New AT&T ad shows how the Lumia 900 is “beautifully different”

posted by Charlene S.

Apr 07, 2012, 10:20 PM

New AT&T ad shows how the Lumia 900 is “beautifully different”

While the “Smartphone Beta Test” spots are hilarious, they may not be appropriate for all venues, especially considering that AT&T sells those “beta” phones. AT&T has released another Lumia 900 commercial that shows how the handset is “beautifully different” with a little less stick poking at competitors.

The ad humorously portrays a guy attempting to impress a woman with his new Lumia 900. It shows the curved, sleek design of the handset then talks about some Windows Phone specific features such as Live Tiles and People Hub.

Overall it’s a nice way to show off the phone and get a chuckle from the audience, all while not alienating the rest of AT&T's portfolio.

source: WPCentral

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Display 4.3 inches
800 x 480 pixels

Camera 8 MP (Single camera)
1.3 MP front

Hardware Qualcomm Snapdragon S2 APQ8055, 0.5GB RAM

Storage 16GB,

Battery 1830 mAh

OS Windows Phone 7.8

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27 Comments

23. Jyakotu

Posts: 868; Member since: Dec 12, 2008

I actually like this commercial. It's very AT&T, but it does what a lot of other Windows Phone commercials don't do: it shows off the main features, the Live Tiles and People Hub. The Nokia Lumia 900 looks like it'll do big numbers for AT&T, Microsoft, and Nokia. I want this phone to succeed. :)

posted on Apr 08, 2012, 12:43 PM 0

21. REYNER

Posts: 187; Member since: Feb 10, 2012

funny commercial i think i'll do the same if that happens to me i think it'll also work in lumia 800 haha but im really considering this phone as my next upgrade.. :)

posted on Apr 08, 2012, 11:00 AM 0

19. TROLL.ISAHA

Posts: 535; Member since: Mar 28, 2012

Funny how simply sale's are showing people don't like Windows Phone, Other-wise it would be selling with-out needing this lie......

posted on Apr 08, 2012, 8:53 AM 3

22. andro.

Posts: 1999; Member since: Sep 16, 2011

Agreed,nokias advertising is good and they are putting in a great effort but unfortunately people simply dont want the phones or like the windows ui and low sales reflect that,windows 7 sales Will always be like this despite their efforts. Nokia unfortunately has put all their cash on the slowest horse at the races

posted on Apr 08, 2012, 11:04 AM 2

18. bbblader

Posts: 590; Member since: Oct 24, 2011

the lumia is great and all but in the last days there is just too much ''GO L900!'' it is starting to bother me alot

posted on Apr 08, 2012, 8:03 AM 1

16. phonton

Posts: 65; Member since: Dec 27, 2011

Nokia FTW! nice to have some competitiion in the market instead of dominance by one or two.. :D

posted on Apr 08, 2012, 1:24 AM 4

14. TROLL.ISAHA

Posts: 535; Member since: Mar 28, 2012

YEAP......

posted on Apr 08, 2012, 12:00 AM 0

12. frydaexiii

Posts: 1476; Member since: Dec 01, 2011

Looks like Nokia/Microsoft/AT&T is going to advertise Apple style: "You're going to be cool if you use this phone."

posted on Apr 07, 2012, 11:50 PM 5

15. Lucas777

Posts: 2137; Member since: Jan 06, 2011

since when is that apple style? i agree apple is successful at it, but everybody wants their product to be the cool ones...

posted on Apr 08, 2012, 12:48 AM 9

20. frydaexiii

Posts: 1476; Member since: Dec 01, 2011

I'm not saying it's not successful or its wrong, I'm just saying Nokia is advertising it as a status symbol instead of showing ads of what the phone is actually capable of, which in this case out of the 5 ads on the site + this AT&T one, only 1 promotes the live tiles. At least with Samsung's The Next Big Thing ads, it shows what the SGS2 is capable of on top of mocking Apple's products weak points.

posted on Apr 08, 2012, 9:38 AM 1

24. Lucas777

Posts: 2137; Member since: Jan 06, 2011

im pretty sure nokia ads mock apple and other android phones and show lots of highlights... and u said "apple style" so i was just talking about that

posted on Apr 08, 2012, 3:09 PM 0

25. frydaexiii

Posts: 1476; Member since: Dec 01, 2011

Dude, did you even watch the ads on the site? 1) Everything was a beta test, Lumia is "Beautifully Different", No mention of Lumia Features. 2) Dumb B**** was unaware of friend's relationship status, Live Tiles mentioned. 3) Death Grip, Criticized the iPhone, No mention of Lumia Features. 4) Outside, Criticized iPhone, No mention of Lumia Features. 5) Fragile, Criticized iPhone, No mention of Lumia Features. 6) AT&T Ad, Shows off the phone and OS design, plays a video to show he has a social life. Promotes the Lumia as a status symbol.

posted on Apr 08, 2012, 10:23 PM 1

26. Lucas777

Posts: 2137; Member since: Jan 06, 2011

u didnt watch the ad of the Indian people with windows phones then?

posted on Apr 08, 2012, 11:35 PM 0

27. frydaexiii

Posts: 1476; Member since: Dec 01, 2011

I'm talking about the Lumia 900 ads dammit, who cares about the old ones since they were "beta phones" anyway?

posted on Apr 09, 2012, 2:45 AM 0

17. stipe

Posts: 33; Member since: Apr 05, 2012

Apple advertise Iphone . Nokia advertise People who use Their phone :)> connecting people

posted on Apr 08, 2012, 3:45 AM 11

9. vvelez5

Posts: 623; Member since: Jan 29, 2011

People really hate on this phone. Of course it isn't for everyone but some people will definitely like it. I'm done myself with the Android game for now. Kind of over having an obsolete handset 6 months after I purchase it. Fragmentation is definitely an issue for me and I am glad that I don't have to deal with it for a while.