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Verizon's new Droid ad stars Edward Norton, doesn't talk about Fight Club

Posted: , by Luis D.


Verizon's new Droid ad stars Edward Norton, doesn't talk about Fight Club
Verizon's new ad campaign focuses on two things: the Motorola Droid brand making a return to the advertising world, and Edward Norton being his usual hard-boiled self. As you can see, the Droid Maxx easily matches the intensity of the last 48 hours in his character's life, which have been anything but a sunny Caribbean weekend.

In the space of a minute and a half, the unlucky actor gets in and out of almost his entire career's worth of death-defying situations, with the Droid Maxx faithfully serving him amidst dangers of fatal women, air-crashes, ominous bearded axemen, angry mobsters and morgue personnel. Most of us wouldn't have the amount of breath it takes to mumble "OK, Google" after being through all that in just two days, but this is Edward Norton. He is the Droid Maxx's Smirking Revenge.

All in all, Verizon's ad definitely stands out on its own among this year's crop of celebrity-starring marketing campaigns by the likes of HTC and Samsung. Oh, and if you can't figure out what's up with the “48 hours” tagline, this is inspired by the Droid Maxx's battery-life reaching up to 48 hours.

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posted on 09 Dec 2013, 08:56 2

1. Sniggly (Posts: 7176; Member since: 05 Dec 2009)

This was a brilliant ad, funny as hell, and Norton is one of the best actors ever.

posted on 09 Dec 2013, 10:02 1

4. JerryTime (Posts: 468; Member since: 09 Nov 2013)

Yeah i agree. I still can't believe Marvel took the Bruce Banner role and the Hulk movies away from him after what he did with the second one.

posted on 09 Dec 2013, 16:04

8. Sniggly (Posts: 7176; Member since: 05 Dec 2009)

Well, from what I read Marvel pissed him off something fierce. I've never seen details of what happened, but he swore he'd never work with them again.

posted on 09 Dec 2013, 08:57 2

2. JewBakaUCFG (Posts: 173; Member since: 25 Sep 2012)

They are exposing the world of underground Connect 4 games and its connected black market rodent ring. Finally!

posted on 09 Dec 2013, 10:21

6. Metropolis75 (Posts: 21; Member since: 28 Aug 2012)

Lol. My first reaction was "are they playing Connect Four for a ferret?"

posted on 09 Dec 2013, 09:25

3. tedkord (Posts: 5077; Member since: 17 Jun 2009)

I really don't like Norton, he's like Nicholas Cage to me. But this was a good commercial.

posted on 09 Dec 2013, 10:15 2

5. SupermanayrB (Posts: 203; Member since: 20 Mar 2012)

The Droid line is very underrated, especially this years' line up of Droids. The Maxx is a bigger Moto X with a better battery, yet it doesn't get nearly as much recognition as the Moto X.

posted on 09 Dec 2013, 14:16 1

7. dorianb (Posts: 420; Member since: 24 Oct 2012)

Because it's NOT locked down by Verizon.

posted on 09 Dec 2013, 22:13

10. kanagadeepan (Posts: 705; Member since: 24 Jan 2012)

How about Droid MAXX DE buddy?? Only woody back Moto X will be better than that comparing its kevlar back, imho... But the wood one is still not available and it may cost more, imho...

posted on 09 Dec 2013, 16:24 1

9. bwhiting (Posts: 173; Member since: 15 Jun 2013)

That commercial made me laugh so hard right now. I wish my Ultra had close to that but it only goes a good 27 hours at most if I can manage it well.

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