In a November survey of business customers for both voice and data service, Sprint ranked the highest – surprised at all about that one? Actually, Sprint deserves the recognition because they topped the charts for overall satisfactions in voice and data according to the results recorded by the Yankee Group. In voice alone, Sprint managed to score tops among the larger companies in six of the ten categories and second in two others. Now all the reports aren’t too dandy because the survey found that “a troubling 22 percent of Sprint’s large business customers are evaluating switching to a new primary wireless voice provider.” The last thing any company wants to happen is for dissatisfied customers to jump ship and head on over to a rival competitor. One Sprint spokeswoman points out that the company sees challenges; as well as progress with its brand, customer care, network performance, and device lineup. Still, there is much work needed with the number three wireless carrier in order to halt reporting losses during their quarterly earnings reports. Keeping business customers and enticing new ones will always play an essential role in their bottom line.
source: Sprint Connections