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Samsung owns U.S. handset market with 26.9% market share

posted by Alan F. / Jan 03, 2013, 4:50 PM

Samsung owns U.S. handset market with 26.9% market share

Most people have texted on their smartphone

The latest data from comScore is out and it shows that Samsung remains on top of the U.S. handset market with a 26.9% average market share for the three months ended in November. That was up from the 25.7% slice of the U.S. handset pie that Samsung owned at the end of August. Apple and LG switched places from the August report as Apple moved into second with an 18.5% share and the Cupertino based firm accounted for the largest growth since August, a gain of 1.4 percentage points from the 17.1% share it held then. LG dropped back to third, losing .7% to 17.5% of the market. Motorola and HTC round out the top five.

Android remained the top platform for smartphone users with a 53.7% average share for the three months ended November. Android increased its lead over iOS. While the latter gained .7% since August to 35%, Android picked up 1.1% in the same time period. Even with a loss of 1% over the three months, BlackBerry was next with 7.3% market share. Windows Phone (3%) and Symbian (.5%) were fourth and fifth respectively.

So what are we using our smartphones for? Sending text messages rose .3% to 75.9% to remain the feature that most people have used on their smartphone. The biggest gain came from those using social networks which rose .9% to 39.2%. Right behind was the .8% gain to 54.2% for the smartphone owners using downloaded apps. The largest decline, .3%, was for those playing games. 33.7% of smartphone users play games on their phones, down from 34% for the three months ended in August.

Smartphones now make up 53% of the handsets used my mobile phone users in the U.S. That is a gain of 6% from August and represents 123.3 million Americans that use a smartphone.

source: comScore via TUAW

Samsung and Android lead comScore's latest survey

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29 Comments

1. Ninetysix

Posts: 2965; Member since: Oct 08, 2012

Good job Samsung, Apple, LG.

posted on Jan 03, 2013, 4:52 PM 1

10. AnTuTu

Posts: 1620; Member since: Oct 14, 2012

This year Samsung will be like 50 - 60 % in States :)

posted on Jan 03, 2013, 5:39 PM 8

17. MeoCao unregistered

what about that bullsh*t report that iOS took 53% market share for 12 week period ending November?

posted on Jan 03, 2013, 9:08 PM 3

19. a_tumiwa

Posts: 393; Member since: Mar 16, 2012

corrected: 12 days after the launch of iPhone 5

posted on Jan 03, 2013, 10:36 PM 1

24. darkkjedii

Posts: 31281; Member since: Feb 05, 2011

Well that was true, for that quarter.

posted on Jan 04, 2013, 4:33 AM 0

2. darkkjedii

Samsung is killing it rite now, what else can u say. I primarily use apple, but gotta give credit where it's due.

posted on Jan 03, 2013, 4:57 PM 14

3. shamataa

Posts: 257; Member since: Dec 07, 2011

Samsung will be number 1 for a long time. Hopefully HTC will be in second place this year. Proud owner of note 2.

posted on Jan 03, 2013, 5:03 PM 14

4. ray77

Posts: 126; Member since: Nov 17, 2012

go my boy sammy spread happiness to the world

posted on Jan 03, 2013, 5:14 PM 6

5. Android4u

Posts: 456; Member since: Aug 16, 2012

Great job sammy, keep up the hard work.

posted on Jan 03, 2013, 5:20 PM 4

6. papss unregistered

Looks cheap but has good hardware...typical Sammy

posted on Jan 03, 2013, 5:22 PM 0

7. opensourceftw

Posts: 148; Member since: Jan 01, 2013

Go Sammy, keep giving people, choice, freedom, and GREAT devices at a wide range of prices!

posted on Jan 03, 2013, 5:24 PM 7

8. KFear

Posts: 170; Member since: Feb 06, 2012

People are still buying low end smartphones on a regular basis. I'm a samsung guy, but i gotta say that if Apple enters the low end device market and opens up a more expansive product line up, Samsung and Apple would be a lot closer. We all understand why Apple is keeping it basic. Maybe we'll see something new; bigger screens, keyboards, less negative space. We sell more GS3s than iphone at all my our sprint locations, because, mainly, for the screen.

posted on Jan 03, 2013, 5:26 PM 1

13. zig8100

Posts: 243; Member since: Dec 13, 2012

Apple has been selling $50 4's and $100 4S' for the past three years. Your argument makes no sense. Oh yea refurbished ones are even cheaper.

posted on Jan 03, 2013, 6:15 PM 4

29. KFear

...and more expansive line up. Please read my whole post. I also talk about larger screens. Thanks for addressing the one concern but it doesn't make my post make "no sense". Please read each post.