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Motorola today released two new video ads that feature Apple's iPhone 8 Plus, alongside the Moto Z2 smartphone and some Moto Mods. In these ads - embedded below - Motorola touts the superiority of its Z2, as "your phone" (including the iPhone 8) can't "get loud" and can't turn into a projector. Of course, the Moto Z2 can't do that by itself, either, as it does it with the help of Moto Mods - including the recently released Moto Mod Speaker with Amazon Alexa, and the Moto Insta-share Projector.
Furthermore, Motorola doesn't appear to be impressed with iPhone 8 Plus' Portrait Mode, as long as the handset can't "go beyond and transform into a real 360 camera." The Moto Z2 can do that transformation thanks to a 360 Camera Mod. Then again, the Moto Z2 doesn't feature a portrait mode (and 360-degree images aren't exactly the same thing), so we don't quite see the point Motorola is trying to make here.
Unless promotions and deals are involved, Motorola's Moto Mods aren't free. Normally, the Alexa Mod costs $149, while the Insta-share Projector and the 360 Camera Mod are priced at $299 each. Thus, a Moto smartphone can indeed offer extra functionality, but, usually, this comes at a price that some customers may not be willing to pay. On the plus side, Moto Mods are compatible with all Moto Z phones, including the Z2 Force, and the more affordable Z2 Play.
New Motorola ads... featuring the iPhone 8 Plus
source: Motorola US (YouTube)
