Infographic: 75% of customers think the iPad Pro is redundant, but the iPad 2 is the most traded-in iPad of 2015

Infographic: 75% of customers think the iPad Pro is redundant, but the iPad 2 is the most traded-in iPad of 2015
The iPad Pro is upon us, in all the glory an oversized iPad could muster. We had the good fortune of reviewing it already, and those with the need for Apple's most superior iPad to date and the thick pockets needed to acquire it are able to purchase it. But how many types like that do actually exist out there? That's a good question to throw Apple's way, because the iPad Pro is, for all intents and purposes, a niche product.

In this line of thought, our good friends at CompareMyMobile took upon themselves to shed some light on that question and iPad trade-in matters with the awesome infographic below. And what do you know, according to their survey, it turns out that over 3/4 of the people participating don't really see the need for an iPad Pro.

Chiefly, the iPad Pro has been tipped to attract business customers – yet of those surveyed, 57.7% said they would use it at home, compared to just 1.9% who would use it in the office for business. Huh? Something doesn't really check out here, does it?

Still not sure what to make out of all of this? Ashley Turner, co-founder and director at CompareMyMobile, thinks that the iPad Pro could appeal to PC users and iPad lovers looking to upgrade, but it will be most interesting to see how many consumers will really warm up to the device. "With Christmas on the horizon, it is prime time to see if it becomes a gadget must-have or not." - he reckons. Makes a whole lot of sense!

Meanwhile, data shows that the iPad 2 is the most traded in iPad model of 2015, holding a whopping 30.5% of iPad trade-ins. Meanwhile, the iPad first generation has plunged in value by 50% this year. The iPad Mini took the next biggest tumble, falling 38.5% since the beginning of the year, while the iPad Air 2 fell 32.8%.

The infographic is available for your viewing pleasure below, courtesy of CompareMyMobile.


source: CompareMyMobile

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27 Comments

1. XperiaFanZone

Posts: 2277; Member since: Sep 21, 2012

So when the tablet shipments go further down, Apple will use the "it's a niche product" excuse for the iPad pro. Really sad, people wanted the next gen Air.

2. Finalflash

Posts: 4063; Member since: Jul 23, 2013

They can use whatever excuse they want but investors (those that really matter to Cook and Co.) will see it for what it is, a failed attempt at rejuvenating a segment Apple made but could not properly develop. They likely will not top last year sales numbers for any of their hardware again.

25. mixedfish

Posts: 1555; Member since: Nov 17, 2013

Stocks weren't that affected, in fact the opposite happened and went up. That's why Apple is the single most speculative stock on NASDAQ, it doesn't matter what happens people will continue to compensate it with higher expectations of iPhone sales.

3. Arch_Fiend

Posts: 3951; Member since: Oct 03, 2015

I Might Have Actually Purchased A Next Gen Air. But The Pro Is Just Lame.

20. Taters

Posts: 6474; Member since: Jan 28, 2013

It doesn't make sense for them to release a next gen air along with the pro. The air 2 is probably already eating into ipad pro sales. The Air 3 would completely canabalize all ipad pro sales, unless it ran a plain A9 and the A9x was reserved for the pro. And if they did that, the A8X and A9 are pretty much the same s**t. So yeah, might as well wait until the sheep are more hungry before release the Air 3.

23. Arch_Fiend

Posts: 3951; Member since: Oct 03, 2015

The Pro Shouldn't Even Exist And There Should Have Been An Air 3 Instead.

24. 47AlphaTango

Posts: 729; Member since: Sep 27, 2015

3 is bad luck.

17. marorun

Posts: 5029; Member since: Mar 30, 2015

I dont like Apple but love my ipad air 2. With new ios there is lag so yeah i was looking foward to get the new air 3 but not this big ass crap thats cost an arm. I guess i will get a Sony Z4 tab as its dont lag ( my friend has it )

4. Martineverest

Posts: 521; Member since: Oct 27, 2015

Bad day for iPad PROfit

5. Martineverest

Posts: 521; Member since: Oct 27, 2015

Microsoft is gradually catching up with Google and Apple in enterprise sector

6. RebelwithoutaClue unregistered

When it comes to mobile devices, true. For the rest.. they pretty much own the enterprise sector

9. neela_akaash

Posts: 1239; Member since: Aug 05, 2014

actually Microsoft rules the enterprise sector..

16. xondk

Posts: 1904; Member since: Mar 25, 2014

Yeah, I could imagine ipad pro actually boosting microsoft's sales a bit, people realizing for the price of an ipad pro they can get a fully functioning windows machine that can do everything the ipad pro can and more.

7. jove39

Posts: 2146; Member since: Oct 18, 2011

iPad Pro is indeed niche product...no actually it's portable smart TV ;)

8. antmiu2

Posts: 550; Member since: Jun 19, 2011

You're thinking it wrong! -Apple

10. scarface21173

Posts: 689; Member since: Aug 17, 2014

not a good year for apple the pro is doomed the iwatch just isn't selling and no ipad air update.

11. AlikMalix unregistered

Yet all of those items sold far more than any competitor. Yep the Apple is doomed./s

13. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Based on what fact. Number show the Apple Watch didn't even outsell FitBit. The iPad Proctor was just release, I can assure you it didn't outsell the Surface 4 or Book yet. No one is saying Apple is doomed. But without a new toy to keep people interested, like using the same phone 2 times in a row, same iPad every year just another size. Terrible pricey accessories, no real new ideas only rushing to be first with half-baked features. What exactly is Apple doing to keep it interesting? Nothing. If sales are you only metric then here is a taste of sales for you. Microsoft sold more copies of Windows Vista than all version of Mac OS and OSX combined. Dell and HP still sells more pc in one year than apple does in 2 years. Even if Samsung didn't sell more Gear watches than Apple had sold theirs, you can't argue that the Gear S isn't better and more feature packed.

15. Finalflash

Posts: 4063; Member since: Jul 23, 2013

It's not about the numbers with Apple but more so the money. It's not going to die for a while because this kinda stuff dies slowly. With IOS 8, El Capitan, iPhone 6 and iPad pro the cracks in Apple's halo started showing to their loyal fanbase. Even dark jedi here, who used to be pretty hardcore Apple has gone more centrist since those products rolled out. This is where the roll downwards begins with them bleeding high value customers, those who early adopt and advocate products instead of just following trends. They'll still make tons of money for a while but not being able to beat last year will force investors to reduce the share price, forcing numbers master Cook to make more cuts and dubious decisions, leading to more cracks and eventually a failure that will make them the MS of the 2000s.

26. bafga

Posts: 1; Member since: Nov 21, 2015

Don't worry, once Apple starts rolling out the Apple Car in 2019-20 they'll be the great and powerful company again. Toyota, Renault and Honda are doomed. Tesla, too.

14. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Oh and while Cook was talking about Microsoft Surface, they didn't do anything better. I bet if you asked those same people about the Surface, at least 50% will find it far more useful and not justbatbwork.

19. marorun

Posts: 5029; Member since: Mar 30, 2015

Alik check techie xp reply he say it all so plz get your head out of Tim Crook *** plz

12. Commentator

Posts: 3723; Member since: Aug 16, 2011

Count me as one of those 75%. That being said, I'd seriously be tempted by an iPad Air with Pencil support (as well as a price drop for aforementioned Pencil). I wish Apple had just introduced a new Air this year...

18. Bernoulli

Posts: 4360; Member since: Sep 01, 2012

This makes perfect sense, if something is redundant you'd want to get rid of it/trade it in.

21. dancheung77

Posts: 202; Member since: Jan 28, 2015

Recently picked up a 16gb and a 32gb LTE iPad Air for my mom and the wife, and planning on trade in both of their old iPad 2's. I'm pretty happy with my iPad mini 2 but maybe a LTE version next year for me:)

22. EC112987

Posts: 1215; Member since: Nov 10, 2014

I did LTE on my mini 2 and never used it anywhere but somewhere with wifi lol so this time around I picked up a mini 4 wifi only

27. oozz009

Posts: 520; Member since: Jun 22, 2015

Forget, iPad Pro, the iPad Air 2 is still the king!

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