Miss Moneypenny picks up James Bond's new Sony Xperia Z5 in latest cross-promotion ad

Miss Moneypenny picks up James Bond's new Sony Xperia Z5 in latest cross-promotion ad
Back in July, Sony released a couple of "Made for Bond" teasers that promoted the upcoming 007 film "Spectre" and the Sony Xperia Z5. With Sony's Columbia Pictures studio distributing the movie (which hits U.S. theaters on November 6th), the electronics and entertainment giant decided to do some more cross-promotion of the handset and the film.

In a movie-quality ad that was filmed using Sony’s F65 professional 4K cinema camera, and directed by Danny Kleinman, we see Bond associate Miss Moneypenny using Sony's new Sony's RX100 IV to keep an eye on the bad guys as she handles a very important task. What kind of mission could she be on that would put her life in danger? She's delivering James Bond's new Sony Xperia Z5 to the British spy.

The ad will run on U.K. television from October 1st through November 8th. This is not the first time that Sony has called on 007 to promote its handsets. Back in 2008, the Sony Ericsson C902 was featured in Quantum of Solace. Four years later, the Sony Xperia T Bond Phone was released with pre-loaded content related to the Ian Fleming creation.

The Sony Xperia Z5, Sony Xperia Z5 Compact and Sony Xperia Z5 Premium will all be released next month. While you're waiting, grab some popcorn, turn off the lights and click on the video below.

Thanks for the tip!

source: Sony via XperiaBlog



1. dil2abu

Posts: 315; Member since: Nov 09, 2011

More promotion needed to help the sales Sony.. This is good one..

15. Jango

Posts: 376; Member since: Oct 24, 2014

I know right? Finally, a worthy promotion for what may be 2015's best flagship phone.

2. scramasax

Posts: 45; Member since: Mar 07, 2015

Good add... Much better than Samsung !....

20. Aiden

Posts: 6; Member since: Sep 14, 2015

Of course, a good add for a total failure

25. pyradark

Posts: 895; Member since: Jun 10, 2012

LikE sammy for the 2nd year in a row???

32. Aiden

Posts: 6; Member since: Sep 14, 2015

Yes. But the difference between sony and Samsung is.... Samsung sold more smartphone in his 2nd year of FAILURE.

33. Genza

Posts: 576; Member since: Mar 12, 2014

Maybe because Sony released less phone than Samsung :)

40. srgonu

Posts: 558; Member since: Feb 13, 2012

OK both are android. Fight does no good.

3. tech2

Posts: 3487; Member since: Oct 26, 2012

LOL, Daniel Craig rejected $5 mil when Sony offered him to use their phone in the upcoming Bond movie, Spectre :D http://goo.gl/iDqYQ7

4. XperiaFanZone

Posts: 2279; Member since: Sep 21, 2012

Do you think he'll use a Samsung smartphone? They offered him more $$$

5. tech2

Posts: 3487; Member since: Oct 26, 2012

Well if you'd bothered to read the article it's clearly mentioned it wasn't about the money. They simply told Sony, on their face, that their phones aren't the 'best' and Mr. Bond never settles for less. So offering more $$$ has gotta do nothing here. PS. Columbia Pictures, which is the production company of Spectre, is a Sony company. Still Mr. Bond ditched him straight off :D

6. kobainez

Posts: 454; Member since: Apr 13, 2012

Old news

11. kabiluddin

Posts: 278; Member since: Feb 28, 2015

Samsung willing to paid $50 million whereas Sony is willing to $18 million. So yeah, its crystal clear that to the actor and director which phone is subjectively and objectively better. Give them more money their Subjective and Objective evaluation will simply change. I guess Sony mobile paid them more money thats why we are seeing Xperia device rather than Samsung device in the Bond movie. And since Bond only use the BEST, I guess Xperia Z5 phone is the best phone of 2015.

7. XperiaFanZone

Posts: 2279; Member since: Sep 21, 2012

It's still relevant to your comment. But at least Sony doesn't tell anyone to hide the rival's logo while their brand name are shown.

8. tech2

Posts: 3487; Member since: Oct 26, 2012

Nope it isn't relevant. It was a lame attempt by you sling some mud on Samsung to make Sony look 'cooler' but you, sir, failed. I don't need to say anything else. Have a nice day.

9. XperiaFanZone

Posts: 2279; Member since: Sep 21, 2012

It is relevant, the article clearly states Samsung's offer and I was asking you a question about just that..Which you refused to answer.

12. sgodsell

Posts: 7456; Member since: Mar 16, 2013

Right now the Z5 has the best and only ultrasonic finger print scanner on the side of the phone where the power button sits. Its the only scanner that allows your fingers to be dirty or wet and still work. The Z5 is the only device with a 4k display. The Z5 has a 23 MP camera. If anything the Z5 is top of the line, period.

21. Aiden

Posts: 6; Member since: Sep 14, 2015

Read the news bro Z5 is not completely 4k screened smartphone. Btw 12 MP camera in iphone 6s will totally Beat the hell out of the Z5.

23. Genza

Posts: 576; Member since: Mar 12, 2014

Lol... dude the screen is true 4K display Sony only keep the interface and most of the content rendered at 1080p most of the time to make sure Z5 Premium has 2 days battery life and Z5 premium display only switching to 4K when the displayed content requires it. For me that is a smart idea because other than for VR the 4K display on Z5 Premium is pretty much useless. And if you need proof you can check in here.http://m.gsmarena.com/sony_xperia_z5_premium_4k_display_under_our_microscope-news-13887.php And about the camera i can't say anything yet about iPhone 6s or Z5 family. But as far as i know the 1.5 micron & OIS in iPhone 6+ is not good enough to beat Z3+ in extreme low light and Sony digital SteadyShot. Yeah i know in pixel level detail, dynamic range iPhone 6+ is better. But remember the new Z5 comes with new sensor, new 6 elements lens (the previous Z series only has 5 elements) and the fastest AF. With 23MP at 4:3 ratio and 20MP at16:9 ratio i can downscale the picture to get sharper & less noise images. But lets wait until both phones available so we can see wich one better.

39. serge327

Posts: 79; Member since: Aug 27, 2012

yeah, it give real hardware of 4K resolution. The screen look good with 1080p content, at least better than 1080p showing in the 2K :p

38. kent-gaga

Posts: 609; Member since: Apr 10, 2012

and he's now settled to use the Xperia Z5 as his Bond Phone so that does make it the "best", right?

10. TyrionLannister unregistered

LOL no. He will use an iPhone, like every celebrity.

28. mixedfish

Posts: 1561; Member since: Nov 17, 2013

The more celebrities use iPhones the more people can hack them for nude photos.

19. Aiden

Posts: 6; Member since: Sep 14, 2015

Dude,if the world ends,if sky comes to ground sony will never became a better Samsung or iphone or even huawei

34. Genza

Posts: 576; Member since: Mar 12, 2014

Lol... i think you just another die hard samsung fanboy, i still remember when Nokia fanboys said that no one can be better than Nokia. And in case you didn't know in 2011 Samsung has more market share than Sony ( Samsung 25% vs Sony 10%). But today Sony not only has more market share but also produce the most advanced image sensor in the world both for smartphone & dedicated camera. So don't ever think Sony can't be better than Samsung, just remember even Nuclear bomb is not enough to stop the Japanese from becoming one of the most advanced nation in the world.

35. Genza

Posts: 576; Member since: Mar 12, 2014

36. Genza

Posts: 576; Member since: Mar 12, 2014

43. dancheung77

Posts: 202; Member since: Jan 28, 2015

Man, so true dude! I remember the good ol days of nokia vs sony erisson...good times! I love seeing sony always try something different and produce quality phones, not like those apple wanna be's, I mean samsung :)

42. dancheung77

Posts: 202; Member since: Jan 28, 2015

I dont understand the logic behind this...and who got the bigger pair of balls here? The picture company that funds the movie which is sony? or the director and actor hire by the picture company? I dont think daniel craig gives a flying F what phone he use, its just a movie for christ sake! Besides its always sonys phone since they took over columbia picture

13. Itanium

Posts: 11; Member since: Sep 08, 2015

Billboards Sony billboards......

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