Report: Verizon to buy Yahoo for $5 billion
posted by Alan F. / Jul 22, 2016, 3:18 PM
Verizon, which purchased AOL last year for $4.4 billion, is looking to position itself as one of the top players in mobile advertising alongside other big names in this space like Google parent Alphabet, and Facebook. Yahoo has a number of web based properties that offer content and useful tools for mobile users.
To claim its prize, Verizon beat out fellow wireless carrier AT&T which had also been involved in the bidding. By one account, Verizon will see an increase of 200 million in the number of online visitors following the closing of the deal. In addition, Verizon should be able to obtain more data which will allow it to make ads more relevant for individual consumers.
If the deal closes, Verizon will own a couple of names that were once gigantic in the early days of the internet. Millions used AOL to get online while Yahoo was the top search engine of that era. The purchase of Yahoo will no doubt leave Yahoo's controversial CEO Marissa Mayer without a job. There is no need hold a bake sale for the Yahoo executive; a golden parachute will probably fatten her bank account by some obscene amount..
Posts: 17317; Member since: Jun 17, 2009
Dinosaurs buying dinosaurs.
posted on Jul 22, 2016, 3:29 PM 6
Posts: 5868; Member since: May 06, 2016
Haha, more like a patient trying to heal another patient. Buying Yahoo! is a waste of cash.
posted on Jul 22, 2016, 3:43 PM 2
Posts: 312; Member since: Aug 01, 2014
given verizon's position in the mobile market, renders the above comments moot. armchair CEO's know best, I suppose.
posted on Jul 22, 2016, 4:03 PM 0
Posts: 2216; Member since: May 04, 2015
Verizon's position in the market is under threat and this purchase proves it. They need to restructure their revenue stream because competition in mobile is getting tough. They certainly haven't helped themselves by sticking with cdma and locking down their network. Buying a ball and chain like yahoo proves their heads are still stuck up their arses. Both At&t and T-Mobile have announced free data and voice roaming packages (actually At&t is $50) for the Rio Olympics. Verizon can't simply because of their cdma network than hardly anyone uses anymore.
posted on Jul 23, 2016, 4:16 AM 0
Posts: 2314; Member since: Apr 12, 2012
Have a yahoo email which I don't really use anymore. Just for junk mail now.
posted on Jul 22, 2016, 4:04 PM 2
Posts: 95; Member since: Nov 25, 2015
If you think Verizon phones are bloated now, just wait until they also come with Yahoo Mail, Yahoo Messenger, Yahoo Weather, Yahoo News, Yahoo News Digest, Yahoo Sports, Yahoo Search, Yahoo Finance, Yahoo Video Guide and Flickr.
posted on Jul 22, 2016, 4:14 PM 18
I'm from the UK and the thought of that much carrier bloat confuses me, we have network locked phones and maybe 2 or 3 carrier apps like amazon kindle or something.... I saw what Verizon pimps out the moto Z series with and it's shocking.
posted on Jul 22, 2016, 6:44 PM 0
Can't believe this!! Have worked with Verizon and I was believing Verizon BODs and MDs have some sense, But this deal Proves that they have lost it! Lol
posted on Jul 23, 2016, 8:34 AM 0
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