 2122; Member since: Dec 27, 2016

So sorry, but the iPhone X screen not only beat anything Samsung has ever developed, but Apple taught Samsung how to develop the S9’s screen. http://www.displaymate.com/iPhoneX_ShootOut_1a.htm

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