Microsoft pulls "fly on the wall" iPhone parody ads

Microsoft pulls
Microsoft has had trouble recently with its ads. Occasionally, the crew from Redmond will come up with an interesting commercial that resonates well; but, more often the company will create an add that is at best uninteresting and misleading, and at worst just flat out bad. It seems that many believe Microsoft's latest attempt at parody with its "fly on the wall at Cupertino" ads have fallen into the second category.

As you can see, the idea is that there are two people pitching ideas to Tim Cook and Jony Ive for what to do with the next iPhone. We would agree that the production value of the spot is a bit low - the acting isn't the best, the writing isn't as crisp as it could be - but, the idea itself is an interesting one, and its an idea that could have made for a solid parody video with good laughs. Unfortunately, that's not what Microsoft has created here, and really Microsoft's biggest mistake is in making an ad that wanted to be funny, but wasn't. Frankly, it seems like this is a video that would have been safely ignored had it been from a random YouTube creator; but from Microsoft, it takes on a very different tone. 

Microsoft seems to agree with the reaction. Not only has Microsoft pulled the ad, but a spokesman has admitted the campaign "was intended to be a lighthearted poke at our friends from Cupertino, but it was off the mark". Amazingly in the age of the Internet, the original ads have disappeared, but a compilation of the ads is still available.


source: VaultFeed, CNET via The Verge

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19 Comments

1. zuckerboy

Posts: 898; Member since: Dec 22, 2011

oh microsoft is very pathetic

8. MartyK

Posts: 1043; Member since: Apr 11, 2012

You said it the best..they Are Very Pathetic.... And I never own nor do I want a Iphone, but this is so childish and Pathetic, and on top of that, not even funny!! The Only way MS will beat IOS or Android, is if these companies would allow MS to insert a terrible CEO like Nokia did..SMH.

15. vincelongman

Posts: 5723; Member since: Feb 10, 2013

Agreed, this ad wasn't even funny, IMO

18. Dingy_cellar_dweller

Posts: 339; Member since: Mar 16, 2013

This is one of the saddest ad's I've seen and what makes it worst is that there is a high chance that, some of those concept where discussed in the board room.

2. willard12 unregistered

Who exactly is the Microsoft spokesman/representative that officially commented on pulling this official ad?

3. androiphone20

Posts: 1654; Member since: Jul 10, 2013

Surprise surprise, Microsoft does it again

4. alexfiran

Posts: 40; Member since: Jun 13, 2013

but you have to admit that "beautifully unapologetically plastic" is awesome :)))))))

5. bucky

Posts: 3790; Member since: Sep 30, 2009

They should spend more time on showing off their own products rather then seemingly advertise for google and apple

6. PapaSmurf

Posts: 10457; Member since: May 14, 2012

I could have sworn someone said it wasn't from Microsoft and it was just a video floating around YouTube...

7. snowgator

Posts: 3621; Member since: Jan 19, 2011

Okay, come on.... Really, oh so easily offended everyone? Like Apple's sales/feelings are at risk here?? Yes, I am a MS products fan, but funny is funny. This was a good SNL skit. I brought up the "I am a mac, I am a PC" commercials recently, and still laughed at those. This was no worse. All Apple did was poke fun at MS product launches.

9. PhoneArenaUser

Posts: 5498; Member since: Aug 05, 2011

So true ad. :)

10. palmguy

Posts: 983; Member since: Mar 22, 2011

It was funny. Move along.

11. 1113douglas

Posts: 200; Member since: Jul 04, 2013

apple needs help!

12. jamesish

Posts: 13; Member since: Sep 15, 2013

What they said was spot on though.

13. THE.DARK.KNIGHT

Posts: 269; Member since: Sep 09, 2013

Microsoft sucks! The iPhones business bigger than Microsofts entire business!

17. snowgator

Posts: 3621; Member since: Jan 19, 2011

Okay....THAT is funny..

14. Long1

Posts: 399; Member since: May 18, 2013

Here we go again. All the iMedia on the barricades to protect Apple. LOL

16. valapsp

Posts: 565; Member since: Aug 12, 2011

Isn't he Steve Jobs? From behind he looks like him and not Tim.

19. sniperdroid

Posts: 146; Member since: May 23, 2013

This was hard to watch. They should go talk to Nokia, maybe they'll learn something.

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