What is YouTube Red?

What is YouTube Red?
There is a new... thing in the works with YouTube, but it is unclear what exactly it might be. All we know for sure is that it is called YouTube Red and it has something to do with the option to play YouTube videos in the background on mobile devices, a feature that has been the property of YouTube Music Key subscriptions until now.

The code hounds over at AndroidPolice uncovered new strings in the YouTube app that refer to a service called YouTube Red, and you can see the screenshots below that show the name used when background playback is being enabled. AP says that they have also gotten some tips claiming that YouTube Red will simply be the rebranding of YouTube Music Key, which is the YouTube side of Google Play Music subscription that allows you to watch music videos on YouTube ad-free, save videos for offline play, and keep videos running in the background. 

However, there is another possibility: YouTube Red could be an expansion of those same features beyond just music videos. That is to say, YouTube Red may be the more overarching YouTube subscription service that has been rumored to come and allow you to remove ads from playback, but with the addition of offline/background playback. 

If we're going to get an answer to this soon, it may come at Google's press event on September 29th. And since there is a possibility of also hearing news on the YouTube Gaming screen recording and sharing features at that event, it wouldn't be too crazy to expect a bit more YouTube news. 


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23 Comments

1. ErikMurin

Posts: 6; Member since: Feb 23, 2015

While YouTube Music Key still does not work in Lithuania... :/

9. god996

Posts: 34; Member since: Oct 27, 2013

Not to be rude, but what do you expect? It's still in beta and a lot of countries don't have it yet. Besides, when was the last time we were one of the first countries to get any kind of service? Probably never.

2. MSi_GS70 unregistered

OMG AT LAST they realised that we want to listen music from utube when phone is off.. How long until it clicked in their heads ? 5 years ?

4. arch_angel

Posts: 1651; Member since: Feb 20, 2015

IKR..

6. MSi_GS70 unregistered

ikr ? what's now this stands for youth ?

8. arch_angel

Posts: 1651; Member since: Feb 20, 2015

I Know Right.

19. nanozander

Posts: 97; Member since: Oct 19, 2011

YouTube made him wait so long for this feature that he lost his youth lol

7. Ordinary

Posts: 2454; Member since: Apr 23, 2015

An then the battery will drain like Niagara Falls.

22. ibend

Posts: 6747; Member since: Sep 30, 2014

and so does your limited data plan

12. thartist

Posts: 45; Member since: Jul 14, 2014

Corporate POV: Thing is... If you play your stuff in the background, you are MUCH less likely to see and click on ads. thus less revenue. They are not idiots, they're businessmen.

20. nanozander

Posts: 97; Member since: Oct 19, 2011

Well, yes and no. I have had a work around that allows the YouTube app to be played in the background so i can do other stuff while the music & video is still playing. This does not affect other functionality of the YouTube app itself so everytime my playlist skips to the next song, those annoying adds will still play, forcing me to switch back to the youtbe app to skip it, if possible.

14. romeo1

Posts: 802; Member since: Jan 06, 2012

They had it when the xperia play landed. I remember turning the screen off and the video kept playing.

21. nanozander

Posts: 97; Member since: Oct 19, 2011

It's still available for Xperia through Small Apps ;P

23. romeo1

Posts: 802; Member since: Jan 06, 2012

That's true ;) very useful feature imo

3. flavius22

Posts: 218; Member since: Aug 23, 2015

I think its gonna be a replica for redtube. You know.. vids like brazilian waxing etc.

5. arch_angel

Posts: 1651; Member since: Feb 20, 2015

Its Not Going To Be Porn LOL.

10. bucky

Posts: 3771; Member since: Sep 30, 2009

That's the first gig I thought when I saw the title.

11. bucky

Posts: 3771; Member since: Sep 30, 2009

*thing Phonearena, why can't we edit on mobile again?

16. TheMan

Posts: 494; Member since: Sep 21, 2012

That would be YouTube Blue

13. shahrooz

Posts: 792; Member since: Sep 17, 2013

It's YouTube's porn service.

15. sip1995

Posts: 1771; Member since: Feb 07, 2014

hahaha, that's what i thought on first time.

18. kanagadeepan

Posts: 1190; Member since: Jan 24, 2012

Thats red-tube. This is you-tube red...

17. 99nights

Posts: 1152; Member since: Mar 10, 2015

Finally. I've always hated that my andriod devices can't do this yet my windows phone could for so long. Feature is a godsend imo, well for what i use it for.

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