Google to take another shot at a chat app
Now, competitor apps, such as WhatsApp, are easier to set up, accessible, and obviously pack enough features, as they have been a competitor to Facebook's Messenger for a while now. According to a survey, taken prior to Facebook's acquisition of WhatsApp, the latter's messaging service was more widely used than the most popular social network's own offering.
So, according to the report, Google will be looking to learn from the competition and will not require Gmail account sync with its new chat app. Instead – it will employ phone number verification – just like WhatsApp, Viber, and others. The app will be tested in India first – the country where Google is looking to gain momentum with its Android One program, and reach “the next 5 billion users”.
There is no denying that Google is one of the biggest players when it comes to mail, search, ads, and of course – mobile OS, but for some reason – the company just can't seem to put its finger on social. Do you think a Google chat app that doesn't require a Gmail sync has a better chance of success? Or does the problem lie deeper?
source: TheEconomicTimes via Reuters
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