"All New HTC One" name publicly showcased in London


Besides the numerous leaks giving us details about HTC’s next-generation flagship smartphone, we’re also getting official teasers directly from HTC. And that’s exactly what the photo seen above is. Tweeted earlier today by HTC UK, the image suggests - once again - that the upcoming handset will be called
"The All New HTC One."

The photo was taken at the Selfridges store in Oxford Street, London. Thus, everyone who happens to pass by will (probably) see that an all new HTC One is coming on March 25. For those who don't know, Selfridges is one of the UK's most famous high-end department stores.

Of course, March 25 is only the day when the handset will be announced. Or maybe HTC intends to start selling the new smartphone the same day? We can’t know for now.

The All New HTC One (codenamed M8) should run Android 4.4 KitKat, coming with Sense 6.0 UI. Thanks to a leaked video seen over the week-end, we know that the handset should be about the same size as the One that was launched last year. Expected features include a 1080p display, a twin-sensor rear camera with dual LED flash, an all-metal body, and MicroSD card support.

We still think that HTC should choose a different name for the new smartphone. What about you?

source: HTC

Related phones

One (M8)
  • Display 5.0" 1080 x 1920 pixels
  • Camera 4 MP / 5 MP front
  • Processor Qualcomm Snapdragon 801, Quad-core, 2300 MHz
  • Storage 32 GB + microSDXC
  • Battery 2600 mAh(20h 3G talk time)

FEATURED VIDEO

39 Comments

1. cheeseycheeser

Posts: 413; Member since: Mar 24, 2011

So basically, HTC is making an uglier phone than last year, with a funky camera and an awful name?

8. Bioload25

Posts: 213; Member since: Nov 12, 2012

I dont think its uglier,its just less classy Its cameras seem awkward but if it can take good-looking pics its just fine awful name? name it as you like,its the same device after all I can call it the brand new HTC Two,HTC One+,HTC Galaxy or even Apple Orange Cherry,it makes no difference

15. cheeseycheeser

Posts: 413; Member since: Mar 24, 2011

All true. And of course I'm pretty open to it if it's a great phone. But this phone seems like a step in the wrong direction. The average consumer was obviously not at all considered. No consumer will see two cameras, an illogical name and a design worse than an older model and choose this over a well known brand. HTC needs/needed a killer phone that was as good as could be in every way in order to succeed. This is not that phone.

25. techaman unregistered

Are you smoking crack cheeser its about the same in design needed edge and raised bezel fur glass protection. Louder better sounding speakers SD card better camera maybe water resistant maybe same if not same or better soc maybe bigger battery then s4 and aluminum yup sounds like many steps forward to me

40. Bioload25

Posts: 213; Member since: Nov 12, 2012

Maybe Its not the perfect phone for HTC,but its by no means underwhelming,at least as we can say right now Its camera system seems pretty good (it better be, costumers wont tolerate another failure),its chipset will be enough to run Sense and the heavy stuff we toss at it and,no doubt,its screen will be as beautiful as the phone itself (Im sure because I never heard about a bad screen on a HTC device)

9. LiyanaBG

Posts: 381; Member since: Nov 07, 2013

HTC M8 will be the best phone of 2014 you all trolls its very beautiful phone

11. Bioload25

Posts: 213; Member since: Nov 12, 2012

You call us trolls,but you are clearly a fanboy ¬¬'

14. LiyanaBG

Posts: 381; Member since: Nov 07, 2013

im not a fanboy you i have a note 3 and love it and you the fanboy who only likes one brand when i see something beautiful and something great i admit it unlike you most fanboys. read my past comments you will know i aint no fanboy like yourself

16. cheeseycheeser

Posts: 413; Member since: Mar 24, 2011

A troll is someone who hates something regardless of reason. I am giving a reason, and I'm not saying I hate it. It would seem, blindly calling someone a troll because they share an opinion different than yours, is trolling. I'm still open to this phone, but it looks really disappointing so far. The Galaxy S4 at least added relevant features, but the dual camera seems seems to be the main new feature on this one, and it doesn't look good.

19. pookiewood

Posts: 631; Member since: Mar 05, 2012

I wouldn't call them trolls. I'm a Windows Phone fanboy but I'm pretty excited for this phone and hope this gets HTC back in the game. The phone looks good to me if the leaks are accurate.

35. Killua

Posts: 270; Member since: Nov 25, 2013

Wow. 2014 barely started and you suddenly declared m8 as the best phone of the year. And yet you refused to be called fanboy. It is beautiful phone, but the best? It needs more than a design. Oh people these days.

12. datphoneguy

Posts: 155; Member since: Sep 15, 2013

Not to mention they're still acting like it's going to be suuuuuuch a big surprise when the phone is announced on the 25th..LOL

20. akki20892

Posts: 3902; Member since: Feb 04, 2013

One thing I wanna clear is, this is not name of M8, this is actually Slogan. It's not ugly buddy, it's gorgeous. You can say HTC one is gorgeous than M8, not ugly.

32. Hyperreal

Posts: 361; Member since: Oct 08, 2013

god people are you so stupid? it will be called htc one just like a year ago. "the all new" is just an addition to mark its...the new one.

2. bugsbunny00

Posts: 2266; Member since: Jun 07, 2013

"the all new HTC one",..what a long name for this one.

3. drakeymcmb

Posts: 3; Member since: Mar 03, 2014

At least the back looks nice ;-)

4. bugsbunny00

Posts: 2266; Member since: Jun 07, 2013

hey what kind of phone do you have? the all new...the all new what? htc one ...heheh

5. Bioload25

Posts: 213; Member since: Nov 12, 2012

PA,Im getting tired of all these leaks,it seems like they need merely one week to finish what they need to and release the damn thing - after all,we already know how it is going to look and what it is going to feature... ¬¬'

6. downbeat4

Posts: 94; Member since: Dec 03, 2010

I got a chance to use this at a convention today. Build wise, the nicest phone I've ever held!! They had a great case with it as well that was kind of like blinds over the screen. You could see who was calling and answer calls through it. The camera has a great depth of field feature, but is still a 4 Ultrapixel...as far as the rep knew. Amazing build though. The Gun Metal color is gorgeous.

10. LiyanaBG

Posts: 381; Member since: Nov 07, 2013

you touched the old HTC one the new HTC one doesn't have 4 ultra pixel camera plus in your dream you will touch one . go home

26. downbeat4

Posts: 94; Member since: Dec 03, 2010

I did and the HTC rep said that it's still a 4 Ultrapixel. I inquired about any changes to the lens and he said that he hadn't been trained on the lens yet. I don't waste my time posting made up sh!t. I work in the industry and was surprised as sh!t when i saw the device there myself. Once it comes out and you see the case I'm talking about, you'll see what I'm saying.

33. Hyperreal

Posts: 361; Member since: Oct 08, 2013

so the final version is the same as we saw on the leak? does the bezel look bad or not that bad? any info what the second camera does? is it much bigger than htc one 2013? what about the screen? 5 ich more or less?

36. downbeat4

Posts: 94; Member since: Dec 03, 2010

The extra lens was for post processing photos. It allowed for some amazing depth of field editing. The post editing software oftware allowed for some funky background effects after selecting a front nd center object. I asked him if the "twice as nice" promotion that had been teased ment that the lens was now an 8UP...He said "no". I believe the screen was 5" (i left that out of my barrage of questions). I can say that he device feels and looks amazing... The gunmetal version was what I saw and it was smooth solid in the hand. The screen was also very nice. As far as the reports of a revamped, more responsive power button... They are correct. It was very responsive. Oh yeah... The aux connection is at the bottom.

37. downbeat4

Posts: 94; Member since: Dec 03, 2010

BTW...I got a picture of it...can you post pix to a reply...I dont see the option on my phone

7. CX3NT3_713

Posts: 2361; Member since: Apr 18, 2011

.. Lol. Smh... Rip HTC .... Well it ain't all bad,, if doesn't get hot, of run out of battery fast, then it might, have my attention ....MAYBE

13. newbey123

Posts: 702; Member since: Mar 19, 2012

It's about time. Been waiting for them to release this beautiful beast so I can upgrade my phone. Will be an amazing android phone of the year.

17. edisonbono

Posts: 9; Member since: Mar 02, 2014

I'd forgive the uglier design and uglier name if they bump up the battery life!

18. alouden unregistered

They could have called it the One Advanced, OnePlus...just something short and sweet: iPhone 5, Galaxy s5, LG G2, whatever. But the All New One? In general HTC makes great phones. But as Samsung and Apple have shown, marketing is a large part of the battle. Ah well, maybe folks will get past HTC's naming issues. I remember hating the name Rezound, but loving the phone.

22. Neo_Huang

Posts: 1067; Member since: Dec 06, 2013

OnePlus is the name of a company that is making a phone called the OnePlus One.

23. Neo_Huang

Posts: 1067; Member since: Dec 06, 2013

Lol, One.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.