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Nokia Lumia 730 Review

Nokia Lumia 730

Posted: , by Victor H.


Nokia Lumia 730 Review

Nokia Lumia 730 Review
Nokia Lumia 730 Review
Nokia Lumia 730 Review
Nokia Lumia 730 Review
Nokia Lumia 730 Review
Nokia Lumia 730 Review

The Nokia Lumia 730 is part of Microsoft’s 2014 fall lineup of Windows Phone devices, and one of the last smartphones to carry the Nokia brand. An affordable handset with a 4.7” 720p AMOLED display, it comes with a quad-core Snapdragon 400 system chip, 1GB of RAM and 8 gigs of internal storage. Where it differs from most of its peers, though, is in its advertized 5-megapixel front-facing camera and aspirations to be a master of ‘selfie’ photography.

The Lumia 730 also comes with Windows Phone 8.1 on board, enriched with the goodness of the Lumia Denim update that is exclusive to the series. It’s an important update that brings substantial improvements in the speed of the camera and some other stability fixes.

Before digging deeper, though, we should clarify that the Lumia 730 has a nearly identical sibling called the Lumia 735. The Lumia 730 is a dual-SIM handset, while the Lumia 735 features 4G LTE connectivity, and that’s the only difference between the two. There are no other differences, and even the design is identical.

With an alluring price tag that aims to undercut Android peers from first-tier brands, the Lumia 730 makes an interesting case for Windows Phone on affordable phones. Let’s learn more about it.

In the box:

  • 0.75A wall charger with permanently attached microUSB cable
  • User manual


The Lumia 730 inherits the pillow-shaped design of the Lumia 800, and this means an excellent-quality construction with great ergonomics and a pleasant, soft plastic body.

The Nokia Lumia 730 comes with a pillow-shaped design that will remind those who follow the Windows Phone history of the first Nokia handset on the Microsoft’s platform: the Nokia Lumia 800 from early 2012. Luckily, this design that was once considered premium now comes to affordable handsets, and we’re impressed with the quality feel of the Lumia 730.

With no sharp lines, the phone sits very comfortably in the hand, and it has a welcoming soft feel to it. It’s made of plastic, with a removable, wrap-around plastic shell, but the material is a well-treated plastic that does not feel or appear cheap. The thickness of the phone is 0.34” (8.7mm), but it does not feel as thick as that number suggests because of the curved edges of the device. All in all, the phone is well fit for single-handed use, and it can safely be considered one of the best designs in the affordable phone class. You also have a choice of black, white, red, and green colors for the Lumia 730, and we appreciate having these color options as opposed to having just the more conservative black and white.

The Lumia 730 features on-screen navigation buttons, while all physical keys are conveniently within reach of the thumb on the right. The lock key is in the middle, and the volume rocker above - both are made of glossy plastic that contrasts with the matte grey of the body, and are clicky and responsive.

Nokia Lumia 730
5.3 x 2.7 x 0.34 inches
134.7 x 68.5 x 8.7 mm
4.60 oz (130 g)

Nokia Lumia 730

BLU Vivo Air
5.5 x 2.65 x 0.2 inches
139.8 x 67.4 x 5.1 mm
3.42 oz (97 g)

BLU Vivo Air

Motorola Moto G (2014)
5.57 x 2.78 x 0.43 inches
141.5 x 70.7 x 11 mm
5.26 oz (149 g)

Motorola Moto G (2014)

LG G3 s
5.42 x 2.74 x 0.41 inches
137.7 x 69.6 x 10.3 mm
4.83 oz (137 g)

LG G3 s

To see the phones in real size or compare them with other models, visit our Visual Phone Size Comparison page.

Nokia Lumia 730 Review


The 4.7” 720p AMOLED display features overblown colors in the default mode, but you have the option to fine tune it to your liking.

The Nokia Lumia 730 features a 4.7-inch AMOLED display with a resolution of 720 x 1280- pixels (720p). It uses AMOLED technology, which is still rather rarely found in affordable phones. It comes with the advantage of perfect black color, excellent contrast, and great viewing angles. On top of it, is a Nokia ClearBlack filter with polarization that filters out reflections nicely, which makes it easier to use the phone outdoors.

Looking at sharpness, we have a pixel density of 312ppi on the Lumia 730, which sounds great for such an affordable phone, at least on paper. In reality, however, some pixelization is noticeable. The reason for this is not the resolution per se, but rather the PenTile Diamond pixel arrangement used in the phone. PenTile features less sub-pixels, and this results in noticeable jaggedness, especially noticeable on larger patches of a single color.

Colors on the Lumia 730 are not bland at all: quite the contrary, we have a rich, vibrant image and looking at our display measurements one can see why. The 4.7” AMOLED panel covers a wider color gamut than the industry standard sRGB, and all the color saturations are overblown. As a result we have the aforementioned vivid colors that are rather unrealistic. This effect is multiplied by the fact that the screen’s gamma response at 2.48 is above the standard 2.2, which results in a darker, even more contrasty and unrealistic picture. Some people like those punchy colors, but we have seen better calibrated displays even in this affordable class of devices.

Keep in mind that those display measurements apply for the default standard color profile (you can change color profiles from Settings -> Display -> Color Profile). The Lumia 730 features an even more oversaturated ‘vivid’ color mode, a ‘cool’ one with preference for colder tonalities and a colder white point, and finally, one big surprise. That big surprise comes in the form of the ‘advanced’ color profile that allows you to tweak key aspects of the color performance of the display: you can set color temperature (from warm to cold, with a slider), tint (from green to neutral to purple), and color saturation (from natural to vivid). Those obsessed with color purity will be able to use these settings to calibrate the screen to near perfection.

Our measurements show that the Lumia 730 can reach peak brightness of around 294 nits. Keep in mind that AMOLED displays reach different brightness levels depending on the colors that are displayed (we measure brightness on an all-white display, while in real-life usage the brightness output might be a bit higher). We find the Lumia 730 bright enough for use outdoors.

We’re happy to see that the screen can also be used with gloves (something Nokia calls ‘super sensitivity mode’). We did not have to trigger any option to enable this - it works right out of the box, which is nice.

Display measurements and quality

Maximum brightness (nits)Higher is better Minimum brightness (nits)Lower is better Contrast Higher is better Color temperature (Kelvins) Gamma Delta E rgbcmy Lower is better Delta E grayscale Lower is better
Nokia Lumia 730 294
BLU Vivo Air 243
Motorola Moto G (2014) 390
LG G3 s 418
View all

  • Options

posted on 28 Jan 2015, 09:45 11

1. yahia_malka (Posts: 186; Member since: 27 Mar 2014)

This 7.5 and the 830 got 7 ??

You must have drunk vodka

posted on 28 Jan 2015, 09:55 1

3. akki20892 (Posts: 3902; Member since: 04 Feb 2013)

on the rocks....hell yea

posted on 28 Jan 2015, 10:17 2

6. teenaxta (Posts: 42; Member since: 10 Sep 2014)

its the price difference, more like price to features ratio, otherwise everything would get a 4,5 if they were relative to devices like note 4(expensive )

posted on 28 Jan 2015, 10:32 3

8. PorkyBurger (Posts: 585; Member since: 18 May 2013)

Simply 730 gives more bang for your buck unlike 830.
For that much of a price difference all you get is better camera (?), 8 more gigs for storage and a metal frame. Everything else is basically the same - even battery capacity.

posted on 12 Mar 2015, 06:14

22. SKY3SANDY (Posts: 2; Member since: 12 Mar 2015)

Coz Specification as per Price ......matter...........Compare it both on gsmarena or here..before u drink Vodka...........LoL

posted on 28 Jan 2015, 09:48

2. AfterShock (Posts: 3698; Member since: 02 Nov 2012)

MS send a cashiers cheque recently?

Did these just come out,
idk wp is not my thing but it seems odd to suddenly be front an center?

Three sudden reviews of 2014 phones?

posted on 28 Jan 2015, 14:25 1

14. MuddyCow (Posts: 75; Member since: 09 Oct 2014)

More like they missed the cheque, so they gave late reviews and unfair scores.

posted on 28 Jan 2015, 09:58 2

4. hemedans (Posts: 642; Member since: 01 Jun 2013)

everything is mess here. what standard do you use to determine score in your review?

posted on 28 Jan 2015, 10:12

5. lalalaman (Posts: 637; Member since: 19 Aug 2013)

I think I should buy lg g3 beat/s then

posted on 28 Jan 2015, 10:22 1

7. rromerof (Posts: 47; Member since: 28 Nov 2012)

"The Motorola Moto G (2014 edition) is a cheaper phone with a larger, 5” screen that offers the same Snapdragon 400 chip with a much smoother performance [...]"
Seriously? You should see my Moto G, 4-8 f*****g seconds for home screen to respond after closing the browser or other Google Apps (with task manager empty)... you must redefine "smoother performance".

posted on 28 Jan 2015, 11:42

10. LetsBeHonest (Posts: 1524; Member since: 04 Jun 2013)

There might be something wrong with your Moto g. I own a 2013 edition (16gb). It is very fast and reliable and multitask better. Are you using any task cleaning apps or the default one?

posted on 28 Jan 2015, 15:01

15. cripton805 (Posts: 1485; Member since: 18 Mar 2012)

Same here. I have a 2013 w/ 8gb. CDMA

posted on 29 Jan 2015, 03:11

20. mptripper (Posts: 31; Member since: 10 Dec 2013)

Your phone just needs another factory reset. To enjoy smooth performance in android you have to install task cleaning apps, reboot once a day, use custom roms and so on.. Rinse and repeat :)

posted on 28 Jan 2015, 11:33

9. 7thspaceman (Posts: 1583; Member since: 14 Feb 2011)

This seems to be a good entry level smart phone for Windows smart Phones fans to use as a backup smart phone This is interesting it appears that Microsoft is replacing all it's Nokia lumia branded smart phones. Please realize that the last 3 NEW! smart phones that Microsoft's smart phone division has released are Microsoft Lumia BRAND! smart phone. the question is when will Microsoft stop Manufacturing the Nolka Lumia 730/735 smart phones and replace them with The newer Microsoft Lumia BRAND Smart phones with the same or better specs

posted on 28 Jan 2015, 11:46

11. chandancherry (Posts: 32; Member since: 25 Jun 2013)

WOW! That's ultra fast, PA. How could you review this phone so early? It's just unveiled and you already write a review? Hope, you guys weren't using the Internet Explorer! :P
Bought this phone 3 months ago in October after reading reviews from 3 or 4 sites with PA missing. Don't know what made you guys review this now?
I am quite happy with this phone. Its beautiful both from inside and outside.
I don't know your criteria, but Lumia 830 deserved 8 points there.

posted on 28 Jan 2015, 12:22 1

12. yasserm777 (Posts: 1; Member since: 28 Jan 2015)

can't say surprised or not
L730 is one of the best smartphones with price to value ratio and then WHAT? 7.5
i expected a rating of 8.5 like the moto g
and when was a nano sim a con!!!!!

posted on 28 Jan 2015, 15:04

16. cripton805 (Posts: 1485; Member since: 18 Mar 2012)

What really? Even though it's cheaper, the screen is better, better front facing speakers, better OS, etc... on and on... c'mon.

posted on 28 Jan 2015, 15:54 2

17. exusaiha (Posts: 15; Member since: 18 Sep 2013)

not everyone needs front facing speakers, about os again it's only a preference, but better camera's in lumia is what everyone will like... c'mon

posted on 02 Feb 2015, 13:25

21. cripton805 (Posts: 1485; Member since: 18 Mar 2012)

So, let's put all the pros of the moto g aside for a better Lumia review? So dumb. lol

You say as if the camera was like milestones ahead. The Moto G takes pretty good pictures. The pics will only look as good as the crappy Lumia screen lets it.

posted on 28 Jan 2015, 13:02 1

13. exusaiha (Posts: 15; Member since: 18 Sep 2013)

Saying that Htc desire 816 or lg g3s is snappier than this, is quite a mess and untrue...

posted on 28 Jan 2015, 21:20 2

18. trnz007 (Posts: 41; Member since: 12 Feb 2014)

what a biased review... only 7.5 for this device? a full 10 star in my books......

posted on 28 Jan 2015, 23:39

19. john2862 (Posts: 1; Member since: 28 Jan 2015)

THis review is a poor review I have ever seen,

I have been using Lumia 730 for 3 months,and no issues.

The camera app opens very quick and the clartiy is good.

The loudspeaker is one of the best in this price category.

Call quality is good too..

ANd the battery is awesome,,comes even for 2 days of normal usage.

I work as a customer executive .And many compalints i get is for Moto g and asus zenfone mainly due to lagging and poor call quality.

And moto Gets issues with poor battery as well as heating issues.

,,I think phonearena should consider changing this person who revied the phones here in phonearena,,

posted on 02 Jan 2016, 08:05 1

23. DSP96 (Posts: 19; Member since: 13 Oct 2015)

"Unfortunately, we are seeing quite a bit of lag on the Lumia 730. Windows Phone is still tediously slow with opening apps, and this does not even touch on more CPU-intense tasks. Seeing a screen freeze for a few seconds at the loading stage is a common view, and we’re also often seeing dropped frames"
It's just not true. Maybe there is a problem with your review unit. I use a nokia lumia 730 myself and I didn't find any lag or stutter in the phone. Everything on the phone runs seamless. The only times the phone lags is when you try to open any improperly-made third party apps, which are just duplicates or spurious apps. Even the android phones struggle, when running spurious third party apps. For the system apps or reputed third party apps, the lumia 730 ran smoothly and perfectly. Also, windows phone uses a lot of smooth transitions and animations to mask any lags. So, you can't list it out as a con.
And by the way, the seamless integration of the phonebook with facebook in the "people" hub is just amazing; one of the best i have ever seen.

posted on 03 Jan 2016, 08:37

24. SKY3SANDY (Posts: 2; Member since: 12 Mar 2015)

i m using lumia 730 since a year ... no issue yet ....!! Dont know how these people got so much issue.......!!! mine hand Set after Year Working Best .....no issue about lag or apps opening ....!! May be these people Dont know How to operate or keep mobile to operate in better Way.......!! Those who Suffer they should Hard reset and should update firmware to latest........... and onlyproblem is that Windows phone have some limitation ..... i m sure in future will be fixed my microsoft Updates.................!!!

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Nokia Lumia 730

Nokia Lumia 730

OS: Windows Phone 8.1
view full specs
PhoneArena rating:
Display4.7 inches, 720 x 1280 pixels (312 ppi) OLED
Camera6.7 megapixels
Qualcomm Snapdragon 400, Quad-core, 1200 MHz, ARM Cortex-A7 processor
Size5.30 x 2.70 x 0.34 inches
(134.7 x 68.5 x 8.7 mm)
4.60 oz  (130 g)
Battery2220 mAh, 22 hours talk time

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