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Analyst: Samsung Galaxy S5 sales may disappoint in the first three months

Posted: , by Florin T.

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Analyst: Samsung Galaxy S5 sales may disappoint in the first three months
Samsung’s Galaxy S4 was a major hit last year. The South Korean company sold 20 million units worldwide in the first three months after the handset’s release. Will the new Galaxy S5 match that performance? According to IM Investment & Securities analyst Lee Min-hee, who was quoted by Reuters, S5 sales may “fall short” of the 20 million Galaxy S4s sold in the first three months.

One of the reasons for this could be the fact that all three South Korean mobile carriers have been banned from launching new smartphones for periods ranging from March to May. For example, KT (the country's largest carrier) will not be able to add new customers, and neither sell handsets to existing ones from April 5 to May 19. Thus, when Samsung releases the S5 on April 11, it won’t be able to properly sell it in its home country. Of course, South Korea only accounts for a rather small portion of Samsung’s global smartphone sales. Even so, Lee Min-hee believes that the Korean carriers ban plus “a lack of sweeping hardware improvements” will likely affect initial Galaxy S5 sales.

We must mention that more than 70% of South Korea’s population (50 million) owns at least one smartphone. The country’s mobile carriers are being banned from introducing new devices because they broke local regulations by subsidizing more than $250 from the cost of their phones.

Earlier today, Samsung announced that customers buying the Galaxy S5 would receive $600 worth of mobile content and subscriptions. It remains to be seen if that's going to helps sales.


source: Reuters

45 Comments
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posted on 10 Mar 2014, 13:30 2

1. Kishin (Posts: 583; Member since: 30 May 2013)


I know...

posted on 10 Mar 2014, 13:38 6

5. Ashoaib (Posts: 1296; Member since: 15 Nov 2013)


How? better answer will be with reasons... like, much hyped phone but not able to match the anticipation it built... design of the phone is not able to wow the customers, thats the major drawback

posted on 10 Mar 2014, 13:40 2

7. Kishin (Posts: 583; Member since: 30 May 2013)


The market is flooded with devises that another reason...

posted on 10 Mar 2014, 13:51 3

13. Tizen007 (Posts: 500; Member since: 07 Jan 2014)


This is a good thing. It will teach them a lesson to make their NOTE 4 spectacular. That's what I notice about South Korean companies: One of their major products fail and the successor is spectacular. Look at Sammy's Omnia and it's successor Galaxy S.

posted on 10 Mar 2014, 21:15

40. skyline88 (Posts: 311; Member since: 15 Jul 2013)


i got no idea how Omnia (WIndows) has got relation with Galaxy S (Android).

posted on 10 Mar 2014, 23:01 1

42. RORYREVOLUTION (Posts: 2939; Member since: 12 Jan 2010)


Simply put, Samsung realized that their windows devices weren't selling nor making them as popular as they wanted to be.

As soon as Samsung came into the Android field and released the Samsung Galaxy S, their sales and popularity have sky rocket.

posted on 10 Mar 2014, 13:52 1

14. akki20892 (Posts: 3298; Member since: 04 Feb 2013)


Not sure is it first three months or last three months. It's gonna hurt a little bit but not much, will sell on their galaxy name.

posted on 11 Mar 2014, 03:38

43. hk0805 (Posts: 11; Member since: 28 Jun 2012)


I see a Blackberry/Nokia/Apple (for some reason) saga happening all over with Samsung. They have there a$$ adamant on the designs of their phones which each look like long lost twin brothers. The hesitation to change (software or design or hardware) which the above all companies did will be all over repeated on a grander scale by Samsung.
Go Sammy! I wanna watch how you come out of your own dug pit!

posted on 10 Mar 2014, 13:34 7

2. jellmoo (Posts: 648; Member since: 31 Oct 2011)


Honestly, the flagship market is heavily saturated, and we're a product update lifecycle as opposed to a revolutionary one from all manufacturers. I'm expecting slow sales from all involved.

posted on 10 Mar 2014, 13:48 3

10. Kishin (Posts: 583; Member since: 30 May 2013)


Samsung is well known this would not happen if they could get consumers wowed in design with their might commercials. As more costumers buy samsung they will only think about samsung, as long as it well known and nice designs there would be no market slow down within the next 2 to 3 years from now..But its going down since there some beautiful phones from all this different manufactures..

posted on 10 Mar 2014, 13:36 9

3. androiphone20 (Posts: 1399; Member since: 10 Jul 2013)


"Anaylst," I bet he'll sink into a serotonin-deficit that's hard to climb out of when he watches the numbers skyrocket beyond last year's 20 million.

posted on 10 Mar 2014, 13:37 10

4. maherk (Posts: 801; Member since: 10 Feb 2012)


Is he an analyst or a psychic? And didn't we read the same news about the S4, S3, iPhone 5, 5s, Note 2 and Note 3?
And didn't also those analysts claim that the HTC one, Sony Z, LG optimus G, G2 and many others will be selling like hotcakes?

posted on 10 Mar 2014, 13:39 1

6. Ashoaib (Posts: 1296; Member since: 15 Nov 2013)


Yea, they predicted all those things

posted on 10 Mar 2014, 13:42 10

8. PapaSmurf (Posts: 7671; Member since: 14 May 2012)


Lol yeah okay.

posted on 10 Mar 2014, 13:43 3

9. dome888 (Posts: 50; Member since: 10 Oct 2012)


told ya

posted on 10 Mar 2014, 14:00 14

16. PapaSmurf (Posts: 7671; Member since: 14 May 2012)


There's a difference between prediction and reality. Please get that imprinted inside your head.

posted on 10 Mar 2014, 16:01

30. Commentator (Posts: 2325; Member since: 16 Aug 2011)


He couldn't see it then. I recommend he gets it tattooed across his eyeballs, or at least wear specially-designed hearing aids that blare it at him 24/7.

posted on 10 Mar 2014, 13:51 3

11. Phonecall01 (Posts: 116; Member since: 02 Apr 2009)


Expectations were a little too high for this one. The smartphone market is getting a little saturated now. No mather how powerful you new shinny 4.5 - 6" multi-core super smartphone is, the specs will be surpassed in about 6 months...lol. With so many high standards most phones today have pretty high specs and features. Even WP is stepping up their game big time this year. It's all about finding that one device that works for you. After all the announcements and new 2014 releases, my fav phone is one that's quite a few months old.

posted on 10 Mar 2014, 14:17

22. Xenaz (Posts: 88; Member since: 28 Apr 2013)


Yeah, "Analyst" always expect too much from big enterprises, they seems like expecting these big enterprises manage to keep double their sales and profit every year.

While in the reality, when people talk about smartphone, most common people only know about Apple and Samsung, so eventually the smartphone market share will still being dominated by Samsung and Apple, and it is not gonna have any big changes in the near future unless a World War 3 suddenly started or something else like that.

posted on 10 Mar 2014, 17:49

32. rodneyej1 (Posts: 3495; Member since: 06 Jul 2013)


Actually, it seems that specs are elevating at a slower rate last year, and the new devices so far this year seem to show the same thing..

posted on 10 Mar 2014, 13:51 4

12. mokhtar (Posts: 202; Member since: 06 Jan 2014)


is this a news ? we all know s5 is a s***ty phone no one will buy it except blind people

posted on 10 Mar 2014, 14:01 15

17. PapaSmurf (Posts: 7671; Member since: 14 May 2012)


Thanks for supporting my argument on how Samsung articles are always full of trolls and hate comments. Bookmarking for ammo.

posted on 10 Mar 2014, 15:29 11

27. rd_nest (Posts: 735; Member since: 06 Jun 2010)


Did Samsung stole your lunch or something?
So much hate! Dude, it's a phone. Relax.

Don't be a retard.

posted on 10 Mar 2014, 13:54 1

15. Mihajlo (Posts: 7; Member since: 27 Jun 2012)


Ok, subscription plan is fail, People who really understands they know it. If Samsung drops price around 500 Dollars which won't happened they would sell a lot of devices. Otherwise S5 is going to be fail device of Samsung.

posted on 10 Mar 2014, 14:03 7

18. PapaSmurf (Posts: 7671; Member since: 14 May 2012)


They did the same with the S4 and we all know how that ended with. A user mentioned a website published that Samsung sold over 65 million handsets as of March. That's 11 months since it was released.

Do you still think it'll be a fail now?

posted on 11 Mar 2014, 09:29

45. Mihajlo (Posts: 7; Member since: 27 Jun 2012)


Samsung has very good marketing and money too. Because of that it won't fail but it would not be as successful as other devices i think.
Subscription plan is a failure.

posted on 10 Mar 2014, 14:04 6

19. JMartin22 (Posts: 756; Member since: 30 Apr 2013)


The "analysis" pat themselves on the back and give their predictions the go-ahead just because a Galaxy phone can't sell 100 million units. These same people are a joke and it's done to stir up stock market interests.

posted on 10 Mar 2014, 14:07 5

20. Jason2k13 (Posts: 633; Member since: 28 Mar 2013)


These analyst said the same thing about the s3 and s4, and look what happened lol

posted on 10 Mar 2014, 14:12 7

21. PapaSmurf (Posts: 7671; Member since: 14 May 2012)


That's why I never pay attention to analysis. They're wrong 99% of the time.

posted on 10 Mar 2014, 14:46 1

26. Ant34 (Posts: 193; Member since: 10 Aug 2013)


I didn't here any analysts say that about the S3. The S4 missed Samsung's own estimate. The S5 will do fine but I doubt it will sell more than the S4. I own both the S3 and S4 and I'm planning on skipping the S5.

posted on 10 Mar 2014, 15:36

29. Ant34 (Posts: 193; Member since: 10 Aug 2013)


"Here" should be "hear".

posted on 10 Mar 2014, 14:19

23. lucid.brat (Posts: 84; Member since: 09 Sep 2013)


Analysist,plz don't pay attention to them..just ignore them

posted on 10 Mar 2014, 14:28

24. geordie8t1 (Posts: 82; Member since: 18 Feb 2014)


I have been a loyal and proud samsung for all 4 previous generations of the s models, however I will not buying this model, I am however holding out for the supposed F series device, my contract is not up till the end of year so perfect amount of time to see if it does become true.
I think that if samsung do NOT release a f-series or whatever its called, they ay have missed the mark this year, with most of the other companies all gunning with ultra powerful models with masses of ram and 2k displays i doubt that samsung will want to be left behind,
there is no need for 2k displays on such small screens however with all the competition doing it, and samsung already mass producing these 5.25" displays i am hopeful of a premium device.

some specs for said device i would love to see.

5.25" 2k Display.
Brushed aluminium unibody design with removable back cover.
ip58 certified.
2.55Ghz 64bit quad core processor.
3gb Ram.
64gb storage, 128gb micro sd support.
21mp isocell rear and 5mp front facing camera, rear to shoot 4k and 2k resolution video and be able to nativly play back 2k on phone
3200mAh battery with superior stamina mode.
size should be on par with the current galaxy s5 give or take 1-2mm.

is this to much to dream of???

posted on 10 Mar 2014, 15:30 1

28. rd_nest (Posts: 735; Member since: 06 Jun 2010)


Yes, unless you are willing to pay *much* more and prove to Samsung that another 50million cust will do same.

posted on 10 Mar 2014, 20:29

36. geordie8t1 (Posts: 82; Member since: 18 Feb 2014)


well to a point i am willing to pay for a more premium device as long as it is premium and not just a rehash of an older product, i have been happy with all the s series phones but the jump from s3>s4>s5 has been a decreasing one and i feel that the competition are all offering superior devices or at the very least are on par but are much better designed, i dont choose design i choose everything but i do make desisions based on looks as well and sometimes i get bored with a design and like a "fresh" look and feel as well, bear in mind most of these specs are already in most of the flagships im just wishing they were brough together a bit :-)

posted on 10 Mar 2014, 17:53 1

33. rodneyej1 (Posts: 3495; Member since: 06 Jul 2013)


I don't see anything to far out about those specs.. That should come in due time..

Well, 3gb ram shouldn't be necessary on a smartphone, but it can't hurt, I guess..

posted on 10 Mar 2014, 20:23

35. geordie8t1 (Posts: 82; Member since: 18 Feb 2014)


yeah i put the 3gb ram in their just because we all know how androids OS runs, it is a bit hungry on resources.
my s4 is always on the 1300-1400 range even when i shut apps down, they just pop back open, this is an android problem with the way apps use permissions and apps just reopen regardless of usage, i wish this was addressed by google.

posted on 10 Mar 2014, 20:31

37. phatmanXXL (Posts: 10; Member since: 09 Oct 2013)


That's the way it supposed to be, they get cached so they open faster when needed, or have background running processes to receive notifications or whatnot. There in a dormant state so they are using RAM but not taking any CPU power.

posted on 10 Mar 2014, 20:47

39. geordie8t1 (Posts: 82; Member since: 18 Feb 2014)


but having to many of these so called background running processes can and does slow down a device, it also has a negative effect on battery life, might i also say that these are apps that really do not need to be cached or opened faster or have push notifications active, and if so why are only select apps opening all the time example: S Memo, Camera 360, skype (even though im logged out) Shazam, and about 20 other apps are all running again even after i kill them with app closes and use memory cleaning, i know i can disable the apps but it is then an inconvenience re enabling them every time i want to usem them

posted on 10 Mar 2014, 21:27 2

41. joey_sfb (Posts: 2716; Member since: 29 Mar 2012)


I am no longer using my smart phone as solely a smartphone. Its my main computing device with the aid of screen mirroring, bluetooth keyboard and mouse.

The logic is that I upgrade trade in phone every year and its more powerful than a few of my older notebook. So instead of investing in both Windows desktop and smartphone. Just invest tablet or smartphone with annual telco subsidies.

posted on 10 Mar 2014, 14:29

25. Loubielou (Posts: 203; Member since: 11 Jul 2012)


Samsung an the other mobile produces have got to Realise,that in the Current time in the U.k you are stuck with 24 month contracts,so alot will not be able to Upgrade to the Galaxy S5 an with still be using the Galaxy S4,so alot as well will not be able to buy this phone sim free,Samsung will be releasing All Different Types of the Galaxy S5 so theres no point of jumping in an buying the First type of Galaxys S5 straight away

posted on 10 Mar 2014, 17:13

31. QuadFace (Posts: 53; Member since: 19 Aug 2013)


They will sell about 19.5 million worldwide, not bad.

posted on 10 Mar 2014, 18:54

34. nctx77 (Posts: 453; Member since: 03 Sep 2013)


LOL! Sounds like an excuse for the fact that there is no wow factor with this phone. It will sell decently for about a month, then sales will fall off a cliff. The competition is stiff. Best believe the HTC One has made a name for itself and will be more of a threat this year.the S4 sold off the momentum of the S3. That momentum has slowed considerably.

posted on 10 Mar 2014, 20:35

38. geordie8t1 (Posts: 82; Member since: 18 Feb 2014)


to a point i agree with you, i have been an owner of all the s series phones but having seen the transition from s3 > s4 > s5 i am looking elsewhere this year, i got bored of the look and feel of the device and considering that the competition is really upping their game this year i feel a change is needed, the galaxy s5 sales will not drop of a cliff though it will still sell like hot cakes, but i dont think the numbers will be as equally impressive as the s4 which was a very good handset but the competition is to great to just offer an incremental update again, i do agree that does not have no wow factor, i am waiting for the oppo find 7, possible galaxy f, new htc one, note 4, lg g3 and then i will buy accordingly.

posted on 11 Mar 2014, 05:02

44. anleoflippy (Posts: 250; Member since: 03 Jan 2013)


I've never believe in these so called "Analyst". Flagship phones from Samsung will always have better sales than other OEM.

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