Korean website ET News reports that Samsung intends to introduce a phone upgrade program in March. That's also when the company is expected to start selling its new Galaxy S7 family of smartphones (which should be announced at MWC 2016 in February), so S7 series buyers will likely be the first to benefit from the program.
It seems that, for the beginning, the phone upgrade program will be available only in South Korea, Samsung's home country. But we're guessing that, eventually, this is also going to be rolled out in the US and other important markets.
Last year, Apple introduced its own handset upgrade program, allowing customers to get an iPhone 6s starting at $32.41 per month, and trade it in for a new iPhone each year, once new models are launched. Most probably, Samsung's upgrade program will be similar, asking users to pay a monthly fee for their Galaxy smartphone, while being able to get a new model year after year.
Samsung is seemingly planning to release at least three Galaxy S7 smartphones, including a regular S7, an S7 edge, and an S7 edge+. According to rumors, all Galaxy S7 models should be water-resistant, coming with 4 GB of RAM, microSD card support, and larger batteries (compared to the S6 family). At least one of Samsung's Galaxy S7 handsets could be launched on March 11 in the US. Well, we're waiting!
source: ET News (translated) via Reuters, Android Central