Arrow Launcher gets renamed to Microsoft Launcher, adds Continue on PC

The custom Android launcher market may mostly be cornered by Nova Launcher, but there certainly are other options. And for a while there, one of the better ones — Arrow Launcher — has been actively converting people, thanks to its unique, data-heavy approach to home screen customization.

May it rest in peace.

Okay, not really. The app itself alive and well, but its latest update has brought a major change: its name is now Microsoft Launcher. So in a way, Arrow Launcher is truly gone, swallowed whole by its parent company and assimilated inside its peculiar Android app ecosystem.

But while it's sad to see the Arrow name go, this can also be viewed as a good omen: Microsoft Launcher is a name that gives considerably more credence to the product, and also points towards it being upgraded to a more serious project, rather than just another random Microsoft Garage app.

And apart from the name change, the update also brings a minor redesign to the app with a somewhat cleaner interface. Users can now use the "Continue on PC" feature, which lets them send a photo or link from their phone to their Windows 10 computer. Also, contacts can now be pinned right on the home screen, and users can personalize their in-app gestures.

Get Microsoft Launcher from the Play Store

via Neowin



1. trojan_horse

Posts: 5868; Member since: May 06, 2016

"Microsoft Launcher is a name that gives considerably more credence to the product," Yeah and it also helps differentiate Arrow Launcher from the bunch of other launchers out there, since it'll be more encouraging to download and try a Microsoft Launcher than some random launcher from an unnamed dev.

4. Settings

Posts: 2943; Member since: Jul 02, 2014

I like the early versions of it, much like ancient PDA style homescreen. Full of office widgets. It really looks like a professional-esque theme. Then it evolves into unoriginal homescreen+apps+app drawer combo which Nova and Pixel Launcher is best at. I lost interest since then from Arrow.

2. GreenMan

Posts: 2698; Member since: Nov 09, 2015

Given all that attention Microsoft is paying to Android, I fear the future of Microsoft is... ANDROID! They're more interested about services than an OS. Once Windows Phone exclusive Cortana is now available on both Android and iOS. Edge Browser is coming to Android & iOS later this year and now Arrow Launcher is being taken over by Microsoft. For the best, I hope... G'Day!

6. Settings

Posts: 2943; Member since: Jul 02, 2014

Cross platforming is the best way to integrate your devices services seamlessly.

8. Crispin_Gatieza

Posts: 3185; Member since: Jan 23, 2014

Well duh! Their name is MicroSOFT. As old as you are you should know this.

9. uncle_gadget

Posts: 1050; Member since: Sep 20, 2017

What are they doing now, that's any different from the past? Microsoft has always made its products and services available on other platform. The are the world's largest software developer. As another poster said, Arrow Launcher just sounds like some plain app that anyone can do. But with Microsoft in front, it at least sings the app will be of good quality and its not some unknown dev who is making an app to steal your personal data. Microsoft has never cared about who they made software for. Even for company's they had stiff competition with like IBM and Apple. Android is where the money is. I bet MS makes far more money off Android vs any other mobile platform.

12. Crispin_Gatieza

Posts: 3185; Member since: Jan 23, 2014

You would be correct. Microsoft makes a ton of money from all Android OEMs due to patents. Your other point is correct as well. Microsoft was selling Apple a version of Office For Mac right in the middle of their lawsuit with Apple. I don't get these companies these days, they're w***es. Samsung and Apple have been at each other's throats in court for what seems like a decade yet Samsung was supplying Apple's CPUs up until the A11 this year. Not to mention displays.

3. fyah_king unregistered

I've tried a lot of launchers but this is by far my favorite.

5. Cat97

Posts: 2017; Member since: Mar 02, 2017

I just tried it again and looks a lot more refined than Nova Launcher. Nova may have more features, but the Microsoft Launcher looks "professional". I didn't use it until now because it couldn't lock with double-tap and then unlock with fingerprint, but now it can.

7. trojan_horse

Posts: 5868; Member since: May 06, 2016

Nova doesn't look any less professional than Arrow.

13. BlackhawkFlys

Posts: 931; Member since: May 07, 2014

I prefer Arrow launcher for the ease it provides while operating the phone... The universal search is amazing. Let me search apps, contacts, settings, docs anything from the homescreen. I have never looked for an app in the app drawer after installing the arrow launcher. I don't need to go to my contacts app to call a friend. My regular contacts are one swipe away from the homescreen. The most used apps are also one swipe away...

10. uncle_gadget

Posts: 1050; Member since: Sep 20, 2017

The launcher looks really nice on the Note 8 display.

11. PhoneInQuestion

Posts: 496; Member since: Aug 20, 2017

It's probably the best launcher if you were fond of the HTC HD2...

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