Munster: Apple's iPhone 7 will lack notable tech advancements but will still sell pretty well

Munster: Apple's iPhone 7 will lack notable tech advancements but will still sell pretty well
According to a new report from Investment firm Piper Jaffray, about 67.5% of iPhone users in the US own a phone from the iPhone 6 series or older. In other words, two-thirds of iPhone users in the US rock a phone that's at least two years old.

Before discussing the details and the implication of this new report, it's worth pointing out that its sample size is one of only 400 US iPhone users. That's not enough to accurately predict the structure of the entire iPhone user base in the US, but the analysts believe that the findings can serve to highlight a trend in the bigger picture.

In this sample, the most popular series was the iPhone 6 (25% of devices), followed closely by the iPhone 6s series (21% of devices). 31.5% of those who've completed the survey rock the iPhone 5s or an older model.

Interestingly, just 15% of respondents said that they plan to upgrade to the iPhone 7 series this fall. 56.3% of respondents declared that they will not be upgrading to the iPhone 7. About a third of respondents are undecided.

The analysts believe that more and more iPhone users will be tempted to upgrade to the iPhone 7 later this summer as the rumor mill ignites interest. According to Gene Munster:


Gene Munster estimates that the iPhone 7 will sell just about as well as the iPhone 6 series, and this despite the fact that the handset is expected to lack any notable technological advancements. If this turns out to be the case, then the upcoming iPhone 7 series could outsell the iPhone 6s cycle by 12%.

It remains to be seen, however, if the iPhone 7 will be able to outperform the iPhone 6s series. While there is data to confirm that a large fraction of iPhone users rock a model that's at least two years old, recent reports on the global state of the smartphone market show that the usual 2-year upgrade cycle is about to get extended by at least one year due to increased saturation.

According to the latest rumors, the upcoming Apple iPhone 7 will launch in September with improvements such as a thinner (but not re-imagined) design and a faster chipset. Much has been said regarding the fact that the iPhone 7 might ditch the 3.5mm headphone jack in favor of Lightning-equipped headphones, and a series of new leaks seemingly confirms this change. 

Most of the notable improvements are said to be equipped on the larger 5.5-inch iPhone 7 Plus, a phone that's said to come with a dual-lens camera as well as a magnetic Smart Connector for charging purposes.

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69 Comments

1. nctx77

Posts: 2540; Member since: Sep 03, 2013

I fit in that category. I will be upgrading to a 1 year contract or paying outright. The 6 plus is getting long in the tooth! Best believe the iPhone 8 will be in my pockets next year!

54. zeeBomb

Posts: 2318; Member since: Aug 14, 2014

Let me guess...A10, possible waterproofing and NFC, very similar size and removal of 3.5 inch jack. Anandtech and apple taught me its always better to upgrade to the S iteration.

62. Zylam

Posts: 1813; Member since: Oct 20, 2010

IPhones already have NFC.

65. idroidsht

Posts: 43; Member since: Nov 11, 2014

hemorrhoids aka tech progidies know nothing about iPhones!!!!

2. SYSTEM_LORD

Posts: 1168; Member since: Oct 05, 2015

It won't be that way forever, Apple's success by offering little innovation for top dollar will be disrupted one way or another, sooner or later.

4. kiko007

Posts: 7493; Member since: Feb 17, 2016

People have been saying that about Apple for years and they still make more money than all the Android OEMs combined.

34. SYSTEM_LORD

Posts: 1168; Member since: Oct 05, 2015

Haha, that's no real length of time. Apple will not rule profits forever, you know. At the cost of iPhones, who can continually upgrade over and over and over? Eventually, it'll slow down.

64. Zylam

Posts: 1813; Member since: Oct 20, 2010

Yea and Samsung phones costs half as much as iPhones? They are the same price. Let me guess your reply, Samsung/Android give you better value for money? Well a concept that is beyond the comprehension of Android users is that value for money is subjective to the person, many people are fully satisfied with what an iPhone gives them for their money. But of course you know what's better for them right.

16. nctx77

Posts: 2540; Member since: Sep 03, 2013

And I'm sure you will be selling your S7 edge and grabbing a Note 7........

49. ezfidel

Posts: 61; Member since: Dec 25, 2012

Their is too many clueless people out there for apple sales to slow down.

3. kiko007

Posts: 7493; Member since: Feb 17, 2016

Well this takes the "No s**t!" Award of the year. Contrary to the belief of nerds everywhere, most people don't know or care what processor their phone uses, or what resolution screen it has. They just want a phone that does "Snapchatting" well. And since iOS has the better apps (I.e. like Snapchat) that tends to be the go to.

9. Ordinary

Posts: 2454; Member since: Apr 23, 2015

That must be the case why iOS market share is increasing

11. ReticentHamster

Posts: 153; Member since: Jan 19, 2015

Haha, this is true. Even for people who find Apple distasteful as a company, like me, it's no secret that their fortune/popularity is not going anywhere soon. Sure, the smartphone market is mature. Sure, Apple's sales may not climb as high as they previously did. But at the end of the day, an iPhone is indeed the "go to" phone for most people, especially those who want a familiar and simple experience. (the majority) I'm more of a Samsung and HTC kind of guy, but I think it's important to be balanced and realistic when it comes to opinions on smartphone manufacturers.

61. jroc74

Posts: 6023; Member since: Dec 30, 2010

First sentence should have been the first post. Its been this way for years.

69. Leo_MC

Posts: 7207; Member since: Dec 02, 2011

Nobody, including me, was not able to give me a valid reason to upgrade the 5s; I have the 6s and force touch is not compelling (so far); that's why this year I will only upgrade 5s on insurance, if it falls down.

5. MrElectrifyer

Posts: 3960; Member since: Oct 21, 2014

Of course it would, that logo sells very well, to the extent that merely a new name gives their userbase a different reaction to the same device, as study has shown: https://youtu.be/-C0dJOrBHzY

7. kiko007

Posts: 7493; Member since: Feb 17, 2016

So basically, you're blaming people for having lives? Shocker alert everybody....SOME PEOPLE DON'T CARE ABOUT PHONE TECH!!!!! I know that must infuriate you, seeing as how this is going to lap Note sales in a matter of seconds, but you've got to understand some people have better things to do with their time than go deal hunting for products :D.

18. MrElectrifyer

Posts: 3960; Member since: Oct 21, 2014

Ignorance is what you consider as life? You really didn't need to admit it, it was already obvious. Not caring about tech doesn't mean buying blindly, stop impotently trying to equate everyone to yourself. If they really didn't care, they'd probably not even consider a new device until their current one stops working.

21. kiko007

Posts: 7493; Member since: Feb 17, 2016

There are areas in which every individual doesn't have the expertise or interest to try to be "unique". You can't expect everybody to go full "neck beard hipster" about every little aspect of their lives trying to be unique about item choices that don't matter. Besides, it's THEIR money, so why does it matter to you what THEY buy for THEMSELVES?

25. MrElectrifyer

Posts: 3960; Member since: Oct 21, 2014

"Besides, it's THEIR money, so why does it matter to you what THEY buy for THEMSELVES?" I care no more than you do, I simply agreed with the ttitle. Go get yourself separated from your cash however you want...

29. kiko007

Posts: 7493; Member since: Feb 17, 2016

If I'm satisfied with the product, how am I being taken advantage of? That's all I'm asking, because people seem to think Apple consumers are cult worshipping fools who don't make their own choices. It's very disrespectful to subject people to criticism for liking a product, especially when said product has been proven to be the safer buy. If you give me the option between a ZTE phone with the greatest specs imaginable or an iPhone 6, I'd choose the iPhone every time. Reasons: Guaranteed support for both hardware and software, more abundant accessory options, no pre-installed garbage messing with battery life, international coverage due to greater band support, etc. All people here see is "specs" not recognizing the other aspects of an electronic's viability.

33. Well-Manicured-Man

Posts: 673; Member since: Jun 16, 2015

Very well written. In case of doubt when you want a device that just works, you go for an iPhone.

42. Amroze

Posts: 597; Member since: Jul 04, 2016

Apple has finally conceded that big screens are better, as its new iPhones offer 4.7-inch and 5.5-inch displays. It has also finally conceded that a mobile operating system is better when it’s more open, as iOS 8 supports third-party keyboards and inter-app communication. It’s almost like Apple is saying that Steve Jobs was wrong while rival Android manufacturers and Google were right all along. Oh, the horror. How will Apple fanbois be able to explain this? But, even as Apple is doing all these things, that some of us have already been enjoying for too many years to count, iPhone 6 and iPhone 6 Plus are still outclassed by rival Android flagships. In fact, the new iPhones are not much different than Samsung Galaxy S3 or Galaxy Note 3, and, as you may know, neither of the two is the latest incarnation in their respective series. Ouch! Before seeing the new iPhones, I imagined that Apple would reveal something truly special this year (no, Watch isn’t it either), that would make buying an Android flagship a silly idea. Apple could have stunned us with high-resolution displays and cameras that at least rival what the Android fold can offer, designs better optimized for big screens, much better battery life, more storage in the entry-level models and, you know, other features which are to be expected out of a high-end device unveiled in 2014, like being able to see more than one app on the screen, access to internal storage for apps and, who knows, maybe even something a bit more modern than a grid of icons on every single homescreen. As it turned out, old habits die hard.

70. Leo_MC

Posts: 7207; Member since: Dec 02, 2011

I have used S3 and its internals were barely able to handle the OS after 1 month; that never happened with 4s for instance, even with iOS 9.

44. deviceguy2016

Posts: 826; Member since: Jun 16, 2016

Don't think so? No so well manicured brain

52. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

If you want an OS that has more bugs than any other, that received 9 uodates in 6 months due to problems, that has a camera that takes worse pictures than last year's model and more...if that's just working for you then that's just dumb. Because that doesn't sound like working group to me. The iPhone is simple for a dummy if that is what they want. But it doesn't just work. Considering the fact Apple sold about 200M and 25% stopped working period. That's over 20M phones. While another OEM sells 300M phones and the top failing model was at 7%, where 7% of roughly 40M is a whole lot less problems. Which means out of 300M phones, over 280M people are using a phone that is giving g them no problem at all. Or just works using your words. Based on nunbers, the iPhone is the most unreliable phone in cellphone history.

75. iushnt

Posts: 3086; Member since: Feb 06, 2013

I agree to your first 3 words. However, why do you think S7 just doesn't work?

37. MrElectrifyer

Posts: 3960; Member since: Oct 21, 2014

"If I'm satisfied with the product, how am I being taken advantage of?" Some people are satisfied with paying more for less, good for them. Their cash, their choice. I too was satisfied with jailbroken iPhones for over half a decade, just never was satisfied with official price given its officially miniscule flexibility and compatibility compared to the competition. From inability to do what dumb phones were capable of up till today, to the excessive restrictions apple puts in place to stop you from making the device do as you want (including the planned obsolescence updates they got sued for, http://www.dereferer.org/?http%3A%2F%2Fbit%2Ely%2F1VpBxSa ), then finally to the specs you think tech enthusiats only see. So, my solution; get them at reasonable pricing (eg. 32GB Factory Unlocked iPhone 4 for $290 during time of 4s). "Reasons: Guaranteed support for both hardware and software, more abundant accessory options, no pre-installed garbage messing with battery life, international coverage due to greater band support, etc." The Nexus line checks all of the above boxes and isn't overpriced. But hey, it's you and your cash. Specs definitely isn't everything, I simply want to get the most use out of my tools without any roadblocks and pointless restrictions.

31. 87186

Posts: 312; Member since: Aug 01, 2014

"You can't expect everybody to go full "neck beard hipster" ... this, my friend, was hysterical! hahaha

32. kiko007

Posts: 7493; Member since: Feb 17, 2016

Thank you :D.

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