Samsung: we're still the number one phone maker in India

According to a report revealed last week, Samsung was no longer India’s largest phone maker (smartphones + feature phones) in Q2 2014, being dethroned by local handset manufacturer Micromax. However, it appears that this may not be accurate. Economic Times talked to BD Park, President and CEO of Samsung South West Asia Operations, who dismissed the report, saying that there was “some business motive behind the release of such kind of data.”

BD Park declared that, far from being eclipsed by another company, Samsung was still India’s largest phone vendor in Q2, controlling almost half of the market. The situation is similar when it comes to smartphones alone, with BD Park saying that Samsung’s smartphone market share has doubled over the share held by its closest competitor.

The report from last week, which put Samsung behind Micromax in overall handset shipments, was released by Counterpoint Research, allegedly being based on “thorough channel checks in terms of sales.” While the truth is out there, somewhere, BD Park acknowledged that Samsung’s growth had “slowed down” compared to a few years ago. But that, of course, doesn’t necessarily mean the company lost its leading position.

source: Economic Times



1. itsdeepak4u2000

Posts: 3718; Member since: Nov 03, 2012

This was sure.

18. The-Sailor-Man

Posts: 1095; Member since: Mar 25, 2014

It's not so important what is the truth. But what the apple propaganda and menial tech media write. THEY attacked, organized, many days Samsung(we like that) , and now with one misty article they gonna wash their dirty hands . LOL Then again will invent some dirty trick against Samsung, and will spread it all over(we like that too) . THE BASHING SAMSUNG MUST ON. They are not US brand, and they are threat for the total US dominance over the people's lives. (we hate that)

2. JakeLee

Posts: 1021; Member since: Nov 02, 2013

And sure, there is no business motive behind his statement.

19. The-Sailor-Man

Posts: 1095; Member since: Mar 25, 2014

The MOTIVE was that apple propaganda and the menial tech media ORGANIZED were spreading THE LIE many days in hundreds of articles.(and we liked that. Right?) . I actually like how PA make the tittle: "Samsung: we're still the number one phone maker in India" instead of: "Samsung IS still the number one phone maker in India" Even now they manipulate. (we like that, too)

27. Armchair_Commentator

Posts: 222; Member since: May 08, 2014

PA didn't do the research, PA didn't make the statement. Samsung SWAO president made the statement, why would PA make that claim if even they aren't sure. Would you prefer the original sourced articles title? "We're still on top in India with a share of almost half the market: BD Park, Samsung India Chief"

3. techloverNYC

Posts: 601; Member since: Nov 20, 2012

That is because Samsung is king of low end and mid tier phones. No offense but ppl in India as in general population is not rich compare to most of the world,I doubt Samsung become best seller by selling their flagship phones.

4. rd_nest

Posts: 1656; Member since: Jun 06, 2010

A flagship phone in NYC costs just $200. At a max, it would be 300. A flagship phone in India easily goes between $700-800 for 16GB models. When iPhone 6 will be launched, it would be easily around 1000. BTW in India, Samsung phones are considered *expensive*.

5. NokiaFTW

Posts: 2072; Member since: Oct 24, 2012

No offense taken indeed. We aren't a rich country, so low to mid tier phones have bulk of any smartphone sales here, and Samsung, Micromax and even Nokia/MS to an extent have full control over that market. But the rich people, or the upper middle class, who can afford high end phones mostly opt for the iPhone. To tell you the truth, I see a more iPhone 5S's on people's hand than any other Android flagship here. I also see alot of Nexus 5s, due to its lower cost compared to other flagships. People prefer the quality and premium feel of an iPhone. Samsung might still be the number one smartphone vendor in India, but it surely is losing marketshare, and at the high end segment, it has been beaten by the iPhone 5S, at least in India. Also, the rise of the low cost Moto phones, the budget Lumia phones and the already strong local brands like Micromax and Karbonn is hurting Samsung in the low and mid range market as well. I see a lot more Lumia 520s and even 630s recently on the street than any budget Samsung phone. Also, the entrance of Xiaomi will definitely dent Samsung's share in this country. Watch out Samsung, don't become complacent and do a Nokia.

7. naittosan

Posts: 243; Member since: Jun 28, 2014

I would have to agree with you. Maybe Samsung grew to fast for their own good, and now their having problems finding the edge again that got them to the top. What ever the problem is the Alpha is not the answer.

10. rd_nest

Posts: 1656; Member since: Jun 06, 2010

Just beacuse you saw a phone used by your friend or colleague doesn't mean anything. When you say iPhone 5s sells more than any other flagships, you need to provide proper citation. Either you need to provide proper source, or just trolling. The most popular iPhone in india is not 5/5s. It's 4-yr old 4. Don't talk like an idiot. Nokia is irrelevant everywhere, not just India. So useless wasting time on that. Major competitor for Samsung is local brands like Micromax or karbonn, not iPhone or Xiaomi. Xiaomi only does flash sales for just limited quantities (just mere 20k last time). Samsung/Micromax would sell that many number everyday and they don't need flash sales to do it.

15. NokiaFTW

Posts: 2072; Member since: Oct 24, 2012

Saying Nokia is irrelevant is wrong. WP is number two on more than 25 markets, including India, and seeing that Nokia does the bulk of WP sales, they're still pretty much alive. And as I stay in the country and have seen a lot of people use an iPhone 5S, and not a lot using an S5, I don't think I need to provide a basis or proof. And you're right, the iPhone 4 the the most popular iPhone in India.

17. sgodsell

Posts: 7574; Member since: Mar 16, 2013

Nokia only became number 2 in India not because of WP. Its because they were selling Nokia X, X+,XL Android phones (Microsoft's version of Android). It certainty wasn't WP sales. So let's clear some things up first. Now with Microsoft ditching their Android. Let's see how well they do now.

21. NokiaFTW

Posts: 2072; Member since: Oct 24, 2012

The Nokia X line was launched this year. And Nokia isn't number 2 in India, WINDOWS PHONE is, which is an OS that doesn't run on the Nokia X line. WP became number two last year, before any Nokia X handset was released. Please stop commenting crap.

6. Cyberchum

Posts: 1108; Member since: Oct 24, 2012

You'll have to jinx me for me to buy a Samsung midrange let alone low end. A Samsung with less than 1.5 GB of RAM will be practically unusable, a life wrecker.

8. galanoth

Posts: 428; Member since: Nov 26, 2011

Not true. I've got an i9300 GS3 with only 1 GB of RAM and it works perfectly fine.

25. Cyberchum

Posts: 1108; Member since: Oct 24, 2012

Keep telling yourself that, who knows, you may actually believe it. I've used SGS2 and SWIFTKEY and they both jerked and stuttered, heck, even my friends SGN3 lags occasionally.

26. Cyberchum

Posts: 1108; Member since: Oct 24, 2012

^^Damn SwiftKey's auto correct, meant SGS2 and SGG.

28. navaf4u

Posts: 6; Member since: Jun 19, 2014

My old SGS2 still works great. I use it as replacement sometimes.

11. skyline88

Posts: 700; Member since: Jul 15, 2013

my old S2 and my daughter's Galaxy Trend are working flawlessly. wondering which model wrecked the poor life of yours.

22. Cyberchum

Posts: 1108; Member since: Oct 24, 2012

Flawlessly? Okay, I believe you lol.

23. Cyberchum

Posts: 1108; Member since: Oct 24, 2012

Flawlessly? Okay, I believe you lol.

20. The-Sailor-Man

Posts: 1095; Member since: Mar 25, 2014

The menial tech media didn't mention this when they were lying last days in hundreds of articles. LOL By the way Samsung are The King in India with HIGH END PHONES , too

24. rusticguy

Posts: 2828; Member since: Aug 11, 2012

Don't forget, India doesn't have carrier subsidies. Let carrier subsidy go off in the U.S. market and we shall then have a betetr comparison.

9. bugsbunny00

Posts: 2267; Member since: Jun 07, 2013

Apple: we're still the number one iPhone maker in China.

12. skyline88

Posts: 700; Member since: Jul 15, 2013

credits to Foxconn.

13. realjjj

Posts: 375; Member since: Jan 28, 2014

He's full of crap Q1 accroding to IDC Samsung had 20% share in all phones and 35% in smartphones and no they grew to almost half. W/e the case anyone selling at Samsung like prices (so pretyy much all old phone makers) will lose share hard in almost all markets.

14. derivativex

Posts: 176; Member since: Jul 15, 2014

Counterpoint? Enough said? At least they admitted samsung still leads in smartphones

16. exxperian

Posts: 25; Member since: Dec 07, 2013

once John a time there is Nokia now it was Samsung in future it will be adidas

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.