Nexus 7 vs iPad mini 2 vs Kindle Fire HDX 7 display comparison puts Apple's tablet last

Three of the current small tablet leaders - the Amazon Kindle Fire HDX 7Apple iPad mini with Retina Display, and Google's new Nexus 7, have been pitted against each other for a display quality competition by Dr Raymond Soneira from Displaymate.

The conclusions pretty much jibe with what Anandtech observed in its own tests of the iPad mini 2 with Retina Display. The new iPad mini has the highest pixel density of the three, despite the inch larger screen diagonal, thanks to the breathtaking 2048 x 1536 pixels of resolution.

In terms of color accuracy, though, it represents the smallest color gamut range of the three, and also has the highest mirror reflection ratio, which means it will be the worse to use under direct light. The average reflection on all three slates was pretty good, though, making them fairly suitable for outdoor usage. The Retina Display iPad mini showed lowest peak brightness, though, and comparatively weak contrast rating at high ambient light levels.

The iPad mini 2 with Retina Display is rumored to ship with a variety of panels, made by LG, Samsung and Sharp, since Sharp's IGZO tech can't churn out enough yield, so the results might vary in the next batch of iPad minis that arrives from the assembler. Here's the rather lengthy, but telling conclusion after the professional display quality measurement equipment has spoken:

source: DisplayMate



1. Kishin

Posts: 706; Member since: May 30, 2013

The Nexus 7 beats both but When I hear the word tablet iPad and M$ surface is all that comes to mind

3. ArtSim98

Posts: 3535; Member since: Dec 21, 2012

Then your mind is quite small.

2. jove39

Posts: 2147; Member since: Oct 18, 2011

Nexus 7 is very well built device...good job Asus and Google.

4. PapaSmurf

Posts: 10457; Member since: May 14, 2012

You forgot Amazon.

6. robocopvn

Posts: 504; Member since: Mar 10, 2010

you forget the touchscreen bug, I'm mad with it

7. DaHarder

Posts: 177; Member since: Oct 10, 2009

The Nexus 7 is quite easily the best small-from-factor tablet currently available with it's combination of display quality, performance, ecosystem, durability, Google Service integration, and value for the money being unmatched by ANY tablet - PERIOD. It really is quite appalling that Apple chose to price the iPad Mini 2 so ridiculously high as it's just too ergonomically flawed (far too wide for a smaller tablet), lacks built-in GPS on WiFi models, dents/scratches far too easily due to its rather soft aluminum outer shell, uses a 4:3 display ratio that's completely unsuitable for video/movie viewing, cost some US 100.00 just to go from 16gb to 32gb, cost US 129.00 just to add LTE connectivity, and utilizes a display proven inferior to other small-form tablets save being 1 (ONE) ppi better in density. Nexus 7 32gb/LTE = US 349.00 vs iPad Mini 2 32gb+LTE = US 628.00 = WTH? I'll definitely be skipping this generation of iPad Mini... and hopefully Apple will see fit to price the thing much more realistically next time around. (though I certainly won't be holding my breath on that)

12. ardent1

Posts: 2000; Member since: Apr 16, 2011

Except it has poor battery life. Expect 6.5 hours under continuous and heavy usage with your Nexus 7. Not only does Apple offer a display that is about 30% larger than the N7, the mini has about 10 hours of run time. Remember, you can't enjoy your tablet if it runs out of juice.

15. Izoe

Posts: 149; Member since: Sep 02, 2010

and do you own a nexus 7?

16. kabhijeet.16

Posts: 892; Member since: Dec 05, 2012

Nexus 5 has poor battery life..It last 1 day with moderate-heavy usage. Nexus 7 has amazing battery life.. It last 2.5 days with moderate-heavy usage. Dont juz blabber anything...

5. Pancholo

Posts: 380; Member since: Feb 27, 2012

Credit where credit is due. Sadly, not everybody will swallow their pride and like that last sentence: "...Apple chose to continue gambling on IGZO, which has resulted in both production shortages and inferior products."

8. naveenstuns

Posts: 184; Member since: Feb 19, 2012

where's lumia 2520???

9. Chris_Bakke

Posts: 247; Member since: Jan 23, 2013

Not really in the same category of tablet, these are samller 7-7.9, the 2520 is a 10 incher.

10. Rikkirik

Posts: 7; Member since: Nov 07, 2011

I got the chance to play with the Nexus 7 at a Dixon's store in the Netherlands, compared to a Samsung tablet. The Nexus tablet was really lagging and jittery. I am sorry to say, but it was crap. The Samsung worked smoothly.

18. Trex95

Posts: 2383; Member since: Mar 03, 2013

It seems that you played with the previous Nexus 7 not with the latest Nexus 7 2013! no doubt it's the best Android tablets around and i'm saying that even though i'm not a fan of Android tablets. I own the Nexus 7 2013 and it's a great tablet specially after KitKat 4.4 update that improved the graphics and games performance a lot, you mentioned that Samsung tablet worked smoothly! since when even galaxy 10.1 with all that massive hardware that can beat every single tablet in the market including IPad Air still lagging and jittery with 3GB RAM Lol.

11. darkkjedii

Posts: 31324; Member since: Feb 05, 2011

All these tabs are great, but I'll stick with my 64 gig retina mini. It works just fine.

13. oNEWorld

Posts: 140; Member since: Aug 01, 2013

where's the lg gpad?

14. Taters

Posts: 6474; Member since: Jan 28, 2013

I was playing with an ipad mini with retina today and to my surprise it actually was pretty washed out.

17. jarnts

Posts: 13; Member since: Oct 26, 2013

All three are good tablets; the price conscious buyers will always look toward Amazon or Nexus; which yield great products for a cheap price. Apple products will always be a premium and they will always market the name instead of the specs (retina vs PPI). I am glad a site dove into other factors other than just PPI and resolution. What is, however, inexcusable is the price increases to add LTE and/or more storage. In the 3-4 years tablets have been out, Apple has not increased the storage and continues a massive premium increase for it. They are not the only ones, but I am glad Amazon/Google has much cheaper storage increase prices. Other manufacturers had better follow suit as well; it is highway robbery for the consumer who doesnt know and then tries to load a few movies on the iPad just to run out of space. For full disclosure; I own a nexus 7 and nexus 5, so of course I like the article, however I will give credit to apple for creating a product people are willing to overpay for. However the storage cost increases are evil.

19. keekimaru

Posts: 1; Member since: Nov 28, 2013

Compares iPad mini, Kindle Fire And Nexus 7 The iPad Mini 2 The iPad Mini 2 is a substantial upgrade over the original iPad Mini. Apple's new tablet is powered by a 64-bit A7 dual-core chip that rivals the processing power of the best mobile quad-core CPUs on the market. The iPad Mini 2 also gains a 2048x1536 resolution display The Amazon Kindle Fire HDX Amazon ignited the 7-inch tablet war with the original Kindle Fire, and the Kindle Fire HDX certainly takes it up a notch. Amazon's newest tablet is powered by a 2.2 Ghz Snapdragon 800 quad-core processor with 2 GB of RAM for apps, which gives it plenty of power to run any Android app and enough elbow room to comfortably multitask. The Google Nexus 7 (2013) Google's 2013 version of the Nexus 7 is a technological match for the Kindle Fire HDX. The newest Nexus 7 is powered by a 1.51 Ghz quad-core Snapdragon S4 Pro with 2 GB of RAM. And like the Kindle Fire HDX, it has a 1900x1200 resolution display. But don't let the numbers fool you, while the Kindle Fire HDX has a 2.2 Ghz quad-core processor compared to the Nexus 7's 1.51 Ghz, both tablets are very competitive in terms of processing power. Read More Go To website Kindleon . com

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.