Verizon launches nationwide rewards program, earn discounts and gifts in exchange for personal data

Verizon launches nationwide rewards program, earn discounts and gifts in exchange for personal data
Just about every adult in the United States owns a cell phone, and that means it is a better than average change they are a Verizon customer. The largest wireless provider has been piloting a program, called Smart Rewards, for a while now which provides gift cards and travel deals to users to opt-in in exchange for more detailed analysis of their personal data, app usage, and location information.

Verizon initially rolled out this program back in 2012. Called Verizon Selects, the program takes advantage of greater customer data access to push more relevant advertisements. The ads take the form of emails, text messages, mobile ads, and even offers shuffled through the good-old postal system. The program has maintained enough customer retention that Big Red is now ready to expand the program.

Smart Rewards does not share any personal information with third parties, and even if you choose to leave the program, the rewards earned to that point can still be used. In addition to the focused advertisements, customers also earn points for every dollar spent on their service as well as when they upgrade their phones.

The points earned can be used on hotels, car rentals, and products from a Verizon catalog. Customers can also bid on phones for sale on a special auction section of Verizon’s website.

Verizon Smart Rewards will be available nationwide July 24th.

source: Verizon Wireless via ABC News (AP)



1. somad

Posts: 169; Member since: Apr 17, 2014

I think I'm good.. thanks. They already have more than enough information.

2. gspitta

Posts: 1; Member since: Jul 22, 2014

Its a cool program for the most part. Certain things I don't like though. For instance I bought a pair of Gucc(can't put the I according to phonearena) sunglasses in March. Didn't wear them until April 18th when I took an out of town vacation. The lens fell out but I easily snapped it back in. When I got back home though the lens fell out again. At this point noticed the screw in the middle wasn't tight. Took it to sunglasse hut to get tightened. About a week later it did the same thing. Got it tightened again. Lens fell out again. So I called customer service for Verizon rewards. At that point the told me it was past the 30 day guarantee. My whole point is although the discount is nice its still a lot of money to pony up to not have it under warranty for more than 30 days.

3. VZWuser76

Posts: 4974; Member since: Mar 04, 2010

Fah-Q Verizon.

4. corporateJP

Posts: 2458; Member since: Nov 28, 2009

Always something with these clowns....

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