Samsung owns U.S. handset market with 26.9% market share

Samsung owns U.S. handset market with 26.9% market share
The latest data from comScore is out and it shows that Samsung remains on top of the U.S. handset market with a 26.9% average market share for the three months ended in November. That was up from the 25.7% slice of the U.S. handset pie that Samsung owned at the end of August. Apple and LG switched places from the August report as Apple moved into second with an 18.5% share and the Cupertino based firm accounted for the largest growth since August, a gain of 1.4 percentage points from the 17.1% share it held then. LG dropped back to third, losing .7% to 17.5% of the market. Motorola and HTC round out the top five.

Android remained the top platform for smartphone users with a 53.7% average share for the three months ended November. Android increased its lead over iOS. While the latter gained .7% since August to 35%, Android picked up 1.1% in the same time period. Even with a loss of 1% over the three months, BlackBerry was next with 7.3% market share. Windows Phone (3%) and Symbian (.5%) were fourth and fifth respectively.
So what are we using our smartphones for? Sending text messages rose .3% to 75.9% to remain the feature that most people have used on their smartphone. The biggest gain came from those using social networks which rose .9% to 39.2%. Right behind was the .8% gain to 54.2% for the smartphone owners using downloaded apps. The largest decline, .3%, was for those playing games. 33.7% of smartphone users play games on their phones, down from 34% for the three months ended in August.

Smartphones now make up 53% of the handsets used my mobile phone users in the U.S. That is a gain of 6% from August and represents 123.3 million Americans that use a smartphone.

source: comScore via TUAW



1. Ninetysix

Posts: 2965; Member since: Oct 08, 2012

Good job Samsung, Apple, LG.

10. AnTuTu

Posts: 1620; Member since: Oct 14, 2012

This year Samsung will be like 50 - 60 % in States :)

17. MeoCao unregistered

what about that bullsh*t report that iOS took 53% market share for 12 week period ending November?

19. a_tumiwa

Posts: 393; Member since: Mar 16, 2012

corrected: 12 days after the launch of iPhone 5

24. darkkjedii

Posts: 31281; Member since: Feb 05, 2011

Well that was true, for that quarter.

2. darkkjedii

Posts: 31281; Member since: Feb 05, 2011

Samsung is killing it rite now, what else can u say. I primarily use apple, but gotta give credit where it's due.

3. shamataa

Posts: 257; Member since: Dec 07, 2011

Samsung will be number 1 for a long time. Hopefully HTC will be in second place this year. Proud owner of note 2.

4. ray77

Posts: 126; Member since: Nov 17, 2012

go my boy sammy spread happiness to the world

5. Android4u

Posts: 456; Member since: Aug 16, 2012

Great job sammy, keep up the hard work.

6. papss unregistered

Looks cheap but has good hardware...typical Sammy

7. opensourceftw

Posts: 148; Member since: Jan 01, 2013

Go Sammy, keep giving people, choice, freedom, and GREAT devices at a wide range of prices!

8. KFear

Posts: 170; Member since: Feb 06, 2012

People are still buying low end smartphones on a regular basis. I'm a samsung guy, but i gotta say that if Apple enters the low end device market and opens up a more expansive product line up, Samsung and Apple would be a lot closer. We all understand why Apple is keeping it basic. Maybe we'll see something new; bigger screens, keyboards, less negative space. We sell more GS3s than iphone at all my our sprint locations, because, mainly, for the screen.

13. zig8100

Posts: 243; Member since: Dec 13, 2012

Apple has been selling $50 4's and $100 4S' for the past three years. Your argument makes no sense. Oh yea refurbished ones are even cheaper.

29. KFear

Posts: 170; Member since: Feb 06, 2012

...and more expansive line up. Please read my whole post. I also talk about larger screens. Thanks for addressing the one concern but it doesn't make my post make "no sense". Please read each post.

26. darkkjedii

Posts: 31281; Member since: Feb 05, 2011

That's very true as well

9. richardyarrell2011

Posts: 510; Member since: Mar 16, 2011

Like I have always said Samsung owns android period.

11. pslee

Posts: 40; Member since: Dec 05, 2012

Samsung is only 26 percent in the us, but its 100% in my house!! 2 gs3 and 2 gn2!! I think LG numbers will go up this year. Htc has no chance.

12. jmoita2

Posts: 930; Member since: Dec 23, 2011

Good bye, Apple...

25. darkkjedii

Posts: 31281; Member since: Feb 05, 2011

U can say goodbye apple all u want, but apple is also a juggernaut in the mobile industry and won't b leaving anytime soon. Goodbye jmoita2

14. Joshing4fun

Posts: 1245; Member since: Aug 13, 2010

How is HTC such a small percent? I see them everywhere.

15. InspectorGadget80 unregistered

We already know that they out sold the iPhone 4 4rd qt. and the #1 Android manufacturer

20. cncrim

Posts: 1588; Member since: Aug 15, 2011

Soon Motorola will take samsung spot.

21. christumaini

Posts: 27; Member since: Oct 25, 2012

good thing about samsung is they offer different platforms to different devices... lets wait for their newly coming mobile os ie (tizen and ubuntu)

* Some comments have been hidden, because they don't meet the discussions rules.

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