Samsung steps up effort to become AI leader, opens research center in Canada

Samsung steps up effort to become AI leader, opens research center in Canada
Artificial intelligence is becoming a colossal field of contention for all the big tech players in the world. Right now, it can be argued that Google has a lead over its rivals in this branch of computer science, but other companies are constantly making moves to try and take pole position. 

The latest big play in the AI saga has been on Samsung's part. On Friday, the Korean tech giant announced that it has opened a new research center in Montreal, Canada. This is the second establishment of this kind in Canada, the first one being located in Toronto.

Montreal is home to the University of Montreal and McGill University, two institutions that are respectively known for their expertise in deep learning and human-robot interaction. This is likely the reason why the research center will focus primarily on developing machine learning and voice recognition technologies.

One of Sammie's top priorities for the present is enhancing its AI assistant Bixby to better compete with Google Assistant. Cho Seung-hwan, VP of Samsung Research, commented on what the company hopes to gain through the increased investment in AI:


Samsung runs AI centers in five other locations - Seoul, Silicon Valley, New York, Cambridge, and Moscow. The firm plans to recruit 1,000 AI scientist by 2020, and expectations are that 40% of them will be working for Samsung outside of South Korea. 

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9 Comments

1. haydenb

Posts: 125; Member since: Nov 24, 2011

Thats fine and all.But they have a very long way to go. Because when an AI cant even do a simple task like setting a timer. for longer than 1 minute. They have there work cut out for them. At this point and time Bixby isnt even a half baked piece of S**t. Where as Google assistant and Alexa are continuing to get better and better

3. Peaceboy

Posts: 640; Member since: Oct 11, 2018

Why don’t they develop their own OS too.

4. abdane

Posts: 507; Member since: Oct 07, 2011

RIP Tizen

5. Well-Manicured-Man

Posts: 664; Member since: Jun 16, 2015

That’s the problem with Samsung. They try to be something that they simply aren’t. Samsung is no software company and yet they try to compete with Silicon Valley software companies. They should focus on making components and stop selling smartphones. Samsung has already left the Notebook market for a good reason. They didn’t bring any value add to this market. Competition is only based on pricing. Samsung should do the same with Smartphones. They couldn’t beat Apple and now the Chinese smartphone vendors grab Samsung’s market share. The story repeats itself.

6. Donone41

Posts: 246; Member since: Dec 17, 2014

That is the most asinine comment I've ever read. Go sit your ass down in the dumb corner along with your fellow isheep's.

7. Well-Manicured-Man

Posts: 664; Member since: Jun 16, 2015

This is pure and unemotional business strategy. Just compare Samsung’s profits from selling components such as displays, memory and RAM to the profits Samsung makes from selling Smartphones. If you are hornest with yourself, you‘ll know that I am right. Samsung has lost the smartphone game and therefore should leave the handset market.

8. iushnt

Posts: 3083; Member since: Feb 06, 2013

Just compare the profits Samsung make from smartphones to any other compaanies that make profits from smartphones except Apple. We will talk then.. they r dominating the world in every sector they are stepping in. Not a wise business decision to backoff when they are currently a global leader. I gues Samsung’s management are much more experienced and wise decision maker for the company than you are!!

10. GalaxyLeads_iCrapFollows

Posts: 216; Member since: Nov 29, 2017

Samsung is far superior to the chinese and profits far more than any chinese company in the smartphone business. The chinese only grab some low end markets with their cheap crappy phones with very little profit. Samsung doesn't care and can let the chinks have them.

9. Well-Manicured-Man

Posts: 664; Member since: Jun 16, 2015

Why did Samsung then leave the notebook market? If Samsung was dominating every sector they are in they would still be in the notebook business. How is the notboook business different from the smartphone market in a few years?

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