NBA League Pass is getting major AI improvements before the new season starts
NBA League Pass | Image credit: NBA
The NBA app is bound to receive a bunch of important improvements for the 2024-25 season, the NBA announced this week. The official home of basketball is bringing multiview to its app, as well as the ability to customize your viewing experience.First off, the NBA app is getting the ability to smart rewind games from any point with key plays highlighted. Also, subscribers can download full games for offline viewing and access a range of game recap versions including “All Possessions,” “10-Minute Condensed,” “Key Highlights,” and more.
Unsurprisingly, NBA confirmed that the app will be using Generative AI to localize content, offering game recaps in French, Portuguese and Spanish, along with translations for select original programming and live games.

NBA updates its app | Image credit: NBA
On top of that, NBA App’s iconic “Pass the Rock” series makes a comeback this week for a season three with a special “Rookie Year Edition.”
The new NBA season starts on October 22, so there’s still time to subscribe and benefit from all these new AI-oriented features that the new app is packed with. Keep in mind that the premium version of NBA League Pass costs $160 per season, while the ad-supported subscription is available for $110 per season.
The new NBA season starts on October 22, so there’s still time to subscribe and benefit from all these new AI-oriented features that the new app is packed with. Keep in mind that the premium version of NBA League Pass costs $160 per season, while the ad-supported subscription is available for $110 per season.
Or you can opt for NBA TV, which is a more affordable online subscription that costs just $6.99 per month. However, the service will not show all NBA games, although you’ll be able to watch over 100 live out-of-market games along with original programming and games from the WNBA, NBA G League and NBA Summer League.
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