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IDC: Samsung topped Apple in smart connected device shipments for 2012

Posted: , by Alan F.

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IDC: Samsung topped Apple in smart connected device shipments for 2012
The term "smart connected devices" refers to desktop and portable PCs, smartphones and tablets. And as you might expect, the battle for control of this market is a two-company war between Samsung and Apple. The Korean tech titan was on top for 2012 thanks to an 119.3% year-over-year increase in sales of these devices. That resulted in Samsung shipping 250 million smart connected devices last year which topped the 218.7 million units shipped by Apple in 2012. For the Cupertino based giant, that was a 44.3% year-over-year gain. In terms of market share, Samsung had 20.8% of the market compared with the 18.2% controlled by Apple.

Samsung and Apple slug it out again

Samsung and Apple slug it out again

Considering that the definition of  smart connected devices includes computers, it might not be terribly surprising that Chinese manufacturer Lenovo was third. But there was a big fall-off between the number of devices shipped by second place Apple and third place Lenovo. The latter shipped 78.3 million units last year, a gain of 61.4% on an annual basis. But not all companies enjoyed annual growth. HP and Dell were fourth and fifth respectively in smart connected device shipments, and had year-over-year declines of 8.5% and 12.9% respectively. HP shipped 58.2 million smart connected devices in 2012 and Dell shipped 38.8 million units.

Overall, 1.2 billion smart connected devices were shipped in 2012, a gain of 29.1% from 2011. As for Samsung and Apple, the former was led by strong smartphone sales (Samsung Galaxy S III, Samsung GALAXY Note II) while Apple was led by sales of its tablets like the Apple iPad mini and the third and fourth-generation Apple iPad models.                            

source: AllThingsD

26 Comments
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posted on 22 Feb 2013, 09:38 14

1. GALAXY-STORM (Posts: 328; Member since: 13 Oct 2012)


Good job samsung.

posted on 22 Feb 2013, 10:42 2

6. Mxyzptlk (Posts: 4167; Member since: 21 Apr 2012)


The numbers are slightly misleading. Actually Apple sold more per volume. The reason is that Samsung releases a new device like every week and because Samsung devices are readily available at many locations.

Apple is more niche and focused. Majority of their devices are sold in their stores.

Numbers don't always paint the full picture.

posted on 22 Feb 2013, 11:00

9. GALAXY-STORM (Posts: 328; Member since: 13 Oct 2012)


Will you justify to your statement " numbers are slightly misleading" when more iPhones and we're sold than sgs3 in q4.

posted on 22 Feb 2013, 11:36 4

11. g2a5b0e (Posts: 2725; Member since: 08 Jun 2012)


More per volume? Are you serious? You sound like Apple's PR guy trying to put a positive spin on coming in second. How about just be satisfied that they sold a ton of devices & made a lot of money. You never give up. What a joke.

posted on 22 Feb 2013, 13:39 1

16. rusticguy (Posts: 2828; Member since: 11 Aug 2012)


Butt hurt right? Yup numbers never paint true picture when Apple gets mounted by Samsung ... :)

posted on 22 Feb 2013, 14:31 1

18. lolioslol (banned) (Posts: 182; Member since: 10 Dec 2012)


LMAO, can you hear the crazy coming out of your mouth? A product ceases to be "niche" when it is sold at wal mart, which your sacred iNovelties are.

Also, enlighten us. Which device did Sammy release this week? and the last? and the week before that? Oh right, you're making sh*t up. My bad.

posted on 22 Feb 2013, 09:48 11

2. PhoneArenaUser (Posts: 5498; Member since: 05 Aug 2011)


Good news. :)

posted on 22 Feb 2013, 10:46 1

7. Mxyzptlk (Posts: 4167; Member since: 21 Apr 2012)


I don't think the numbers elaborate much per volume wise.

posted on 22 Feb 2013, 10:53 6

8. PhoneArenaUser (Posts: 5498; Member since: 05 Aug 2011)


I think opposite. :)

posted on 22 Feb 2013, 11:02 5

10. protozeloz (Posts: 5381; Member since: 16 Sep 2010)


Lol must be hard for you to swallow, try water instead :)

posted on 22 Feb 2013, 18:49

25. lolioslol (banned) (Posts: 182; Member since: 10 Dec 2012)


I'd prefer he try bleach.

posted on 22 Feb 2013, 10:15 3

3. gmracer1 (Posts: 646; Member since: 28 Dec 2012)


Muy bueno!

posted on 22 Feb 2013, 10:20 12

4. ilia1986 (unregistered)


Well of course Samsung has topped Apple in smart connected device shipments for 2012.

It was easy.

Apple doesn't have smart devices.

posted on 22 Feb 2013, 10:30 4

5. gmracer1 (Posts: 646; Member since: 28 Dec 2012)


I lol'd xD

posted on 22 Feb 2013, 16:25 3

20. jjjsong (Posts: 64; Member since: 27 Dec 2011)


lol thumbed up

posted on 22 Feb 2013, 16:57 3

21. networkdood (Posts: 6326; Member since: 31 Mar 2010)


Totally true

posted on 22 Feb 2013, 11:38

12. davecann2 (Posts: 460; Member since: 15 Mar 2011)


I think I'm with jedi on this one....

Lets not rule Apple out just yet. I have a feeling that they will be back strong in the near future!

posted on 22 Feb 2013, 11:41 2

13. ilia1986 (unregistered)


Absolutely.

Selling toothpicks. They will call it: iTooth. And you will have to plug it to iTunes every day or it won't work. 1 iTooth for just 599$. There's an LTE version too for 1399$. Comes in white or black. And has gorilla glass all over it.

posted on 22 Feb 2013, 12:06

14. davecann2 (Posts: 460; Member since: 15 Mar 2011)


Hey>> i'm not arguing the fact that Apple has lost its magic..lol and that Samsung has great devices. I'm just saying that Apple is an extremely smart company who, not only learns from other companies mistakes, but learns from their own.

I just think Apple is listing to what users are saying...

- iPhone needs a larger screen
- iOS need to complete redesign
- More innovation

... I just think Apple will make a comeback.

posted on 22 Feb 2013, 12:42 4

15. ilia1986 (unregistered)


There is something you should know about Apple, then.

This is coming from an ex-fan and from a person who has read Steve's biography.

Apple NEVER learns from its mistakes because it believes it never does any.

Apple NEVER learns from its competitors.

Apple NEVER listens to its customers.

Yes - Apple is that arrogant.

posted on 22 Feb 2013, 14:00 3

17. davecann2 (Posts: 460; Member since: 15 Mar 2011)


OK... you win.

This is me waving a white flag! =P

posted on 22 Feb 2013, 16:58

22. networkdood (Posts: 6326; Member since: 31 Mar 2010)


Wow, my thoughts exactly..but do not tell dark

posted on 22 Feb 2013, 17:57

23. rusticguy (Posts: 2828; Member since: 11 Aug 2012)


Won;'t they be release iTooth mini also?

posted on 22 Feb 2013, 14:38

19. nikenturd (unregistered)


In a couple of years time..Samsung's lead will be massive

posted on 22 Feb 2013, 17:58

24. rusticguy (Posts: 2828; Member since: 11 Aug 2012)


Samsung will be next Apple ... arrogant and ruthless ... :)

posted on 23 Feb 2013, 00:24 1

26. neurobiologist (Posts: 85; Member since: 07 Nov 2012)


Keep destroying this apple, samsung! Evil must be dead. They was stupid enough to declare a war for all IT community, while thinking they gonna monopolize cellphone market. Hope every apple, evil spread store, will be bulldoze with the ground.

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