Apple announces Product Red iPhone 7 and 7 Plus editions


As we predicted yesterday, Apple's web store shutdown was, in fact, related to new product announcements. Just a few minutes ago, the store went back up, and brought some new toys for Apple fans to buy. These include new, red-colored versions of last year's iPhone 7 and 7 Plus, as well as a new iPad model.

First, let's start with the flashiest new products: the new, all-red iPhone 7 and 7 Plus. The color design is a part of the many Product Red-branded Apple products, though this is the first time we're getting an iPhone sporting the color out of the box. The crimson red design is certainly flashy and different for the line, and also a breath of fresh air in a post-Nokia design world.

The design itself is not much of a departure from the original iPhone 7 and 7 Plus – apart from the new, blood red color of the phones, the device itself is identical to last year's versions. The smaller iPhone 7 is priced at $749 and $849 for the 128 GB and 256 GB versions respectively, while its bigger sibling, the iPhone 7 Plus, costs $869 for the 128 GB model and $969 for the 256 GB one. As usual with Apple's Product Red products, proceeds go toward AIDS relief efforts. Orders for the two new editions start at on March 24, 8:01 a.m. Pacific Daylight Time.

While these (sort of) new models are a welcome addition to the Apple family, they're only a minor change to existing models, rather than entirely new products. And that is completely fine, as we didn't exactly expect anything huge on the iPhone front – we have until September for that, when we expect the long-awaited reveal of the iPhone 7s and 7s Plus, as well as (hopefully) the iPhone 8. So consider these new options just the appetizer, with the tasty, tasty entrée coming some time in the near future. And if that's not enough new Apple products for a single day, there's also that new iPad model for you as well.


source: Apple Store

Related phones

iPhone 7 Plus
  • Display 5.5" 1080 x 1920 pixels
  • Camera 12 MP / 7 MP front
  • Processor Apple A10 Fusion, Quad-core, 2340 MHz
  • Storage 256 GB
  • Battery 2900 mAh(21h 3G talk time)
iPhone 7
  • Display 4.7" 750 x 1334 pixels
  • Camera 12 MP / 7 MP front
  • Processor Apple A10 Fusion, Quad-core, 2340 MHz
  • Storage 256 GB
  • Battery 1960 mAh(14h 3G talk time)

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59 Comments

1. Ronan

Posts: 51; Member since: Mar 21, 2017

Another Apple first..../s

5. kiko007

Posts: 7493; Member since: Feb 17, 2016

Very original champ....

19. Ronan

Posts: 51; Member since: Mar 21, 2017

Let the butthurt flow through you:)

21. maple_mak

Posts: 953; Member since: Dec 18, 2013

He said truth dude.

12. DBoss

Posts: 102; Member since: Feb 18, 2017

Get some proud bro!! whereelse u can get any prouder than these stupid new painting works!! Still black front and black apple logo would have made this phone more beautiful!! this color change is more than enuf to prevent apple fans to jump over android phones!!

39. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

I agree. A Black front and black logo would have been nicer. But Product Red are usually all red or red/white. I mean that si how its always been. Product Red must meet certain requirements to carry the Product Red indicators. I believe it has to be all red or red white. I use to buy products with the indicator, but stopped because I don't like organizations that take money, but don't provide anything to show what is done with the money. Its basically all likely just being pocketed as they have never shown how they have used the money to help their cause. Product Red is to be a scam.

44. kiko007

Posts: 7493; Member since: Feb 17, 2016

"Product Red is to be a scam." Do you ever stop to think "Geez, maybe I shouldn't make a complete ass of myself today", or is that just a byproduct of your no doubt lackluster education?

18. Papa_Ji

Posts: 838; Member since: Jun 27, 2016

Another proof.... "why people call you a iSheep?" People like you, thinks that APPLE is always frist....same is here.... I don't think the it's any difference in Red colour OPPO R9s and this iBrick except Logo.http://www.phonearena.com/news/Oppo-R9s-in-new-Red-color-could-be-headed-to-the-United-States_id88922

24. kiko007

Posts: 7493; Member since: Feb 17, 2016

*Sighing intensifies https://www.google.com/url?sa=t&source=web&rct=j&url=%23&ved=0ahUKEwj5r5Gu2efSAhXj24MKHROBDx8QwqsBCFgwAA&usg=AFQjCNF1sHlk2z9QIx28jtvfnGP_UlkifA&sig2=yypNuDj3bv0xfNYdEuTQPw You were saying? "Another proof...." That you couldn't write a coherent sentence if humanity's future depended on it.

29. iCloud

Posts: 125; Member since: May 15, 2014

How about the HTC incredible or dna?

55. trojan_horse

Posts: 5868; Member since: May 06, 2016

A call up of memory! The HTC Droid DNA's Red color was exotic!

37. maherk

Posts: 6771; Member since: Feb 10, 2012

Chil, Ronan was being sarcastic.

51. krystian

Posts: 423; Member since: Mar 16, 2016

I'm a lumia 950xl user. So I have no allegiance but the oppo looks poorly and cheaply done almost like it's just painted. The iphone looks like the metal was mixed red and then poured over as the finish. It looks great. I am not a fan of the iphone due to the bezel and a few other things but man that phone looks great in red.

2. Lenny86

Posts: 301; Member since: Sep 20, 2012

White front panel again. Yukkk. Why do they never use black front with sharp colours?

30. iCloud

Posts: 125; Member since: May 15, 2014

I agree, red and black would have been nice not white.

3. Mxyzptlk unregistered

That is a nice color

17. kumar1234 unregistered

Looks great, IMO.

6. Plasticsh1t

Posts: 3100; Member since: Sep 01, 2014

Should be called the iron man edition. Nice color.

23. maple_mak

Posts: 953; Member since: Dec 18, 2013

I would prefer black logo and screen over than white colour.

7. manojmcn

Posts: 633; Member since: Jul 16, 2015

Flash News expected soon: Galaxy S8/S8+ to come in Deep Red color from August 2017.

20. Ronan

Posts: 51; Member since: Mar 21, 2017

They've already done red phones, idiot.

25. manojmcn

Posts: 633; Member since: Jul 16, 2015

Haha hahahaha ha ha hahaha

8. Muche

Posts: 17; Member since: Aug 22, 2012

Argh! why not a BLACK FRONT!

9. Moose

Posts: 418; Member since: Jan 05, 2015

I prefer a white front to black any day, but would like to see colorful phones use the same color back and front. To me, the worst combo is a colorful back with a black front. Since I mainly look at the front, having a different color on the back is no big selling point for me.

41. AmashAziz

Posts: 2898; Member since: Jun 30, 2014

That is a sensible comment. Samsung and several other brands like sony should be given credits here for using same colour on both the sides of their phones, in most cases.

10. Camilla81

Posts: 90; Member since: Mar 18, 2017

Wow this is beautiful color.

11. Papa_Ji

Posts: 838; Member since: Jun 27, 2016

OFFICIALLY... Now its perfect "RED iBRICK"

13. tallmatt81

Posts: 71; Member since: Dec 22, 2016

Apple is and always will be CRAP..

16. Ninetysix

Posts: 2962; Member since: Oct 08, 2012

27. RoboticEngi

Posts: 1251; Member since: Dec 03, 2014

Finally Santa's helpers can also have an iphone...

* Some comments have been hidden, because they don't meet the discussions rules.

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