LightSquared CEO: "We want to be a dumb pipe company"

LightSquared CEO:
In a world where wireless providers want to tack on as many extra “services” as they can, LightSquared aspires to be different, says CEO Sanjiv Ahuja. “LightSquared is building the ultimate dumb pipe,” Ahuja said during his Open Mobile Summit 2011 keynoted address. "We want to be the dumbest wireless broadband pipe. No intelligence in our network. None. Zero."

LightSquared is currently rolling out their new LTE network, claiming they will bring LTE to 100 million U.S. customers by the end of 2012.  If they meet success, it could usher in a world of phones with no carrier-mandated bloatware, as well as a reduction in the cost of services such as text messaging and even voice calling.  The price of those services are kept artificially high by current carriers because they don’t allow them to be treated as data, allowing companies like Verizon and AT&T to pad their profit margins on these commonly used features.

The business model that LightSquared has proposed would be like that of your water or electrical utilities: they would provide the data pipelines, and just charge you for the data you use.  It would be up to handset manufacturers and software companies to create an open market of services customers could choose from.  The end result could be lowered prices, as well as the ability for consumers to choose only the services they want a la carte, rather than having to accept the milieu of bloatware services that are currently preloaded onto smartphones.

Sound good?  First LightSquared will have to overcome hurdles thrown up by the GPS industry, whose products have seen interference as LightSquared tests their LTE network.  Ahuja expressed optimism that those challenges are being addressed. "We are working closer with the FAA to ensure there are no safety issues. We are very confident we'll solve that."

source: Light Mobile Reading via BGR

FEATURED VIDEO

10 Comments

1. crankyd00d

Posts: 191; Member since: Oct 17, 2011

Of course they would say that, since they don't yet have a single one customer for their dumb pipe business the offers are amazing, just wait 'till they get a bunch of customers and their network is on its knees for them to get greedy really fast

2. jdrevolution

Posts: 87; Member since: Oct 07, 2011

They may just want to keep it simple versus getting tied up in a lot of different things and getting confused. K.I.S.S.: Keep it simple, stupid! :D I could be wrong but we'll see.

4. evo-ninja

Posts: 31; Member since: May 23, 2011

k.i.s.s, it's not a guitar lesson

3. codymws

Posts: 237; Member since: Jun 17, 2010

Dump or dumb? The title says dumb, article says dump... #corrections

5. Gawain

Posts: 437; Member since: Apr 15, 2010

Well, if the quote is accurate, if they're dealing with the FAA, they're doomed for failure since it's the FCC that rules that roost. So, LTE on yet, another frequency which may interfere with, or perhaps may be interfered with by, GPS in the end game.

6. dave0087

Posts: 1; Member since: Nov 07, 2011

They have to work with the FAA because of the GPS systems used in aircraft. The GPS interference has been the big issue for LightSquared and is what is currently preventing them from launching their network.

7. iankellogg

Posts: 155; Member since: Jun 15, 2011

My understand of the problem is bandwidth bleed. The bands that Lightsquared want to use are very close the the lower end of GPS bands and for some reason certain GPS receivers are operating slightly out of frequency enough so to be bothered by lightsquared. Also this is unrelated to GPS but if you thing LTE has bad coverage on verizon you will be thrilled on how awful LightSquared's range will be.

10. choupino

Posts: 69; Member since: May 28, 2011

The actualual problem lies with the Aviation industry... There were specific insulators pieces that cost $0.05 to attach to their systems, that they opted not to spend the money on... Look up the spectrum that Lightsquared already had.

8. Univice

Posts: 39; Member since: Jun 15, 2010

Yes! Yes! Yes! This is what I've been prompting the carriers to do at every opportunity. But of course they want to keep billing me for bundled services I don't use. It's all data.

9. nickjjay

Posts: 79; Member since: Oct 10, 2011

I'm a huge fan of no bloatware

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.